Appliances and electronics specialists is set to see solid although slowing current value growth in the forecast period. Meanwhile, the competitive environment is likely to be stable, with no major new retailers entering the market.
Although larger chains may be able to compete on price, independent outlets are usually unable to compete on price against the leading chains and e-commerce sites, as their purchasing power is weak without the ability to make volume commitments. Therefore, they may choose to focus on a few selected brands or products, as developing expertise in a niche, and serving a narrower, but highly engaged customer segment, could ensure their survival.
The role of appliances and electronics specialists has been transforming for a long time, with the emphasis shifting towards the brand/product experience and the demonstration of distinctive features, rather than having a large amount of stock piled up in the retail area. Offering expert advice, the ability to learn about new products, see demonstrations, and an extended product assortment, whilst also possibly moving into new categories, will be the main areas on which players focus.
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Understand the latest market trends and future growth opportunities for the Appliances and Electronics Specialists industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Appliances and Electronics Specialists industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Appliances and electronics specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: domestic electrical appliances, consumer electronics (including mobile phones), and/or computers and peripherals. Appliances and electronics specialists value sales excludes revenues derived from telecoms service plans and top-up cards. Example brands include Apple, Best Buy, and Gome.See All of Our Definitions
This report originates from Passport, our Appliances and Electronics Specialists research and analysis database.
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