Naturally Healthy Packaged Food

The outbreak of the COVID-19 pandemic, which led to home seclusion, gave consumers time to reflect on their food choices and encouraged them to make healthier choices. In order to cater to the rising demand for healthier packaged food, manufacturers…

Prior to the pandemic, health issues related to nutrition gained visibility in Morocco, following campaigns by the Ministry of Health, and the general increase in digestive or cardiovascular diseases. The consumption of some products was emphasised…

With consumers becoming more health-conscious and snacking at home more often than usual due to heightened concern about the spread of COVID-19 in Taiwan, NH fruit snacks continued to post robust growth in volume and current value sales in 2021.…

As a snack bar is perceived as an instant breakfast option that suits busy lifestyles among Thai consumers, the demand for NH cereal bars was negatively impacted by the measures to stem the tide of the virus in the country, not least lockdown and…

NH sour milk products experienced further demand after the emergence of the pandemic, appealing to vulnerable consumers in South Africa. However, despite retail volume growth of NH sour milk products, many consumers have been turning to alternatives…

The Coronavirus (COVID-19) crisis and the measures introduced the stem the tide of the virus, such as lockdown, distance learning and remote working, the closure of foodservice outlets and social distancing, helped to spike retail sales of naturally…

NH packaged food saw strong and steady current value growth prior to the COVID-19 pandemic, benefiting from a desire for less processed packaged food and for products with fewer and simpler ingredients. The category was thus in a strong position…

Honey saw an increase in retail volume sales growth in 2020, benefiting from the impact of the COVID-19 pandemic and from being viewed as a natural, healthy and versatile product. NH honey is traditionally popular in Portugal, with sales thus being…

The emergence of the pandemic changed the daily lives of many Germans. Most of them had to spend prolonged time at home, often limited in their leisure activities outside of the house and an increasing number of employees encouraged to work remotely.…

Naturally healthy (NH) products are quite significant within the packaged food industry in Austria, particularly in the staples segment. Health-conscious consumers display high levels of appreciation for food products with a natural positioning,…

With the general focus of many Indonesian consumers heavily oriented towards health and wellness and, in particular, improving their diets, since the onset of the COVID-19 pandemic, interest in healthier types of breakfast food has increased…

Retail current value sales of NH packaged food benefited to an extent from the COVID-19 pandemic in 2020, with consumers stockpiling products such as NH rice, NH olive oil, NH honey and NH high fibre breakfast cereals, noodles, pasta and sweet…

The months following the pandemic outbreak in 2020 witnessed an unusual upturn in retail grocery sales as all eating occasions became concentrated in the home. Basic everyday items such as biscuits and bread not only benefited from the increased…

Naturally healthy is the second largest product area in terms of value sales within health and wellness packaged food. The sector has benefitted from the pandemic, with healthy current value and volume growth both in 2020 and 2021 and higher than the…

A desire for short ingredients lists with additives that are recognisable and easy to understand is pushing consumers in the direction of naturally healthy products. Consumers want products that are free from a variety of things, but not in the sense…

The strong growth by naturally healthy packaged food is set to continue in 2021, as consumers have been cooking more at home as a result of COVID-19 and various related restrictions. NH rice and NH olive oil remain particularly strong performers,…

Naturally healthy packaged food witnessed positive retail volume and current value growth in 2021, albeit slightly slower than in 2020. The slowdown in growth was underpinned by a more stable Coronavirus (COVID-19) situation, with the number of cases…

Several brands are gaining importance within the dynamic category of NH olive oil in Chile. One is Chef from Watt’s SA which continued to record impressive growth and gain further notable value share in 2021. This brand is well established in…

NH olive oil is available in small pack sizes (200ml and 500ml) in Malaysia with these being widely distributed to neighbourhood stores (convenience stores and supermarkets) located near to consumers. Hence, sales of NH olive oil continued to thrive…

Naturally healthy packaged food continued to achieve positive sales growth in 2021, although at a slower rate than in 2020 when health and dietary concerns were more strongly accentuated by the outbreak of COVID-19. Dutch consumers remain attracted…