Butter and Spreads

In 2022, butter and spreads are expected to register current value growth, but minimal volume growth. High inflation, caused by in particular increased fuel prices due to the war in Ukraine, is dampening volume sales. In addition, as society fully…

Butter regained its popularity during the review period and was very much in demand during the COVID-19 crisis, when consumers were forced to cook at home a lot. After a slight correction downwards in retail volume sales in 2021, butter is expected…

Following a surge in demand due to the home seclusion trend during 2021, retail volume sales of butter and spreads are set to the decline in 2022, even if overall sales levels will remain well above pre-pandemic levels. A return to foodservice is a…

Butter is set to continue to decline in both retail volume and current value terms in 2022. This is mainly due to sales normalising from 2020, when butter posted the strongest double-digit growth over the review period, driven by consumers spending…

Predominantly imported, butter and margarine in Singapore is expected to reflect the effects of the global energy crisis in unit price growth. The power crunch resulted in more expensive fertilizers used for crops to produce vegetable oil,…

Butter remained popular in Ireland in 2021 as it is a source of bioactive lipid and nutritional ingredients, including fat-soluble vitamins. Its sales continued to grow dynamically in the pre-Christmas period. A trend that was noticeable at that time…

After increasing at a double-digit rate in 2020 on the back of the home seclusion trend, butter and spreads retail volume sales declined in 2021 as the easing of the COVID-19 pandemic and related restrictions saw Argentinians return to the office and…

Upfield Indonesia PT maintains its lead in butter and spreads in Indonesia, thanks to the success of its flagship Blue Band brand. Blue Band is by far the most popular margarine in the country, being front-of-mind for consumers as their first choice…

Butter and spreads will continue to see moderate growth in retail volume and current value terms in 2022, supported by the products’ enduring popularity amongst consumers. Margarine and spreads still accounts for the bulk of volume sales, due to…

Current retail value sales rose significantly in 2022 due to a spike in inflation, whilst retail volume sales continued to decline. In April 2022, the Croatian government introduced a set of rules and regulations to ease the impact of rising prices…

During much of 2020 and 2021 consumers found themselves confined to their homes due to the government’s MCOs and this encouraged them to take up cooking and baking as a hobby. This trend had a particularly positive impact on retail volume sales of…

In 2022, retail volume and current value sales of butter are set to stabilise. Growth is transversal across types, but traditional butter is well placed to see the best results in terms of sales growth. During the Coronavirus (COVID-19) pandemic,…

Following the return to pre-pandemic normality, consumer habits in Australia remain deeply transformed due to significant shifts in lifestyles. With remote working and hybrid measures becoming the “new normal”, consumption patterns have significantly…

Whilst the butter sector sees retail volume stagnate, margarine and spreads are gaining consumer interest on the back of product developments by local players. Companies are taking advantage of the absence of product development in butter to develop…

After skyrocketing over the second half of 2021, retail unit prices for butter have continued to increase sharply in 2022 due to rising raw milk prices and an overall spike in production costs. With high inflation fuelled by the global recovery from…

All butter and spread related products experienced significant price increases in 2022, with butter and milk powder seeing the most marked rises amongst dairy products compared with the previous year. These price increases resulted mainly from the…

In 2022, retail volume sales of butter and spreads are set to decline due to the reduction in cooking at home as consumers return to more normal lifestyles, including eating at consumer foodservice outlets, in the wake of the COVID-19 crisis.…

After the decline for butter and spreads in 2021, retail volume and current value declines are expected to see positive growth in 2022. As COVID-19 restrictions ended and social conditions returned to normal, consumers have been spending more time…

The periods of home seclusion and foodservice closures during the time of the COVID-19 pandemic inspired strong home-cooking and home-baking trends – benefiting butter and spreads due to the essential nature of such products in cooking and baking.…

Overall, butter and spreads are expected to register an increase in current value sales and a slight increase in volume sales. High inflation caused by in particular increased energy prices due to the war in Ukraine is having a knock-on effect on…