Processed Meat and Seafood Packaging in
Country Report
Executive Summary
Jan 2019PROSPECTS
Convenience outweighs environmental friendliness
Due to hectic lifestyles, with limited time for meal preparation after work, in tandem with small kitchens in apartments, Hong Kong consumers tend to seek ways to shorten and simplify the meal preparation process. As a result, chilled meat marinated with seasonings and garnished with sliced ginger and portioned spring onions gained popularity in recent years.
Korean packaging spices up processed meat and seafood
The prevalence of Korean Pop culture in Hong Kong led to the emergence of more Korean brands in the packaged foods categories. Given a similar pack size and pack type, the use of vivid colours, simple and yet impactful layouts enabled players to project a stronger brand image to consumers.
Downsizing of households contributes to growth of smaller pack sizes
The typical size of Hong Kong households reduced to 2.8 persons per household in 2016 according to official data from the Census and Statistics Department of Hong Kong.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Processed Meat and Seafood Packaging industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Processed Meat and Seafood Packaging industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.
The Processed Meat and Seafood Packaging in Hong Kong, China market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes in units and filled volumes
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What are the major food pack types and how are they performing in Hong Kong, China?
- How are consumption trends impacting the food packaging landscape?
- What have been the key trends seen in new packaging developments?
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This industry report originates from Passport, our Packaging market research database.