Processed Meat and Seafood Packaging in Italy

April 2020
USD 990
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Understand the latest market trends and future growth opportunities for the Packaging industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Packaging industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Packaging in Italy report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Packaging in Italy?
  • Which are the major pack types and how are they performing in Italy?
  • Have there been any packaging legislative changes in the past 12 months?
  • How are consumption trends impacting the packaging landscape?
  • What are the key trends and latest product developments in packaging?
  • How important are sustainability and recycling to consumers in Italy?
  • Where is future growth expected to be most significant?

Processed Meat and Seafood Packaging in Italy - Category analysis



Practical, health and ethical concerns lead to convenience closures and improved labelling
Blister and strip packs stretch shelf life while Easy Peel differentiates Mare Aperto’s offer
Glass jars with metal lug closures benefits from premiumisation in processed seafood

Processed Meat and Seafood Packaging in Italy - Company Profiles

Packaging Industry in Italy - Industry Overview


COVID-19 impact on packaging
COVID-19 country impact
Convenient, environmentally friendly and practical packaging in demand from packaged food consumers in 2019
Intolerance of plastic pollution results in innovative solutions in soft drinks pre-COVID-19
Smaller formats gain in popularity in alcoholic drinks before the pandemic
Sustainable packaging fast becomes an industry standard in beauty and personal care in 2019
Tablets gain share in 2019 in laundry care and dishwashing


Single-use plastic directive adds urgency to the efforts towards sustainability
Contributions from companies to state waste management processors increase
Tighter rules on laundry capsules intended to protect children from accidental poisoning a success


Generous tax credit to encourage companies to use eco-friendly products and packaging
CONAI increases fee for consortium members to reflect the growth in demand for its service
Recycled PET continues to develop
Table 1 Overview of Packaging Recycling and Recovery in Italy: 2017/2018 and Targets for 2019

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Packaging research and analysis database.


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