Following the arrival of COVID-19 in Canada in 2020, consumers faced numerous lifestyle changes, including restricted movement and activities. This resulted in home seclusion periods and a shift to working and studying from home for many consumers, prompting an increase in at-home meal preparation and consumption, which was also boosted by the widespread closure of consumer foodservice outlets in the earliest days of the pandemic.
Following a strong performance in processed meat and seafood packaging over the review period, thin wall plastic containers recorded a surge in volume growth in 2020, thanks to the rise in demand for products in this category when the COVID-19 pandemic hit the country. This pack type has been performing well across processed meat and seafood categories thanks to its convenience.
Chilled processed products recorded the worst CAGRs over the review period in both meat and seafood, as well as seeing the weakest performances in 2020, when sales spiked across the board in the overall processed meat and seafood category, and will also register see the worst CAGRs over the forecast period. These products were boosted by the increase in at-home consumption in 2020, but not as much as other areas of processed meat and seafood.
Shelf stable seafood will be recording declining sales in Canada over the forecast period, with consumers continuing to prefer fresh alternatives. This will negatively impact the unit volumes of metal food cans and flexible plastic used in the packaging of shelf stable seafood over 2021-2026.
Other plastic trays saw strong growth in overall processed meat and seafood at the end of the review period, with this pack type associated with leading meat substitutes brands such as Beyond Meat and Light Life. This is expected to continue over the forecast period as meat substitutes is expected to continue to demonstrate strong volume growth on the back of rising health and wellness trends, which favour plant-based diets.
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Understand the latest market trends and future growth opportunities for the Processed Meat and Seafood Packaging industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This report originates from Passport, our Processed Meat and Seafood Packaging research and analysis database.
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