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Country Report

Credit Card Transactions in

Credit Cards in Peru

Nov 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Cash still generally used for smaller transactions, with credit cards associated with higher-value purchases

Although value sales and transactions with credit cards are increasing, these cards are still often used for higher-value purchases and less for general everyday consumption. As a result, they tend to be mostly used for purchases in establishments like department stores, supermarkets or restaurants.

Number of cards in circulation continues recovery from the slowdown in growth seen in 2017

After a sharp slowdown in growth in 2017, when there was also an increase in the danger of default, the number of credit cards in circulation recorded a much healthier increase in 2018, with 2019 also seeing stronger growth than two years previously. The greater willingness of financial institutions to assume more risk and thus expand their customer base, which has been reflected in a relaxation of the requirements to acquire a credit card, has been driving this growth.

Growing presence of retailers’ former financial companies

Rather than traditional banks, as in debit cards, credit cards is increasingly becoming the domain of new banks that once operated only as the financial companies of retailers for their store cards. They are attractive to consumers because they have less stringent requirements for granting credit cards, offer additional products like savings accounts or deposits as well as the regular discounts and offers in their stores.

COMPETITIVE LANDSCAPE

Visa still the dominant operator, despite Mastercard’s gains

Although Mastercard and other operators like American Express are slowly gaining ground, Visa is still the dominant player at operator level. A strong point-of-sale network that allows it to have higher levels of merchant acceptance has been key to gaining and maintaining its position in the marketplace.

Intercorp’s Tarjeta Oh! credit card recording strong growth

Tarjeta Oh! from Intercorp’s Financiera Oh! is the fastest-growing credit card brand in circulation. Tarjeta Oh! was originally the store card of the Plaza Vea supermarket chain, but has grown through alliances with operators like Visa and Mastercard.

Leading credit card issuers are department stores’ financial companies like Banco Falabella or Banco Ripley

Unlike in debit cards in which traditional banks lead in terms of cards in circulation, credit cards is led by new banks that were once department stores’ financial companies, like Banco Falabella or Banco Ripley. Although they used to have higher interest rates than regular banks, they ran aggressive campaigns and had less stringent requirements for granting credit cards, making them attractive to consumers who had previously been turned down by the banks.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery Method

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Overview

Discover the latest market trends and uncover sources of future market growth for the Credit Card Transactions industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Credit Card Transactions industry in Peru, our research will save you time and money while empowering you to make informed, profitable decisions.

The Credit Card Transactions in Peru market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Credit Card Transactions in Peru?
What are the major operators and issuers in Peru?
What is the current state and expected evolution of consumer payment preference?
What payment instrument offers the highest growth potential?
What strategies and positioning have consumer finance companies utilized to win in the market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Euromonitor’s industry reports, including Credit Card Transactions in Peru, originate from our database within our Consumer Finance market share and market size database

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Charge Cards in Peru - Category analysis

Charge Cards in Peru - Company Profile

PROSPECTS

Credit Cards in Peru - Category analysis

Credit Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Cash still generally used for smaller transactions, with credit cards associated with higher-value purchases

Number of cards in circulation continues recovery from the slowdown in growth seen in 2017

Growing presence of retailers’ former financial companies

COMPETITIVE LANDSCAPE

Visa still the dominant operator, despite Mastercard’s gains

Intercorp’s Tarjeta Oh! credit card recording strong growth

Leading credit card issuers are department stores’ financial companies like Banco Falabella or Banco Ripley

