With the health and wellness trend having been bolstered by the COVID-19 crisis and increasingly moving towards a holistic and preventative approach involving a greater emphasis on areas such as nutrition, consumers are adopting healthier eating patterns. This will remain a growth driver for appliances such as multi-cookers and light fryers, while it will lead to a steep decline in sales of deep fryers, which is set to be amongst the poorest performing categories.
The re-opening of the market is set to have a long term negative impact upon coffee machines sales. Penetration has already increased as a result of lockdown and growth is slowing down amidst maturity.
The decline in disposable incomes that started to gather pace in 2022 due to the high rate of inflation is set to be a key obstacle to growth in small cooking appliances during the forecast period. Consumers will be forced to cut down on spending on “nice to have” products and prioritise essential purchases.
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Understand the latest market trends and future growth opportunities for the Small Cooking Appliances industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Small Cooking Appliances
Small cooking appliances includes coffee machines, breadmakers, electric grills, fryers, electric steamers, kettles, coffee mills, slow cookers, and other small cooking appliances.See All of Our Definitions
This report originates from Passport, our Small Cooking Appliances research and analysis database.
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