When Singapore entered the circuit breaker lockdown from April to June 2020, only essential services and businesses were allowed to operate. Although optical shops is considered an essential business, regulations, such as shortened opening hours and appointment-only consultations, were imposed to restrict the spread of the virus.
Due to consumers spending longer hours at home for work (because of office closures), study (due to school closures) and leisure time during the pandemic, there has been an exponential increase in the amount of time consumer spend on digital devices. Screen time increased by over a tenth for adults and by a quarter for students in Singapore during the circuit breaker lockdown.
The onset of the pandemic led to developments in digital eye health, designed to overcome challenges related to store closures and inability of optometrists to conduct optometry services for consumers. For example, the brand Carl Zeiss launched VISU360, a digital tele-optometry platform which connects eye care professionals with their patients remotely to provide quality eye examinations in several countries, including Singapore.
With around 65% of children set to have myopia by the age of 12 years old and around 85% of young adults already suffering from myopia, Singapore has one of the highest myopic populations in the world. With the growing demand for myopia management solutions from parents who have been actively taking preventive eye care measures for their children, spectacles products that are focused on treating myopia are expected to perform especially well during the forecast period.
During the forecast period, given the highly competitive retail landscape in Singapore, spectacles is expected to witness evolving retail positioning strategies amongst optical retailers. For example, in February 2021, Owndays Singapore opened its first premium concept store at Marina Bay Sands, offering limited edition premium lenses and frames.
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This report originates from Passport, our Spectacles research and analysis database.
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