Given the current economic instability, consumers cannot afford foodservice options as much and will continue to embrace home cooking. As such, many Egyptians are interested in upgrading their kitchen space and investing in specialised home cooking equipment.
The rate of growth in retail volume sales of small cooking appliances will remain robust throughout the forecast period, supported by urbanisation and population growth. An increase in the rate of VAT levied on foodservice will provide additional support for demand, as will growing consumer interest in healthy, home-made food.
The importance of e-commerce as a distribution channel for small cooking appliances is set to continue expanding during the forecast period. This category is well-adapted to online sales thanks to its affordability, small size, and popularity amongst generation Y and generation Z consumers who not only prioritise tastier and healthier meals but who are more comfortable shopping online.
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Understand the latest market trends and future growth opportunities for the Small Cooking Appliances industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Small Cooking Appliances industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.See All of Our Definitions
This report originates from Passport, our Small Cooking Appliances research and analysis database.
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