The impacts of the lockdown restrictions on Australia’s economy have been acute, but despite challenges and the long road to economic recovery, eggs performed relatively well in the last year. A significant increase in the amount of time spent at home changed cooking and dining habits for consumers, as the second wave of the pandemic brought about foodservice closures and heightened risk, leading to higher demand for products in retail and a decline in foodservice.
Provenance and food safety have become increasingly important to consumers, especially post-COVID-19, as they are much more concerned about the origin of their food and wary about what they are putting into their bodies. Consumers are also keen to support local suppliers and producers as they want to reduce supply chain dependency and want a more transparent supply chain.
As consumer preferences have been shifting, there has been a renewed focus on sustainability and transparent production practices in Australia. Consumers are conscious about the purchases they are making and careful about supporting brands that are aligned with their values.
Freshness, price and ease of preparation are key factors influencing consumers’ decision to lean towards egg consumption despite the growing number of vegans in Australia. Eggs remained in high retail demand in 2021, despite the disruption of COVID-19, as they are widely perceived as cost-effective, healthy and a good source of protein.
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Includes all fresh poultry eggs, egg albumen (egg whites), as well as liquid or dry hen eggs packaged and sold loose. Egg substitutes are also included.See All of Our Definitions
This report originates from Passport, our Eggs research and analysis database.
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