The use of paper-based packaging is likely to rise in the forecast period, despite the decline seen for flexible paper in confectionery packaging during the review period. This pack type is expected to benefit from its more sustainable image and its recyclability.
As in other European countries, more confectionery products are being launched in plastic pouches in Switzerland, with the intention of offering greater convenience. Although the volume share of this format is small, more confectionery is expected to be presented in this pack type.
Snacking is set to remain one of the key trends in confectionery packaging in the forecast period. Snacking is growing due to increasingly busy lifestyles, with consumers having less free time and thus becoming more likely to snack on-the-go.
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Understand the latest market trends and future growth opportunities for the Confectionery Packaging industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This report originates from Passport, our Confectionery Packaging research and analysis database.
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