Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Small Cooking Appliances in

Small Cooking Appliances in India

34 pages, Feb 2019

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demand for easy-to-cook and healthy meals drives demand

The demand for small cooking appliances is primarily from urban consumers who lead hectic lifestyles. These consumers are typically time-starved and are open to purchasing appliances which save them time.

Freestanding hobs and rice cookers have the highest sales

Freestanding hobs is a highly penetrated category in India, and gas stoves can be seen in almost every Indian household. In a highly penetrated category with saturated demand, companies are focusing on driving premiumisation, and are introducing models made with materials such as glass, upgrading from the traditional stainless steel.

The increasing influence of Western lifestyles and cuisines boosts sales

The food habits and preferences of consumers in urban India are slowly changing. People are now acquainted with Western food culture, and thus want to try dishes which involve grilling, toasting and baking.

COMPETITIVE LANDSCAPE

TTK Prestige focuses on innovation, product differentiation and distribution

The marketing efforts of players have helped create awareness of small cooking appliances amongst consumers. Successful marketing by players such as TTK Prestige, Bajaj Electricals and others has created a market for small cooking appliances in India.

International players face competition from regional, local and unbranded players

Given the significant growth potential in small cooking appliances, it has attracted the attention of new national, local and regional players, coupled with rising competition from existing players. Given that the category is price-sensitive, local companies tend to resort to irrational pricing that sometimes impacts industry margins.

Incentives and alternative distribution channels

Companies also work on strengthening their distribution networks by rolling out attractive reward incentives for trade partners. They also note that focusing on alternative sales channels through institutional sales, internet retailing and others helps to strengthen their positions in the category.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Small Cooking Appliances Sample Report Small Cooking Appliances Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Small Cooking Appliances industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Small Cooking Appliances industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Small Cooking Appliances in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Small Cooking Appliances in India?
What are the major brands in India?
What is the percentage share for hard and soft coffee pod machines?
Are freestanding hobs driving growth in India?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

Want to find out more about this report?

Request more information

Small Cooking Appliances in India - Category analysis

HEADLINES

PROSPECTS

Demand for easy-to-cook and healthy meals drives demand

Freestanding hobs and rice cookers have the highest sales

The increasing influence of Western lifestyles and cuisines boosts sales

COMPETITIVE LANDSCAPE

TTK Prestige focuses on innovation, product differentiation and distribution

International players face competition from regional, local and unbranded players

Incentives and alternative distribution channels

CATEGORY DATA

Table 1 Sales of Small Cooking Appliances by Category: Volume 2013-2018
Table 2 Sales of Small Cooking Appliances by Category: Value 2013-2018
Table 3 Sales of Small Cooking Appliances by Category: % Volume Growth 2013-2018
Table 4 Sales of Small Cooking Appliances by Category: % Value Growth 2013-2018
Table 5 Sales of Freestanding Hobs by Format: % Volume 2013-2018
Table 6 NBO Company Shares of Small Cooking Appliances: % Volume 2014-2018
Table 7 LBN Brand Shares of Small Cooking Appliances: % Volume 2015-2018
Table 8 Distribution of Small Cooking Appliances by Format: % Volume 2013-2018
Table 9 Forecast Sales of Small Cooking Appliances by Category: Volume 2018-2023
Table 10 Forecast Sales of Small Cooking Appliances by Category: Value 2018-2023
Table 11 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2018-2023

Consumer Appliances in India - Industry Overview

EXECUTIVE SUMMARY

Favourable economic conditions and changing lifestyles increase demand

Consumer appliances sees steady growth due to low penetration

India is in the spotlight as a lucrative market for both local and international players

Electronics and appliance specialist retailers remains the key distribution channel

Consumer appliances in India is set to exhibit steady growth over the forecast period

MARKET INDICATORS

Table 13 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
Table 14 Replacement Cycles of Consumer Appliances by Category 2013-2018
Table 15 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
Table 16 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

MARKET DATA

Table 17 Sales of Consumer Appliances by Category: Volume 2013-2018
Table 18 Sales of Consumer Appliances by Category: Value 2013-2018
Table 19 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
Table 20 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
Table 25 Sales of Small Appliances by Category: Volume 2013-2018
Table 26 Sales of Small Appliances by Category: Value 2013-2018
Table 27 Sales of Small Appliances by Category: % Volume Growth 2013-2018
Table 28 Sales of Small Appliances by Category: % Value Growth 2013-2018
Table 29 NBO Company Shares of Major Appliances: % Volume 2014-2018
Table 30 LBN Brand Shares of Major Appliances: % Volume 2015-2018
Table 31 NBO Company Shares of Small Appliances: % Volume 2014-2018
Table 32 LBN Brand Shares of Small Appliances: % Volume 2015-2018
Table 33 Distribution of Major Appliances by Format: % Volume 2013-2018
Table 34 Distribution of Small Appliances by Format: % Volume 2013-2018
Table 35 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
Table 36 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
Table 37 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 38 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 43 Forecast Sales of Small Appliances by Category: Volume 2018-2023
Table 44 Forecast Sales of Small Appliances by Category: Value 2018-2023
Table 45 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 46 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

Megatrends

Country Report

Small Cooking Appliances in India

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demand for easy-to-cook and healthy meals drives demand

Freestanding hobs and rice cookers have the highest sales

The increasing influence of Western lifestyles and cuisines boosts sales

COMPETITIVE LANDSCAPE

TTK Prestige focuses on innovation, product differentiation and distribution

International players face competition from regional, local and unbranded players

Incentives and alternative distribution channels

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Small Cooking Appliances in India - Category analysis

HEADLINES

PROSPECTS

Demand for easy-to-cook and healthy meals drives demand

Freestanding hobs and rice cookers have the highest sales

The increasing influence of Western lifestyles and cuisines boosts sales

COMPETITIVE LANDSCAPE

TTK Prestige focuses on innovation, product differentiation and distribution

International players face competition from regional, local and unbranded players

Incentives and alternative distribution channels

CATEGORY DATA

Consumer Appliances in India - Industry Overview

EXECUTIVE SUMMARY

Favourable economic conditions and changing lifestyles increase demand

Consumer appliances sees steady growth due to low penetration

India is in the spotlight as a lucrative market for both local and international players

Electronics and appliance specialist retailers remains the key distribution channel

Consumer appliances in India is set to exhibit steady growth over the forecast period

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports