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Country Report
Luxury Goods in
Luxury Goods in the US
Feb 2019
US$1,210
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Executive Summary
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The taste for luxury goods is changing in the US
In 2018, luxury goods in the US faced a slight current value decline, as demand shifted in multiple categories. A major theme across luxury goods is the role of the millennial population, which is soon to become the largest consuming generation, as the baby boomer generation fades.
Millennialisation and the role of experiences are shifting luxury
The ongoing change of the meaning of luxury in the US in recent years continued in 2018. More than ever, it is evident that quality, sustainability and story are important in the purchasing habits of US consumers.
The competition varies within luxury goods categories
The competitive environment continued to be varied across different luxury goods categories in 2017. In luxury cars and fine wines/champagne and spirits, the top players retain their hold through barriers to entry for other players, such as the share capital required to join the competition.
E-commerce continues to disrupt store-based retailing
E-commerce continued to be a disrupter within luxury goods in 2018. Not only has internet retailing become important for leading luxury brands, accounting for a growing proportion of their sales, but supplementary services facilitated through the internet have continued to expand.
Luxury goods is expected to see growth once again
Luxury goods declined slightly in 2018, as consumers spent their dollars elsewhere. In some ways, the poor performance over the last few years was unexpected, as employment reached a recent historic high and the US economy was performing well.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Luxury Goods industry in USA with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Luxury Goods industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.
The Luxury Goods in USA market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Luxury Goods in USA?
- What are the major brands in USA?
- How dynamic is the growth of Luxury Goods internet sales?
- What is driving growth?
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Request more informationTable of Contents
Luxury Goods in the US
EXECUTIVE SUMMARY
The taste for luxury goods is changing in the US
Millennialisation and the role of experiences are shifting luxury
The competition varies within luxury goods categories
E-commerce continues to disrupt store-based retailing
Luxury goods is expected to see growth once again
MARKET INDICATORS
Table 1 Number of High Net Worth Individuals (HNWI): 2013-2018MARKET DATA
Table 2 Sales of Luxury Goods by Category: Value 2013-2018Table 3 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 4 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 5 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 6 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 7 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 8 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 9 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023
SOURCES
Summary 1 Research SourcesDesigner Apparel and Footwear (Ready-To-Wear) in the US
HEADLINES
PROSPECTS
The shifting retail landscape shapes growth strategies
Luxury consumers embrace logos
Sneakers and slides help to grow men’s designer footwear
COMPETITIVE LANDSCAPE
Ralph Lauren struggles to realise growth amidst restructuring
Designer brands adopt streetwear’s “drop” distribution model
Department stores try experiential retail strategies
CATEGORY DATA
Table 10 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2013-2018Table 11 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2013-2017
Table 13 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2014-2017
Table 14 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2013-2018
Table 15 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2018-2023
Table 16 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2018-2023
Fine Wines/Champagne and Spirits in the US
HEADLINES
PROSPECTS
Premiumisation drives new consumption trends
Luxury vodka consumption fluctuates
Luxury brandy and cognac sees the fastest growth
COMPETITIVE LANDSCAPE
Bacardi acquires the leading super premium tequila brand, Patron
Bacardi USA takes the lead from Diageo North America
Online retailing of fine wines/champagne and spirits continues to grow
CATEGORY DATA
Table 17 Sales of Fine Wines/Champagne and Spirits by Category: Value 2013-2018Table 18 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2013-2018
Table 19 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2013-2017
Table 20 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2014-2017
Table 21 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2013-2018
Table 22 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
Table 23 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
Luxury Cars in the US
HEADLINES
PROSPECTS
SUVs see an increasing share of sales
Electric vehicles are increasing in popularity
Increasing production by Tesla
COMPETITIVE LANDSCAPE
Mercedes-Benz, BMW, Lexus and Audi are the leading brands
The rise of luxury car sharing
More companies are making electric vehicles than ever before
CATEGORY DATA
Table 24 Sales of Luxury Cars: Value 2013-2018Table 25 Sales of Luxury Cars: % Value Growth 2013-2018
Table 26 NBO Company Shares of Luxury Cars: % Value 2013-2017
Table 27 LBN Brand Shares of Luxury Cars: % Value 2014-2017
Table 28 Forecast Sales of Luxury Cars: Value 2018-2023
Table 29 Forecast Sales of Luxury Cars: % Value Growth 2018-2023
Luxury Eyewear in the US
HEADLINES
PROSPECTS
Influencers drive trends and sales
Eyewear is seen as a preventative measure for eye health
E-commerce grows despite prescription-related hurdles
COMPETITIVE LANDSCAPE
Ray-Ban and Oakley continue to lead
Independent brands compete for attention
Licensing changes shake up the competitive landscape
CATEGORY DATA
Table 30 Sales of Luxury Eyewear by Category: Value 2013-2018Table 31 Sales of Luxury Eyewear by Category: % Value Growth 2013-2018
Table 32 NBO Company Shares of Luxury Eyewear: % Value 2013-2017
Table 33 LBN Brand Shares of Luxury Eyewear: % Value 2014-2017
Table 34 Distribution of Luxury Eyewear by Format: % Value 2013-2018
Table 35 Forecast Sales of Luxury Eyewear by Category: Value 2018-2023
Table 36 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2018-2023
Luxury Jewellery in the US
HEADLINES
PROSPECTS
The consumption of luxury jewellery is not a priority for millennials
Man-made diamonds are emerging as a cheaper and more ethical alternative
Internet retailing continues to slowly increase
COMPETITIVE LANDSCAPE
De Beers ends its joint venture with LVMH
Tiffany & Co responds to a lacklustre 2017 with early growth in 2018
Social media and influencers continue to play a role
CATEGORY DATA
Table 37 Sales of Luxury Jewellery by Category: Value 2013-2018Table 38 Sales of Luxury Jewellery by Category: % Value Growth 2013-2018
Table 39 NBO Company Shares of Luxury Jewellery: % Value 2013-2017
Table 40 LBN Brand Shares of Luxury Jewellery: % Value 2014-2017
Table 41 Distribution of Luxury Jewellery by Format: % Value 2013-2018
Table 42 Forecast Sales of Luxury Jewellery by Category: Value 2018-2023
Table 43 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2018-2023
Luxury Leather Goods in the US
HEADLINES
PROSPECTS
Travel and tourism benefits luxury travel goods
Social media shareability drives sales
Brands make headlines for controversial destruction practices
COMPETITIVE LANDSCAPE
European luxury conglomerates capitalise on trends
US brands seek acquisitions amid turnarounds
Internet growth spurs experiential retail strategies
CATEGORY DATA
Table 44 Sales of Luxury Leather Goods: Value 2013-2018Table 45 Sales of Luxury Leather Goods: % Value Growth 2013-2018
Table 46 NBO Company Shares of Luxury Leather Goods: % Value 2013-2017
Table 47 LBN Brand Shares of Luxury Leather Goods: % Value 2014-2017
Table 48 Distribution of Luxury Leather Goods by Format: % Value 2013-2018
Table 49 Forecast Sales of Luxury Leather Goods: Value 2018-2023
Table 50 Forecast Sales of Luxury Leather Goods: % Value Growth 2018-2023
Luxury Portable Consumer Electronics in the US
HEADLINES
PROSPECTS
Vertu goes out of business in July 2017
More luxury brands continue to launch high-end smartwatches
The life expectancy of luxury wearables affects demand
COMPETITIVE LANDSCAPE
TAG Heuer performs well
Apple and Tag Heuer continue to lead luxury wearables
An upgrade to the Snapdragon processor
CATEGORY DATA
Table 51 Sales of Luxury Portable Consumer Electronics by Category: Value 2013-2018Table 52 Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2013-2018
Table 53 NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2013-2017
Table 54 LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2014-2017
Table 55 Distribution of Luxury Portable Consumer Electronics by Format: % Value 2013-2018
Table 56 Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2018-2023
Table 57 Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2018-2023
Luxury Timepieces in the US
HEADLINES
PROSPECTS
Federation of the Swiss Watch Industry reports an increase in exports to the US
