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Executive Summary
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PROSPECTS
Boom in free range and organic eggs boosts consumption of eggs
Despite the negative consumer sentiment towards traditional caged eggs due to the increasing focus on animal welfare, eggs recorded volume sales growth in 2019 driven by the positive performance of two segments: free range and organic. Growing consumer awareness about the benefits of consuming eggs produced under better welfare conditions has spurred growth of free range and organic eggs.
Retailers show interest in addressing consumer choice
Contrasting interests are affecting the category. On the one hand, consumers demand free range and organics eggs, which thus represent the fastest growing segments in total volume terms.
Consumption of eggs is expected to grow despite overall rising prices
The shift towards free range and organic is likely to cause an overall increase in price. Eggs have been traditionally a core component in the Italian diet, almost seen as a commodity due not only to their versatility and convenience in terms of cooking skills and time required, but also because of the high nutritional content at an affordable price, used by Italian consumers on a regular basis and appealing to the mass market across all modern grocery channels.
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Overview
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Overview:
Discover the latest market trends and uncover sources of future market growth for the Eggs industry in Italy with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Eggs industry in Italy, our research will save you time and money while empowering you to make informed, profitable decisions.
The Eggs in Italy market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Eggs in Italy?
- What are the major brands in Italy?
- What is the impact of commodities price fluctuations on local production and consumption?
- What are the key campaigns and/or legislation driving fresh food sales?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Food market research database.
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Request more informationTable of Contents
Eggs in Italy - Category analysis
HEADLINES
PROSPECTS
Boom in free range and organic eggs boosts consumption of eggs
Retailers show interest in addressing consumer choice
Consumption of eggs is expected to grow despite overall rising prices
Summary 1 Major Processors of Eggs 2019CATEGORY DATA
Table 1 Total Sales of Eggs: Total Volume 2014-2019Table 2 Total Sales of Eggs: % Total Volume Growth 2014-2019
Table 3 Retail Sales of Eggs: Volume 2014-2019
Table 4 Retail Sales of Eggs: % Volume Growth 2014-2019
Table 5 Retail Sales of Eggs: Value 2014-2019
Table 6 Retail Sales of Eggs: % Value Growth 2014-2019
Table 7 Sales of Eggs by Organic/Fairtrade % of Total: % Total Volume 2014-2019
Table 8 Retail Sales of Eggs by Packaged vs Unpackaged: % Volume 2014-2019
Table 9 Forecast Total Sales of Eggs: Total Volume 2019-2024
Table 10 Forecast Total Sales of Eggs: % Total Volume Growth 2019-2024
Table 11 Forecast Retail Sales of Eggs: Volume 2019-2024
Table 12 Forecast Retail Sales of Eggs: % Volume Growth 2019-2024
Table 13 Forecast Retail Sales of Eggs: Value 2019-2024
Table 14 Forecast Retail Sales of Eggs: % Value Growth 2019-2024
Fresh Food in Italy - Industry Overview
EXECUTIVE SUMMARY
Healthy eating trend boosts consumption of fresh food in Italy
Food origin and animal welfare drive Italian consumers’ preferences in 2019
Environmental concerns are gaining importance
Organic references become increasingly more important
MARKET DATA
Table 15 Total Sales of Fresh Food by Category: Total Volume 2014-2019Table 16 Total Sales of Fresh Food by Category: % Total Volume Growth 2014-2019
Table 17 Retail Sales of Fresh Food by Category: Volume 2014-2019
Table 18 Retail Sales of Fresh Food by Category: % Volume Growth 2014-2019
Table 19 Retail Sales of Fresh Food by Category: Value 2014-2019
Table 20 Retail Sales of Fresh Food by Category: % Value Growth 2014-2019
Table 21 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2014-2019
Table 22 Retail Distribution of Fresh Food by Format: % Volume 2014-2019
Table 23 Forecast Total Sales of Fresh Food by Category: Total Volume 2019-2024
Table 24 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2019-2024
Table 25 Forecast Retail Sales of Fresh Food by Category: Volume 2019-2024
Table 26 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2019-2024
Table 27 Forecast Retail Sales of Fresh Food by Category: Value 2019-2024
Table 28 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2019-2024
SOURCES
Summary 2 Research SourcesWhy buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Request more informationComplete Catalogue
Country Reports
- Eggs in Australia | Feb 2020
- Eggs in Brazil | Feb 2020
- Eggs in China | Feb 2020
- Eggs in France | Feb 2020
- Eggs in Germany | Feb 2020
- Eggs in India | Feb 2020
- Eggs in Japan | Feb 2020
- Eggs in Mexico | Feb 2020
- Eggs in Morocco | Feb 2020
- Eggs in Russia | Feb 2020
- Eggs in South Africa | Feb 2020
- Eggs in Spain | Feb 2020
- Eggs in Thailand | Feb 2020
- Eggs in the United Arab Emirates | Feb 2020
- Eggs in the United Kingdom | Feb 2020
- Eggs in the US | Feb 2020
- Eggs in Vietnam | Feb 2020
Complete Catalogue
Country Reports
- Eggs in Australia | Feb 2020
- Eggs in Brazil | Feb 2020
- Eggs in China | Feb 2020
- Eggs in France | Feb 2020
- Eggs in Germany | Feb 2020
- Eggs in India | Feb 2020
- Eggs in Japan | Feb 2020
- Eggs in Mexico | Feb 2020
- Eggs in Morocco | Feb 2020
- Eggs in Russia | Feb 2020
- Eggs in South Africa | Feb 2020
- Eggs in Spain | Feb 2020
- Eggs in Thailand | Feb 2020
- Eggs in the United Arab Emirates | Feb 2020
- Eggs in the United Kingdom | Feb 2020
- Eggs in the US | Feb 2020
- Eggs in Vietnam | Feb 2020