Experiential luxury retail constant value sales will continue to recover but will not exceed their pre-pandemic (2017) peak until 2025. The category will benefit from the number of domestic high-net-worth individuals rising, increased inward investment, and support from the Romanian government, which is looking to develop a high-value-added tourism industry.
Better leisure offerings both for domestic and international travellers, such as boutique outlets with clear differentiation, could create strong possibilities, especially if investors look beyond Bucharest. However, many affluent Romanians will continue to travel abroad for experiential luxury as the threat posed by COVID-19 continues to ease.
Mamaia on the Black Sea coast will be a focus for investment in experiential luxury during the forecast period. It is increasingly the place for affluent Romanians to be seen.
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Understand the latest market trends and future growth opportunities for the Experiential Luxury industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Experiential Luxury industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Experiential Luxury
This is an aggregation of Luxury Hotels and Luxury Foodservice.
See All of Our DefinitionsThis report originates from Passport, our Experiential Luxury research and analysis database.
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