Understand the latest market trends and future growth opportuniti...
Understand the latest market trends and future growth opportunities for the Health and Wellness industry. Key trends are clearly and succinctly summarised alongside current research data across a range of core packaged food and beverages categories.
Bread is the most commonly eaten major source of carbohydrates in New Zealand. However, keto diets and an overall increasing awareness about managing caloric intake is seeing consumers seek out low carb versions of their favourite products. Goodman…
While low sugar content was the major health and wellness consideration amongst consumers over the review period, COVID-19 has brought functional health and wellness benefits to the forefront of consumer decision making. This has positively impacted…
While health and wellness preferences have been an important growth driver in plant-based and vegan snacks, consumers’ increased awareness of the environmental impact of their consumption patterns has become a key factor. Greenhouse gas emissions…
The COVID-19 crisis has left a lasting impact on how New Zealanders work, with remote working now firmly entrenched and many companies downsizing their office footprints and actively encouraging employees to work from home. For staff, this reduces…
Dairy farming and agriculture have long been central to the New Zealand economy, with high quality locally produced dairy products comprising a core component of the traditional New Zealand diet. While health and wellness claims in products such as…
Dairy farming and agriculture have long been a staple of the New Zealand economy, with ample access to high quality meat and dairy products forming the backbone of the traditional New Zealand diet. While health and wellness preferences have been the…
The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…