CATEGORY DATA

Table 1 Credit Cards: Number of Cards in Circulation 2014-2019
Table 2 Credit Cards Transactions 2014-2019
Table 3 Credit Cards in Circulation: % Growth 2014-2019
Table 4 Credit Cards Transactions: % Growth 2014-2019
Table 5 Commercial Credit Cards: Number of Cards in Circulation 2014-2019
Table 6 Commercial Credit Cards Transactions 2014-2019
Table 7 Commercial Credit Cards in Circulation: % Growth 2014-2019
Table 8 Commercial Credit Cards Transactions: % Growth 2014-2019
Table 9 Personal Credit Cards: Number of Cards in Circulation 2014-2019
Table 10 Personal Credit Cards Transactions 2014-2019
Table 11 Personal Credit Cards in Circulation: % Growth 2014-2019
Table 12 Personal Credit Cards Transactions: % Growth 2014-2019
Table 13 Credit Cards: Number of Cards by Issuer 2014-2018
Table 14 Credit Cards: Number of Cards by Operator 2014-2018
Table 15 Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 16 Credit Cards Payment Transaction Value by Operator 2014-2018
Table 17 Commercial Credit Cards: Number of Cards by Issuer 2014-2018
Table 18 Commercial Credit Cards: Number of Cards by Operator 2014-2018
Table 19 Commercial Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 20 Commercial Credit Cards Payment Transaction Value by Operator 2014-2018
Table 21 Personal Credit Cards: Number of Cards by Issuer 2014-2018
Table 22 Personal Credit Cards: Number of Cards by Operator 2014-2018
Table 23 Personal Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 24 Personal Credit Cards Payment Transaction Value by Operator 2014-2018
Table 25 Forecast Credit Cards: Number of Cards in Circulation 2019-2024
Table 26 Forecast Credit Cards Transactions 2019-2024
Table 27 Forecast Credit Cards in Circulation: % Growth 2019-2024
Table 28 Forecast Credit Cards Transactions: % Growth 2019-2024
Table 29 Forecast Commercial Credit Cards: Number of Cards in Circulation 2019-2024
Table 30 Forecast Commercial Credit Cards Transactions 2019-2024
Table 31 Forecast Commercial Credit Cards in Circulation: % Growth 2019-2024
Table 32 Forecast Commercial Credit Cards Transactions: % Growth 2019-2024
Table 33 Forecast Personal Credit Cards: Number of Cards in Circulation 2019-2024
Table 34 Forecast Personal Credit Cards Transactions 2019-2024
Table 35 Forecast Personal Credit Cards in Circulation: % Growth 2019-2024
Table 36 Forecast Personal Credit Cards Transactions: % Growth 2019-2024

Debit Cards in Peru - Category analysis

Debit Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Debit cards recording strong growth

Visanet “Fast Pay” function offers consumers contactless purchases

Average spend per transaction remains high for debit cards

COMPETITIVE LANDSCAPE

Leader Banco de Crédito del Perú remains active in developing new products like the YAPE mobile payments app

Visanet-Kasnet tie-up adds 7,500 new outlets that accept Visa card payments

Non-bank players increasing their share of cards in circulation

CATEGORY DATA

Table 37 Debit Cards: Number of Cards in Circulation 2014-2019
Table 38 Debit Cards Transactions 2014-2019
Table 39 Debit Cards in Circulation: % Growth 2014-2019
Table 40 Debit Cards Transactions: % Growth 2014-2019
Table 41 Debit Cards: Number of Cards by Issuer 2014-2018
Table 42 Debit Cards: Number of Cards by Operator 2014-2018
Table 43 Debit Cards Payment Transaction Value by Issuer 2014-2018
Table 44 Debit Cards Payment Transaction Value by Operator 2014-2018
Table 45 Forecast Debit Cards: Number of Cards in Circulation 2019-2024
Table 46 Forecast Debit Cards Transactions 2019-2024
Table 47 Forecast Debit Cards in Circulation: % Growth 2019-2024
Table 48 Forecast Debit Cards Transactions: % Growth 2019-2024

Pre-Paid Cards in Peru - Category analysis

Pre-Paid Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Pre-paid cards an ideal solution for the unbanked population

Public transport a major driver of growth in closed loop pre-paid cards

Open loop systems popular for employee benefits cards

COMPETITIVE LANDSCAPE

Visa the clear leader in open loop pre-paid cards

Lima’s Urban Transportation Authority aims to integrate all transport systems into a single mode of payment

Starbucks’ loyalty programme operating via a closed loop pre-paid card

CATEGORY DATA

Table 49 Pre-paid Cards: Number of Cards in Circulation 2014-2019
Table 50 Pre-paid Cards Transactions 2014-2019
Table 51 Pre-paid Cards in Circulation: % Growth 2014-2019
Table 52 Pre-paid Cards Transactions: % Growth 2014-2019
Table 53 Closed Loop Pre-paid Cards Transactions 2014-2019
Table 54 Closed Loop Pre-paid Cards Transactions: % Growth 2014-2019
Table 55 Open Loop Pre-paid Cards Transactions 2014-2019
Table 56 Open Loop Pre-paid Cards Transactions: % Growth 2014-2019
Table 57 Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 58 Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 59 Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 60 Pre-paid Cards Transaction Value by Operator 2014-2018
Table 61 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 62 Closed Loop Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 63 Closed Loop Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 64 Closed Loop Pre-paid Cards Transaction Value by Operator 2014-2018
Table 65 Open Loop Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 66 Open Loop Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 67 Open Loop Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 68 Open Loop Pre-paid Cards Transaction Value by Operator 2014-2018
Table 69 Forecast Pre-paid Cards: Number of Cards in Circulation 2019-2024
Table 70 Forecast Pre-paid Cards Transactions 2019-2024
Table 71 Forecast Pre-paid Cards in Circulation: % Growth 2019-2024
Table 72 Forecast Pre-paid Cards Transactions: % Growth 2019-2024
Table 73 Forecast Closed Loop Pre-paid Cards Transactions 2019-2024
Table 74 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2019-2024
Table 75 Forecast Open Loop Pre-paid Cards Transactions 2019-2024
Table 76 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2019-2024

Store Cards in Peru - Category analysis

Store Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Falabella and Ripley expanding beyond the boundaries of store cards

Store cards use a wide range of benefits to appeal to consumers

Peruvians look for discounts and special offers with their store cards

COMPETITIVE LANDSCAPE

Retailers increasingly giving their store cards the functionalities of credit cards

Banco Falabella Perú continues increasing its lead in store cards

Makro teams up with Crediscotia Financiera for its Tarjeta Única Makro store card

CATEGORY DATA

Table 77 Store Cards: Number of Cards in Circulation 2014-2019
Table 78 Store Cards Transactions 2014-2019
Table 79 Store Cards in Circulation: % Growth 2014-2019
Table 80 Store Cards Transactions: % Growth 2014-2019
Table 81 Store Cards: Number of Cards by Issuer 2014-2018
Table 82 Store Cards: Payment Transaction Value by Issuer 2014-2018
Table 83 Forecast Store Cards: Number of Cards in Circulation 2019-2024
Table 84 Forecast Store Cards Transactions 2019-2024
Table 85 Forecast Store Cards in Circulation: % Growth 2019-2024
Table 86 Forecast Store Cards Transactions: % Growth 2019-2024

Financial Cards and Payments in Peru - Industry Overview

EXECUTIVE SUMMARY

Financial cards and payments continues growing in 2019

Banks offering new products to previously underserved segments in the digital age

Cash still preferred for smaller transactions

Could increasing interoperability threaten Visa’s position as the dominant operator?

Continued growth expected for financial cards and payments

MARKET INDICATORS

Table 87 Number of POS Terminals: Units 2014-2019
Table 88 Number of ATMs: Units 2014-2019
Table 89 Value Lost to Fraud 2014-2019
Table 90 Card Expenditure by Location 2019
Table 91 Financial Cards in Circulation by Type: % Number of Cards 2014-2019
Table 92 Domestic versus Foreign Spend 2019

