Butter and Margarine

While brand loyalty is relatively weak in butter in Australia, the premiumisation and personalisation trends are increasingly giving players in the category opportunities to deepen points of differentiation against their competitors. For example, ...

2018 saw butter set sales records and the category is set for further positive growth over the forecast period. Growing numbers of studies now promote the value of natural fats as part of a healthy diet. These studies have been published in the ...

Butter is expected to see stable growth over the forecast period following a sharp decline due to shortages....

Over the forecast period, sales of margarine are expected to continue to slow down, as consumers become increasingly aware of the ingredients contained in the products they use. In this regard, it has been observed that consumers perceive margarine ...

The new labelling law, introduced in Chile in 2016 as part of the government’s response to the significant health issues facing its population, is exerting a notable impact on the development of butter and spreads. According to this law, all products...

Butter and margarine is expected to perform well over the forecast period, following on from a poor performance in the review period due to economic recession and strong unit price increases caused by the depreciation of the local currency. With ...

The big story in 2018 continues to be the ongoing decline of margarine and spreads. There has been growing coverage of the harmful effects of consuming trans fatty acids, with strong links to diabetes and heart disease, which is the main cause of ...

Butter continued to perform well in 2018, with sales primarily driven by stronger household consumption. Although extensively used for cooking, butter is also a popular spread on bread. Enjoyed by people of all ages, there has also been an increase ...

Increasing global dairy prices witnessed record high unit prices in butter in 2017, which resulted in double-digit value growth for butter. Stabilisation of commodity price growth, owing to greater production capabilities, resulted in more modest ...

Global concern and local debate have led to increasing awareness of the nutritional benefits of butter. As a result, margarine saw slower growth than butter in the review period, a trend that is expected to continue in the forecast period. The region...

The local production of milk in Georgia cannot match the existing sales of dairy products sold in the country. In addition, the low scale of milk production in the country makes it more expensive for dairy manufacturers to make final products from ...

The availability of products has stabilised in 2018, so all that the year’s volume sales decline can be attributed to is a fall in demand, caused by relatively high unit prices. Sporadic adjustments have caused a sawtooth effect in volume sales, ...

Although butter and other spreads have been linked to obesity which, in turn, can be the cause of many other hazardous health conditions such as heart disease and diabetes, local and international players in butter and spreads have done a tremendous ...

Many consumers have long realised the health-damaging attributes of fat, especially trans-fat. A growing number of households avoid it, shifting instead towards butter, as it is perceived as a higher-quality fat. Alongside the health trend, home ...

Butter and spreads is a saturated and very traditional category, which rarely sees significant trends or strong development. Nonetheless, the category did see some new product development and new brands in 2018. New brands included Zabotlivaya ...

A rapid increase in the average unit price of butter in 2017 and 2018 negatively affected butter consumption. However, although the price grew significantly, the increasing disposable incomes of Polish consumers helped mitigate this and the retail ...

Lactose-free butter and spreads grew in popularity in 2018, boosted by support in terms of new product launches and greater marketing initiatives. This was thanks to a growing consumer base for lactose-free products, with improving consumer education...

Butter and spreads, as one of the smallest dairy categories, was also relatively quiet in terms of news in 2018. The developments in the price of raw milk did not exert similar effects on the price of butter. On the contrary, prices of butter ...

Retail volume sales of cooking fats fell gradually throughout the review period. Cooking fats are usually purchased by older and rural consumers; therefore consumption is diminishing in line with the general modernisation of the country and consumer ...

With increasing consumption of bread, Singaporeans are demanding more spreads for daily consumption. Prior to the review period, butter was mostly sold in blocks, while margarine was sold as a spread, resulting in margarine’s popularity among ...