Staple Foods in Latvia

November 2023
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Overview:

Understand the latest market trends and future growth opportunities for the Staple Foods industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Staple Foods industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Staple Foods in Latvia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Staple Foods in Latvia?
  • Which are the leading brands in Staple Foods in Latvia?
  • How are products distributed in Staple Foods in Latvia?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Staple Foods?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Latvia?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Download Table of Contents

Staple Foods in Latvia

Staple foods in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for staple foods?
Table 1 Sales of Staple Foods by Category: Volume 2018-2023
Table 2 Sales of Staple Foods by Category: Value 2018-2023
Table 3 Sales of Staple Foods by Category: % Volume Growth 2018-2023
Table 4 Sales of Staple Foods by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Staple Foods: % Value 2019-2023
Table 6 LBN Brand Shares of Staple Foods: % Value 2020-2023
Table 7 Penetration of Private Label by Category: % Value 2019-2023
Table 8 Distribution of Staple Foods by Format: % Value 2018-2023
Table 9 Forecast Sales of Staple Foods by Category: Volume 2023-2028
Table 10 Forecast Sales of Staple Foods by Category: Value 2023-2028
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2023-2028

DISCLAIMER

Summary 1 Research Sources

Baked Goods in Latvia

KEY DATA FINDINGS

Bread continues to fall in 2023
Rising price sensitivity supports private label growth
Shift towards smaller pack sizes and health-conscious choices
Decline set to accelerate
The rise of flat bread
Private label players to see further expansion
Table 13 Sales of Baked Goods by Category: Volume 2018-2023
Table 14 Sales of Baked Goods by Category: Value 2018-2023
Table 15 Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 16 Sales of Baked Goods by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Baked Goods: % Value 2019-2023
Table 18 LBN Brand Shares of Baked Goods: % Value 2020-2023
Table 19 Distribution of Baked Goods by Format: % Value 2018-2023
Table 20 Forecast Sales of Baked Goods by Category: Volume 2023-2028
Table 21 Forecast Sales of Baked Goods by Category: Value 2023-2028
Table 22 Forecast Sales of Baked Goods by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Baked Goods by Category: % Value Growth 2023-2028

Breakfast Cereals in Latvia

KEY DATA FINDINGS

Market stagnation and rising health consciousness
Promotions drive sales
The rise of local brands and health-positioned products
Continued consumer shift towards healthier options
Increased competitive threat from superfoods
Local manufacturers and private label players to expand
Table 24 Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 25 Sales of Breakfast Cereals by Category: Value 2018-2023
Table 26 Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 27 Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Table 28 NBO Company Shares of Breakfast Cereals: % Value 2019-2023
Table 29 LBN Brand Shares of Breakfast Cereals: % Value 2020-2023
Table 30 Distribution of Breakfast Cereals by Format: % Value 2018-2023
Table 31 Forecast Sales of Breakfast Cereals by Category: Volume 2023-2028
Table 32 Forecast Sales of Breakfast Cereals by Category: Value 2023-2028
Table 33 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2023-2028
Table 34 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2023-2028

Processed Fruit and Vegetables in Latvia

KEY DATA FINDINGS

Stagnation and economic challenges in 2023
Frozen potatoes prove popular as consumers continue to stockpile canned goods
Spilva and Bonduelle lead brands
Category faces limited growth prospects, though sales will remain strong
Shelf stable vegetables may suffer, while fresh produce presents increased threat
Demand for frozen vegetable mixes
Table 35 Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 36 Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 37 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 38 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Table 39 NBO Company Shares of Processed Fruit and Vegetables: % Value 2019-2023
Table 40 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2020-2023
Table 41 Distribution of Processed Fruit and Vegetables by Format: % Value 2018-2023
Table 42 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2023-2028
Table 43 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2023-2028
Table 44 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2023-2028
Table 45 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2023-2028

Processed Meat, Seafood and Alternatives To Meat in Latvia

KEY DATA FINDINGS

Retail volume sales rise, while foodservice recovers as barbecue seasonality supports retail sales
Canned goods and seafood traditions
Major meat players lead
Moderate growth predicted with development driven by rising health consciousness
Niche market for plant-based alternatives
Private label set to expand portfolios as local players grow their retail networks
Table 46 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2018-2023
Table 47 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2018-2023
Table 48 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2018-2023
Table 49 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2018-2023
Table 50 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2023
Table 51 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2023
Table 52 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2018-2023
Table 53 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2023-2028
Table 54 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2023-2028

Rice, Pasta and Noodles in Latvia

KEY DATA FINDINGS

Market stability amid economic uncertainty
Changing brand dynamics
Consumers shift towards premium products
Health consciousness to continue impacting sales
Premiumisation will expand within pasta, while instant noodles attracts contrasting perceptions
Private label players will present greater competitive threat
Table 55 Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 56 Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 57 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 58 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023
Table 59 NBO Company Shares of Rice, Pasta and Noodles: % Value 2019-2023
Table 60 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2020-2023
Table 61 NBO Company Shares of Rice: % Value 2019-2023
Table 62 LBN Brand Shares of Rice: % Value 2020-2023
Table 63 NBO Company Shares of Pasta: % Value 2019-2023
Table 64 LBN Brand Shares of Pasta: % Value 2020-2023
Table 65 NBO Company Shares of Noodles: % Value 2019-2023
Table 66 LBN Brand Shares of Noodles: % Value 2020-2023
Table 67 Distribution of Rice, Pasta and Noodles by Format: % Value 2018-2023
Table 68 Distribution of Rice by Format: % Value 2018-2023
Table 69 Distribution of Pasta by Format: % Value 2018-2023
Table 70 Distribution of Noodles by Format: % Value 2018-2023
Table 71 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2023-2028
Table 72 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2023-2028
Table 73 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2023-2028
Table 74 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2023-2028
The following categories and subcategories are included:

Staple Foods

        • Packaged Flat Bread
        • Unpackaged Flat Bread
        • Packaged Leavened Bread
        • Unpackaged Leavened Bread
      • Packaged Cakes
      • Unpackaged Cakes
    • Dessert Mixes
    • Frozen Baked Goods
      • Packaged Pastries
      • Unpackaged Pastries
      • Sweet Pies and Tarts
      • Frozen Cakes, Sweet Pies and Tarts
    • Hot Cereals
      • Children's Breakfast Cereals
        • Flakes
        • Muesli and Granola
        • Other RTE Cereals
      • Shelf Stable Beans
      • Shelf Stable Fruit
      • Shelf Stable Tomatoes
      • Shelf Stable Vegetables
      • Frozen Fruit
      • Frozen Processed Potatoes
      • Frozen Processed Vegetables
        • Shelf Stable Processed Red Meat
        • Shelf Stable Processed Poultry
        • Chilled Processed Red Meat
        • Chilled Processed Poultry
        • Frozen Processed Red Meat
        • Frozen Processed Poultry
      • Shelf Stable Seafood
      • Chilled Processed Seafood
      • Frozen Processed Seafood
      • Chilled Meat and Seafood Substitutes
      • Frozen Meat and Seafood Substitutes
      • Shelf Stable Meat and Seafood Substitutes
    • Tofu and Derivatives
      • Chilled Noodles
      • Frozen Noodles
        • Instant Noodle Cups
        • Instant Noodle Pouches
      • Plain Noodles
      • Chilled Pasta
      • Dried Pasta
    • Rice

Staple Foods

NOTE: Couscous, polenta and quinoa are excluded from staple foods.

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