Over the forecast period mixers and food processors are expected to post stronger performances in terms of retail volume sales when compared to the review period. Growth in these categories can be attributed to the rising popularity of home cooking.
As consumers in Malaysia become increasingly health-conscious, many are trying to increase the servings of fruits and vegetables in their daily diet. Young working adults leading hectic lifestyles are particularly turning to juice bars offering raw and slow juices as a quick and efficient way to achieve this.
In 2018, Panasonic Malaysia remained the leading player in food preparation appliances. This position can be attributed to its strong presence across all food preparation appliance categories.
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This industry report originates from Passport, our Consumer Appliances market research database.