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Country Report

Confectionery Packaging in

Confectionery Packaging in Romania

Apr 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

As consumers find more shopping occasions for chocolate confectionery manufacturers propose new packaging solutions

Chocolate confectionery packaging dominated within confectionery in 2019. Flexible plastic in tablets is popular across all price bands and is the leading packaging type.

Folding cartons support the trend towards premiumisation

Paper-based containers experienced an extremely negative year in 2019 with a decline of 10% in volume terms. Such a drastic slowdown was caused by Mondelez’s decision to replace its 250g folding carton in tablets with the 250g flexible plastic solution.

The dominant role of large pack size in tablets and the new relevance of smaller pack size

Tablets is the largest category within confectionery and therefore has the biggest impact on packaging. The pack size of 100g continues to account for the highest sales in 2019, due to the dominant position of Milka within tablets.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Confectionery Packaging industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Confectionery Packaging industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Confectionery Packaging in Romania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of confectionery packaging in Romania?
What are the major confectionery pack types in Romania?
Are consumers moving towards rigid containers for gum?
What are the most dynamic pack types within confectionery?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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