Total volume sales in small cooking appliances are expected to recover from the pulled-forward sales and subsequent losses resulting from the pandemic sales spikes and following normalisation. As such, demand is set to stabilise over the forecast period.
A notable reason for the moderate outlook in overall small cooking appliances is connected to the performance of coffee machines. Indeed, volume looks set to remain in volume decline over the forecast period in coffee machines overall, with value also seeing a declining trend – albeit with the latter remaining in slightly-positive growth figures.
Under the current assumptions, niche subcategories with lower penetration rates have greater opportunities ahead than seen with more mature appliances. Examples include rice cookers, electric steamers, and other small cooking appliances such as sandwich makers, waffle makers and pancake makers, among others.
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Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.See All of Our Definitions
This report originates from Passport, our Small Cooking Appliances research and analysis database.
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