Driven by increased awareness of food safety and quality, consumers are more willing to visit institutional and foodservice establishments which serve free-range eggs, and are also buying these products more in supermarkets. In addition, consumers are interested in knowing more about their food sources, and prefer products which are produced in a sustainable way.
The consumption of eggs is set to increase slightly over the forecast period, with the institutional channel expected to see the highest rate of growth. With the soaring price of pork since the beginning of 2021, some share of pork consumption has shifted towards alternative protein sources, such as eggs.
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Understand the latest market trends and future growth opportunities for the Eggs industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Includes all fresh poultry eggs, egg albumen (egg whites), as well as liquid or dry hen eggs packaged and sold loose. Egg substitutes are also included.See All of Our Definitions
This report originates from Passport, our Eggs research and analysis database.
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