Irish consumers will continue to seek high-quality, healthy, protein-rich staple foods that are also low in sugar and salt over the forecast period. Nevertheless, they are also increasingly aware that private label offerings can offer good quality while also delivering value for money.
Vegan, vegetarian and plant-based products are likely to increase in popularity as more consumers become interested in both the environment and animal welfare. This should benefit staple foods with dietary and free from claims.
Local consumers will increasingly be concerned not only with adopting the right dietary habits for themselves, but also with animal welfare and the impact of meat-based diets on the environment. As such, meat free, which is a dietary and free from type of health and wellness attribute, is anticipated to be among the strongest performers in staple foods over the forecast period, albeit from a low base.
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Understand the latest market trends and future growth opportunities for the HW Staple Foods industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the HW Staple Foods industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Health and Wellness encompasses a number of key claims made on a food or drink products that suggest a health and/or wellness positioning. It comprises positionings relating to better for you, dietary and free from, fortified/functional, health benefit, natural and organic. This is the aggregation of baked goods, breakfast cereals, processed fruit and vegetables, processed meat, seafood and alternatives to meat and rice, pasta and noodles NOTE: Couscous, polenta and quinoa are excluded from staple foods. For full product category definitions please refer to the definitions section (can be found under the "Help" section on Passport) for the respective system: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods, Hot Drinks, Soft Drinks. Please note that data is not available at this level or other aggregated claim levels.
See All of Our DefinitionsThis report originates from Passport, our HW Staple Foods research and analysis database.
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