Market research on the home and garden industry. Standardised and...
Market research on the home and garden industry. Standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.
After contending with the pandemic, Western Europe emerged into a period of high inflation, with rates hitting levels not seen for decades in many of the region’s countries. This, in turn, set off a cost-of-living crisis for many consumers, dampening…
Home improvement in Turkey in 2023 was supported by the ongoing focus on home renovation, which was strongly inspired by the era of the pandemic when consumers were confined to their homes for extended periods of time. For example, as seen with home…
Wall covering saw significant growth in the Netherlands in 2023 in current value terms. Demand rose as many people continued to focus on making home improvements, with changing wall coverings seen to be an effective and affordable way to achieve…
Retail value sales of home improvement fell in 2023. Moreover, in Switzerland, fitted carpets have long been unpopular and considered cheap due to their association with nail strip installation. However, unlike the contraction experienced in the…
Home improvement in Italy experienced slower growth in current value terms in 2023 compared to the previous year. This downward trend was largely influenced by Italy’s popular 'Superbonus 110%' scheme, introduced in 2020, which offers homeowners a…
In 2023, the home improvement category in Sweden witnessed a notable decline, primarily attributed to the crash in the real estate market. With dwindling property demand and reduced construction activity amid an ailing economy, the housing sector…
Home improvement in Spain witnessed a significant slowdown in performance, with current value sales falling into decline in 2023. The slump in domestic home renovations was aligned with the contraction in real estate and construction in Spain, both…
In 2023, value sales of home improvement in Germany witnessed a decline, in line with the contraction in new home construction projects and persistently high lending rates along with elevated raw material costs in the building trade, driving a…
In 2023, the surge in growth of other home improvement products in France, such as ladders, step stools, workbenches, toolboxes, and tool belts, can be attributed to several factors. Firstly, the high costs of professional services, exacerbated by…
In 2023, the UK housing market was faced with a combination of economic pressures and a desire for personalisation. Homeowners increasingly opted to upgrade their current homes rather than embark on the often-costly endeavour of relocation. A growing…
Western European home improvement sales saw a clear spike in 2020. Coronavirus (COVID-19), and the measures taken to control its spread, contributed positively to sales in many countries in the region, given consumers were spending more time at home…