Apple claims more sales of Apple Watches than the entire Swiss watch industry
Further emergence of internet retailing, as well as other luxury timepiece services
COMPETITIVE LANDSCAPE
Swatch Group pulls out of the Baselworld watch conference
Movado Group acquires the MVMT brand
A movement away from mixed retailers towards internet retailing and boutiques
CATEGORY DATA
Table 58 Sales of Luxury Timepieces by Category: Value 2013-2018Table 59 Sales of Luxury Timepieces by Category: % Value Growth 2013-2018
Table 60 NBO Company Shares of Luxury Timepieces: % Value 2013-2017
Table 61 LBN Brand Shares of Luxury Timepieces: % Value 2014-2017
Table 62 Distribution of Luxury Timepieces by Format: % Value 2013-2018
Table 63 Forecast Sales of Luxury Timepieces by Category: Value 2018-2023
Table 64 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2018-2023
Luxury Writing Instruments and Stationery in the US
HEADLINES
PROSPECTS
Value sales of luxury writing instruments continue to decline in the US
Luxury writing instruments are not as popular as in the past
Non-grocery specialists remains the leading distribution channel in 2018
COMPETITIVE LANDSCAPE
Montblanc continues to lead luxury writing instruments despite lower demand
The launch of limited editions to maintain interest
The social media emphasis on luxury writing instruments is still limited
CATEGORY DATA
Table 65 Sales of Luxury Writing Instruments and Stationery: Value 2013-2018Table 66 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2013-2018
Table 67 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2013-2017
Table 68 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2014-2017
Table 69 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2013-2018
Table 70 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2018-2023
Table 71 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2018-2023
Super Premium Beauty and Personal Care in the US
HEADLINES
PROSPECTS
Super premium luxury brands experiment with digital strategies
Expanding availability
Pop-up shops offer event-driven excitement and branding for players
COMPETITIVE LANDSCAPE
Amazon advances the luxury beauty brand offerings on its luxury beauty platform
Chanel and Christian Dior develop fragrance line extensions through hair mists
Tom Ford maintains momentum through organic growth in fragrances
CATEGORY DATA
Table 72 Sales of Super Premium Beauty and Personal Care by Category: Value 2013-2018Table 73 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 74 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2013-2017
Table 75 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2014-2017
Table 76 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2013-2018
Table 77 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2018-2023
Table 78 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Luxury Foodservice in the US
HEADLINES
PROSPECTS
Changing consumer preferences shape foodservice
Foodservice as a strategy to bring consumers back to stores
The convenience brought about by delivery also plays a role in the luxury world
COMPETITIVE LANDSCAPE
Tiffany’s Blue Box Café appeals to consumers’ nostalgia
Restaurants as showrooms – a new venue for luxury retailers
The new luxury goes beyond fine dining
CATEGORY DATA
Table 79 Sales in Luxury Foodservice: Value 2013-2018Table 80 Sales in Luxury Foodservice: % Value Growth 2013-2018
Table 81 NBO Company Shares in Luxury Foodservice: % Value 2013-2017
Table 82 LBN Brand Shares in Luxury Foodservice: % Value 2014-2017
Table 83 Forecast Sales in Luxury Foodservice: Value 2018-2023
Table 84 Forecast Sales in Luxury Foodservice: % Value Growth 2018-2023
Luxury Hotels in the US
HEADLINES
PROSPECTS
Retail value and volume to register growth over the forecast period
The growth of “bleisure” gives hotels an opportunity to grow their revenues
“Smart” guest rooms are the future
COMPETITIVE LANDSCAPE
Airbnb moves further into the luxury space
Steering away from a formulaic approach
Investment in wellness sets brands apart
CATEGORY DATA
Table 85 Sales in Luxury Hotels: Value 2013-2018Table 86 Sales in Luxury Hotels: % Value Growth 2013-2018
Table 87 Sales in Luxury Hotels by Country of Origin: % Value 2013-2017
Table 88 NBO Company Shares in Luxury Hotels: % Value 2013-2017
Table 89 LBN Brand Shares in Luxury Hotels: % Value 2014-2017
Table 90 Forecast Sales in Luxury Hotels: Value 2018-2023
Table 91 Forecast Sales in Luxury Hotels: % Value Growth 2018-2023
Personal Luxury in the US
HEADLINES
PROSPECTS
The effect of social media and influencers is growing in luxury consumption habits
Super premium beauty and personal care continues its growth
