Retail constant value sales of jewellery will continue to recover throughout the forecast period, but this recovery will be slow and partial: By 2027, retail constant value sales will remain below their pre-pandemic level. Demand for fine jewellery will be slower to recover than costume jewellery, as the former will be more adversely affected by a difficult economic environment, particularly during the early part of the forecast period.
Popular culture and social media influencers will continue to have a significant effect on trends in jewellery throughout the forecast period. During the latter part of the review period, such streaming series as “Emily in Paris” and “Stranger Things” were key in this regard.
The importance and ongoing rise of e-commerce sales is set to continue growing over the forecast period, with many consumers having become accustomed to the ease and convenience of online shopping during the outbreak of COVID-19. However, the future growth of the channel is set to be limited by the fact that many Spaniards do not yet feel confident to spend more than EUR1,000 on a single purchase online.
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Understand the latest market trends and future growth opportunities for the Jewellery industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jewellery industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Jewellery is a kind of personal adornment usually made with various precious and semi-precious materials such as gemstones, precious metals, beads, glass, and shells. Jewellery segment as either real or costume jewellery. Hair Accessories are not included as part of Real or Costume jewellery.See All of Our Definitions
This report originates from Passport, our Jewellery research and analysis database.
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