Dairy Products and Alternatives

Despite the declining birth rate in Serbia, the sales of baby food continue to grow both in volume and value terms in 2024. The category of baby formula, particularly those designed for infants from birth to six months, holds the largest market…

Butter and spreads in Serbia is experiencing challenges due to the increasingly busy lifestyles of consumers and rising prices in 2024. As a result, more affordable cooking fats have gained popularity, attracting consumers with their lower prices.…

The significant increase in cheese prices in Serbia in 2024 has led to a decline in volume sales, although the unit price growth has simultaneously driven up the overall value sales of cheese. This price surge has heightened price sensitivity among…

In 2024, dairy products and alternatives in Serbia continues to navigate the challenges posed by a reduction in milk production that began in the previous year. The raw milk price remains unfavourably low, leading many farmers to abandon dairy…

The performance of drinking milk products in Serbia in 2024 has been marked by a decline in volume sales alongside a significant increase in unit prices. For many local producers, the production of drinking milk products has become increasingly…

The high price growth experienced in 2024 has significantly influenced the consumption patterns within the other dairy category in Serbia, leading to a noticeable decline in volume sales. As Serbian consumers become increasingly price-sensitive,…

Plant-based dairy in Serbia continues to witness significant growth in both assortment and availability in 2024. While plant-based milk remains the dominant product in this category, other plant-based dairy products, such as butter and cooking cream,…

The substantial price increases towards the end of the review period have led to a decline in the volume sales of yoghurt and sour milk products in Serbia in 2024. As consumers focus primarily on purchasing essential items, they are increasingly…