The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreJan 2021
US$1,210Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Fresh food experienced a decline in total volume sales in 2020 due to the closure of foodservice outlets and the even longer-term shut down of the institutional channel, especially schools. The category was also affected by bans on social gatherings during the traditional Chinese New Year which was largely cancelled.
There was a strict lockdown in Hubei province in China from 23 January to 8 April, while other provinces imposed different social distancing policies and partial lockdowns. Movement in and out of the worst-hit provinces was banned until 4 February, with 14 days quarantine required for those moving between provinces.
E-commerce enjoyed a strong uplift due to the onset of COVID-19 in 2020. During lockdown, many consumers ordered fresh food delivery on mobile applications, such as Hema and Dingdong Maicai.
Demand for fresh food is set to remain strong in China, with these products being everyday essentials in the traditional diet. Moreover, the growing focus on healthy eating will also ensure steady growth in categories such as nuts, fruits and vegetables.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview:
Discover the latest market trends and uncover sources of future market growth for the Fresh Food industry in China with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Fresh Food industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.
The Fresh Food in China market research report includes:
Our market research reports answer questions such as:
Why buy this report?
This industry report originates from Passport, our Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.