Compared to natural diamonds, synthetic diamonds are more affordable and cost-effective, especially for younger couples. Buying and gifting jewellery is a tradition at Taiwanese weddings to showcase the family's wealth.
Some consumers consider jewellery to be purchased only once in a lifetime, for wedding occasions. However, more and more brands are launching various and affordable products, such as synthetic diamonds, to wear on various occasions, matching different outfits, looks and styles.
The concept of polarised offerings is set to offer excellent opportunities for fine jewellery players to expand their consumer audiences over the forecast period. Whilst fashion jewellery from traditionally luxurious brands is not in direct competition with costume jewellery, the lower prices and high-end associations provide this emerging concept with a perfect placement between the two.
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Understand the latest market trends and future growth opportunities for the Jewellery industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Jewellery
Jewellery is a kind of personal adornment usually made with various precious and semi-precious materials such as gemstones, precious metals, beads, glass, and shells. Jewellery segment as either real or costume jewellery. Hair Accessories are not included as part of Real or Costume jewellery.
See All of Our DefinitionsThis report originates from Passport, our Jewellery research and analysis database.
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