Affordable luxury is more popular with millennials
COMPETITIVE LANDSCAPE
The continued rise of e-commerce in personal luxury
Experiential retailing is a growing priority for luxury brands
Changes moving forward
CATEGORY DATA
Table 92 Sales of Personal Luxury by Category: Value 2013-2018Table 93 Sales of Personal Luxury by Category: % Value Growth 2013-2018
Table 94 NBO Company Shares of Personal Luxury: % Value 2013-2017
Table 95 LBN Brand Shares of Personal Luxury: % Value 2014-2017
Table 96 Forecast Sales of Personal Luxury by Category: Value 2018-2023
Table 97 Forecast Sales of Personal Luxury by Category: % Value Growth 2018-2023
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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- Luxury Goods in Indonesia | Feb 2019
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- Luxury Goods in Japan | Feb 2019
- Luxury Goods in Malaysia | Feb 2019
- Luxury Goods in Mexico | Feb 2019
- Luxury Goods in Poland | Feb 2019
- Luxury Goods in Romania | Feb 2019
- Luxury Goods in Russia | Feb 2019
- Luxury Goods in Singapore | Feb 2019
- Luxury Goods in South Africa | Feb 2019
- Luxury Goods in South Korea | Feb 2019
- Luxury Goods in Spain | Feb 2019
- Luxury Goods in Sweden | Feb 2019
- Luxury Goods in Switzerland | Feb 2019
- Luxury Goods in Taiwan | Feb 2019
- Luxury Goods in Thailand | Feb 2019
- Luxury Goods in the Netherlands | Feb 2019
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Strategy Reports
Company Reports
- Bulgari SpA in Luxury Goods | Jan 2011
- Burberry Group Plc in Luxury Goods | Jul 2018
- Coach Inc in Luxury Goods | Mar 2015
- Compagnie Financière Richemont SA in Luxury Goods | May 2014
- Fifth & Pacific Companies Inc in Luxury Goods | Jul 2014
- Gucci Group NV in Luxury Goods | Nov 2010
- Hermès International SCA in Luxury Goods | Mar 2016
- Kering SA in Luxury Goods | Jan 2016
- LVMH Moët Hennessy Louis Vuitton SA in Luxury Goods | Mar 2018
- Moncler SpA in Luxury Goods | Jun 2014
- Polo Ralph Lauren Corp in Luxury Goods | May 2013
- PPR SA in Luxury Goods | Jun 2013
- Prada SpA in Luxury Goods | Mar 2016
- Ralph Lauren Corp in Luxury Goods | Jul 2019
- Richemont SA, Cie Financière in Luxury Goods | Mar 2015
- Salvatore Ferragamo SpA in Luxury Goods | Oct 2019
- Swatch Group Ltd, The in Luxury Goods | Jan 2011
- Tiffany & Co in Luxury Goods | Jun 2013
- Tory Burch Llc in Luxury Goods | Jun 2014
- Valentino Fashion Group SpA in Luxury Goods | Jan 2011
Complete Catalogue
Country Reports
- Luxury Goods in Argentina | Feb 2019
- Luxury Goods in Australia | Feb 2019
- Luxury Goods in Brazil | Feb 2019
- Luxury Goods in Canada | Feb 2019
- Luxury Goods in China | Feb 2019
- Luxury Goods in France | Feb 2019
- Luxury Goods in Germany | Feb 2019
- Luxury Goods in Hong Kong, China | Feb 2019
- Luxury Goods in India | Feb 2019
- Luxury Goods in Indonesia | Feb 2019
- Luxury Goods in Italy | Feb 2019
- Luxury Goods in Japan | Feb 2019
- Luxury Goods in Malaysia | Feb 2019
- Luxury Goods in Mexico | Feb 2019
- Luxury Goods in Poland | Feb 2019
- Luxury Goods in Romania | Feb 2019
- Luxury Goods in Russia | Feb 2019
- Luxury Goods in Singapore | Feb 2019
- Luxury Goods in South Africa | Feb 2019
- Luxury Goods in South Korea | Feb 2019
- Luxury Goods in Spain | Feb 2019
- Luxury Goods in Sweden | Feb 2019
- Luxury Goods in Switzerland | Feb 2019
- Luxury Goods in Taiwan | Feb 2019
- Luxury Goods in Thailand | Feb 2019
- Luxury Goods in the Netherlands | Feb 2019
- Luxury Goods in the Philippines | Feb 2019
- Luxury Goods in the United Arab Emirates | Feb 2019
- Luxury Goods in the United Kingdom | Feb 2019
- Luxury Goods in Turkey | Feb 2019
- Luxury Goods in Ukraine | Feb 2019
Strategy Reports
Company Reports
- Bulgari SpA in Luxury Goods | Jan 2011
- Burberry Group Plc in Luxury Goods | Jul 2018
- Coach Inc in Luxury Goods | Mar 2015
- Compagnie Financière Richemont SA in Luxury Goods | May 2014
- Fifth & Pacific Companies Inc in Luxury Goods | Jul 2014
- Gucci Group NV in Luxury Goods | Nov 2010
- Hermès International SCA in Luxury Goods | Mar 2016
- Kering SA in Luxury Goods | Jan 2016
- LVMH Moët Hennessy Louis Vuitton SA in Luxury Goods | Mar 2018
- Moncler SpA in Luxury Goods | Jun 2014
- Polo Ralph Lauren Corp in Luxury Goods | May 2013
- PPR SA in Luxury Goods | Jun 2013
- Prada SpA in Luxury Goods | Mar 2016
- Ralph Lauren Corp in Luxury Goods | Jul 2019
- Richemont SA, Cie Financière in Luxury Goods | Mar 2015
- Salvatore Ferragamo SpA in Luxury Goods | Oct 2019
- Swatch Group Ltd, The in Luxury Goods | Jan 2011
- Tiffany & Co in Luxury Goods | Jun 2013
- Tory Burch Llc in Luxury Goods | Jun 2014
- Valentino Fashion Group SpA in Luxury Goods | Jan 2011