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Country Report

Confectionery Packaging in

Confectionery Packaging in Romania

Dec 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Chocolate confectionery drives the performance of packaging

Chocolate confectionery packaging dominated within confectionery in 2018. Flexible plastic in tablets was very popular across all price bands and led comfortably as the leading packaging type.

Bigger pack sizes attract consumers

Tablets is the largest category within confectionery and therefore has the biggest impact on packaging. The pack size of 100g continued to account for the highest sales in 2018, which was due to the dominant position of Milka within tablets.

Folding cartons support the trend towards premiumisation

The trend towards premiumisation through folding cartons was seen in chocolate confectionery with tablets, sugar confectionery and gum. Wrigley’s 5 in a folding carton is the premium brand in gum and the share of this packaging type increased strongly in 2018.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Confectionery Packaging industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Confectionery Packaging industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Confectionery Packaging in Romania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of confectionery packaging in Romania?
What are the major confectionery pack types in Romania?
Are consumers moving towards rigid containers for gum?
What are the most dynamic pack types within confectionery?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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Megatrends

Country Report

Confectionery Packaging in Romania

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Chocolate confectionery drives the performance of packaging

Bigger pack sizes attract consumers

Folding cartons support the trend towards premiumisation

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents