Competitive Landscape
Reliance Retail Strengthens Its Leadership as Croma From Infiniti Retail Posts Strong Growth
The competitive environment among appliances and electronics specialists remains highly concentrated, with Reliance Retail Ltd holding a clear lead at 9% share in 2025, followed by Infiniti Retail Ltd at 3% and Samsung India Electronics Pvt Ltd at 2%. Between 2020 and 2025, Reliance Retail Ltd has retained its leadership position, with its share fluctuating marginally but ultimately remaining at the top and widening its lead over competitors.
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Overview:
Understand the latest market trends and future growth opportunities for the Appliances and Electronics Specialists industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Appliances and Electronics Specialists industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Appliances and Electronics Specialists in India report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Appliances and Electronics Specialists in India?
- Which are the leading retailers in Appliances and Electronics Specialists in India?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Appliances and Electronics Specialists in India - Category analysis
Key Data Insights
Appliances and Electronics Specialists Outpaces Economic Growth in 2025
Appliances and Electronics Specialists Outpaces Economic Growth in 2025
Click-And-Collect and Mobile Checkout Redefine Retail Convenience
Shift toward Smart and Premium Appliances Support Growth and Reshape Category Mix
Growth Will Be Shaped by Iot Adoption and Evolving Consumption Patterns
Smart and Connected Devices and Digital Integration Drive Industry Transformation
Urban and Semi-Urban Consumers Accelerate Omnichannel Adoption and Reshape Retail Behaviour
Reliance Retail Strengthens Its Leadership as Croma From Infiniti Retail Posts Strong Growth
Retail in India - Industry Overview
India Retail Grows Steadily as Macro Conditions Support Resilient Consumption
Key Data Insights
India Retail Grows Steadily as Macro Conditions Support Resilient Consumption
Small Local Grocers Dominates Value, While Retail E-Commerce Drives Growth Momentum
Reliance Retail Ltd Expands Its Digital Ecosystem with Fast Delivery and an Integrated Retail Model
Small Local Grocers Will Retain Scale, While Retail E-Commerce Is Set to Lead Channel Growth
Convenience, Value, and Digital Engagement Are Expected to Redefine Retail Strategies
Flipkart and Amazon.In Retain the Lead through Investments in Technology and Omnichannel Integration
Innovation and Quick Commerce Reshape Retail through Hybrid Formats
Informal Retail
Opening Hours for Physical Retail
Seasonality
Diwali season
End of season sale
Country Reports Disclaimer
Appliances and Electronics Specialists
Appliances and electronics specialists are chained or independent retail outlets with a primary focus on selling one or more of the following categories: domestic electrical appliances, consumer electronics (including mobile phones), and/or computers and peripherals. Appliances and electronics specialists value sales excludes revenues derived from telecoms service plans and top-up cards. Example brands include Apple, Best Buy, and Gome.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Appliances and Electronics Specialists research and analysis database.
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