Thanks to the government’s stimulus programme, Italy has been seeing strong sales of the latest-generation ovens which allow for different types of cooking (often at the same time) in only one appliance. In some cases this includes steam cooking and air frying.
Light fryers is expected to remain the most dynamic category within small cooking appliances in Italy over the forecast period, with these products expected to continue benefiting from the burgeoning healthy eating trend. Italian consumers value well-known brands as a sign of quality when purchasing small cooking appliances and therefore it is instrumental to establish brand awareness in order to build a solid presence.
Kettles are not seen as a must have item in Italy given that consumers are more likely to drink coffee than tea, while all automatic coffee machines also have the capability to heat up water for tea preparation. Nevertheless, sales of kettles are expected to continue growing in the forecast period, thanks to the expected recovery of foreign tourism, especially in the south of the country.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Small Cooking Appliances industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Small Cooking Appliances industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.See All of Our Definitions
This report originates from Passport, our Small Cooking Appliances research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!