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Over the forecast period, the preference for packaged processed beans is expected to remain the biggest factor hampering the growth of fresh pulses. In 2018, beans represented the majority of total volume sales within pulses; a share that is expected to be sustained over the forecast period.
The growing number of health-conscious consumers resulted from constant communication campaigns about obesity, and the consequences that poor eating habits can have on health in the long term. This encouraged consumers to explore alternatives to the regular products they ate.
Over the forecast period, the biggest challenge for producers of pulses will be to match their production with consumer demand. This is difficult, as production is very fragmented amongst many small producers, which then sell their harvest to trading companies.
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Discover the latest market trends and uncover sources of future market growth for the Pulses industry in Mexico with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Pulses industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.