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Learn moreApr 2020
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There are various obstacles to achieving good growth rates in processed shelf stable fruit and vegetables. The most important are the maturity of the category as the majority of products are well established in Poland, and the nature of the product itself, limiting the possible field of influence of brand owners.
Whilst metal food cans remains the key packaging type for shelf stable vegetables, glass packaging is increasing its share. The reason behind the good dynamics of such packaging is increasing interest in specific product types that correspond with such packaging.
Frozen fruit and vegetables remains a very homogeneous category when it comes to packaging, dominated by flexible plastic. However, as already some of the companies within frozen fruit offer thin wall plastic containers (similar to those used for fresh fruit), this packaging type is expected to increase its market share over the forecast period.
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Discover the latest market trends and uncover sources of future market growth for the Processed Fruit and Vegetables Packaging industry in Poland with research from Euromonitor's team of in-country analysts.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.