In Indonesia, frozen processed meat and seafood products in small pack sizes are growing in popularity, largely thanks to the expansion of convenience stores, which are adding more chiller cabinets for frozen foods such as ready meals, ice cream, fruit and vegetables and processed meat and seafood. Smaller packs are preferred by these convenience stores due to their size and the fact that they want to offer their customers a wide variety of products.
Standard can ends continued to see a decline in sales in 2018 as a result of the rising popularity of easy-open can ends. Due to an increase in the number of products being launched with easy-open can ends, this type of closure is no longer a point of differentiation for a product, but rather a point of parity for a brand to remain competitive in the marketplace.
With rapid developments in infrastructure and internet retailing in Indonesia, consumers can now easily obtain products such as frozen processed meat and seafood. Although internet retailing is currently considered a niche, it is expected to have a positive impact on the development of larger pack sizes of frozen processed meat and seafood in the long run.
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This industry report originates from Passport, our Packaging market research database.