MARKET DATA

Table 93 Financial Cards by Category: Number of Cards in Circulation 2014-2019
Table 94 Financial Cards by Category: Number of Accounts 2014-2019
Table 95 Financial Cards Transactions by Category: Value 2014-2019
Table 96 Financial Cards by Category: Number of Transactions 2014-2019
Table 97 Consumer Payments by Category: Value 2014-2019
Table 98 Consumer Payments by Category: Number of Transactions 2014-2019
Table 99 M-Commerce by Category: Value 2014-2019
Table 100 M-Commerce by Category: % Value Growth 2014-2019
Table 101 Financial Cards: Number of Cards by Issuer 2014-2018
Table 102 Financial Cards: Number of Cards by Operator 2014-2018
Table 103 Financial Cards: Card Payment Transactions Value by Operator 2014-2018
Table 104 Financial Cards: Card Payment Transactions Value by Issuer 2014-2018
Table 105 Forecast Financial Cards by Category: Number of Cards in Circulation 2019-2024
Table 106 Forecast Financial Cards by Category: Number of Accounts 2019-2024
Table 107 Forecast Financial Cards Transactions by Category: Value 2019-2024
Table 108 Forecast Financial Cards by Category: Number of Transactions 2019-2024
Table 109 Forecast Consumer Payments by Category: Value 2019-2024
Table 110 Forecast Consumer Payments by Category: Number of Transactions 2019-2024
Table 111 Forecast M-Commerce by Category: Value 2019-2024
Table 112 Forecast M-Commerce by Category: % Value Growth 2019-2024

Megatrends

Country Report

Credit Cards in Peru

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Cash still generally used for smaller transactions, with credit cards associated with higher-value purchases

Number of cards in circulation continues recovery from the slowdown in growth seen in 2017

Growing presence of retailers’ former financial companies

COMPETITIVE LANDSCAPE

Visa still the dominant operator, despite Mastercard’s gains

Intercorp’s Tarjeta Oh! credit card recording strong growth

Leading credit card issuers are department stores’ financial companies like Banco Falabella or Banco Ripley

Overview

Why buy this report?

SAMPLES

Delivery Method

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Charge Cards in Peru - Category analysis

Charge Cards in Peru - Company Profile

PROSPECTS

Credit Cards in Peru - Category analysis

Credit Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Cash still generally used for smaller transactions, with credit cards associated with higher-value purchases

Number of cards in circulation continues recovery from the slowdown in growth seen in 2017

Growing presence of retailers’ former financial companies

COMPETITIVE LANDSCAPE

Visa still the dominant operator, despite Mastercard’s gains

Intercorp’s Tarjeta Oh! credit card recording strong growth

Leading credit card issuers are department stores’ financial companies like Banco Falabella or Banco Ripley

CATEGORY DATA

Debit Cards in Peru - Category analysis

Debit Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Debit cards recording strong growth

Visanet “Fast Pay” function offers consumers contactless purchases

Average spend per transaction remains high for debit cards

COMPETITIVE LANDSCAPE

Leader Banco de Crédito del Perú remains active in developing new products like the YAPE mobile payments app

Visanet-Kasnet tie-up adds 7,500 new outlets that accept Visa card payments

Non-bank players increasing their share of cards in circulation

CATEGORY DATA

Pre-Paid Cards in Peru - Category analysis

Pre-Paid Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Pre-paid cards an ideal solution for the unbanked population

Public transport a major driver of growth in closed loop pre-paid cards

Open loop systems popular for employee benefits cards

COMPETITIVE LANDSCAPE

Visa the clear leader in open loop pre-paid cards

Lima’s Urban Transportation Authority aims to integrate all transport systems into a single mode of payment

Starbucks’ loyalty programme operating via a closed loop pre-paid card

CATEGORY DATA

Store Cards in Peru - Category analysis

Store Cards in Peru - Company Profile

HEADLINES

PROSPECTS

Falabella and Ripley expanding beyond the boundaries of store cards

Store cards use a wide range of benefits to appeal to consumers

Peruvians look for discounts and special offers with their store cards

COMPETITIVE LANDSCAPE

Retailers increasingly giving their store cards the functionalities of credit cards

Banco Falabella Perú continues increasing its lead in store cards

Makro teams up with Crediscotia Financiera for its Tarjeta Única Makro store card

CATEGORY DATA

Financial Cards and Payments in Peru - Industry Overview

EXECUTIVE SUMMARY

Financial cards and payments continues growing in 2019

Banks offering new products to previously underserved segments in the digital age

Cash still preferred for smaller transactions

Could increasing interoperability threaten Visa’s position as the dominant operator?

Continued growth expected for financial cards and payments