Demand for small cooking appliances overall is set to continue growing steadily over the forecast period as home cooking remains an important part of the local culture, with there being a regular need to replace essential kitchen appliances. It also helps that the younger generation is placing a stronger emphasis on following a healthy and balanced diet, which should also ensure a continuation of the home-cooking trend seen during lockdown.
While most Malaysians will generally remain price-conscious it is also predicted that there will be an increasing number of consumers willing to invest in upgrading to premium products with greater multi-functionality over the forecast period. This is especially so if such premium-positioned products are deemed to offer time-saving solutions to preparing meals at home.
Ongoing price sensitivity and a burgeoning home-cooking culture are both likely to support further demand for small cooking appliances in Malaysia over the forecast period. Faced with prevailing economic uncertainty many consumers are likely to be forced to economise and this could benefit products such as freestanding hobs and rice cookers, which provide a more affordable means of preparing meals than large cooking appliances like built-in hobs.
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Understand the latest market trends and future growth opportunities for the Small Cooking Appliances industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.
See All of Our DefinitionsThis report originates from Passport, our Small Cooking Appliances research and analysis database.
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