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Credit Cards in Romania

December 2020
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Credit Card Transactions industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Credit Card Transactions industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Credit Card Transactions in Romania report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Credit Card Transactions in Romania?
  • What are the major trends key to understanding Credit Card Transactions in Romania?
  • How has COVID-19, recession and macroeconomic volatility impacted the market?
  • How long will the market take to recover? What are the opportunities now?
  • How will political context and shifting cultural values shape future growth?
  • Where is future growth expected to be most dynamic?

Charge Cards in Romania - Category analysis

Charge Cards in Romania - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Reduced business travel and activity further limits charge card usage
Very limited scope for development of personal charge cards
Strong relationships key to securing new commercial clients

RECOVERY AND OPPORTUNITIES

Growth restricted by limited interest from leading players and consumers
Offering of new bonuses and rewards unlikely to attract consumers to charge cards
Growing popularity of credit cards poses major challenge to personal charge cards

CATEGORY DATA

Table 1 Charge Cards: Number of Cards in Circulation 2015-2020 Table 2 Charge Cards Transactions 2015-2020 Table 3 Charge Cards in Circulation: % Growth 2015-2020 Table 4 Charge Cards Transactions: % Growth 2015-2020 Table 5 Commercial Charge Cards: Number of Cards in Circulation 2015-2020 Table 6 Commercial Charge Cards Transactions 2015-2020 Table 7 Commercial Charge Cards in Circulation: % Growth 2015-2020 Table 8 Commercial Charge Cards Transactions: % Growth 2015-2020 Table 9 Charge Cards: Number of Cards by Issuer 2015-2019 Table 10 Charge Cards: Number of Cards by Operator 2015-2019 Table 11 Charge Cards Payment Transaction Value by Issuer 2015-2019 Table 12 Charge Cards Payment Transaction Value by Operator 2015-2019 Table 13 Commercial Charge Cards: Number of Cards by Issuer 2015-2019 Table 14 Commercial Charge Cards: Number of Cards by Operator 2015-2019 Table 15 Commercial Charge Cards Payment Transaction Value by Issuer 2015-2019 Table 16 Commercial Charge Cards Payment Transaction Value by Operator 2015-2019 Table 17 Forecast Charge Cards: Number of Cards in Circulation 2020-2025 Table 18 Forecast Charge Cards Transactions 2020-2025 Table 19 Forecast Charge Cards in Circulation: % Growth 2020-2025 Table 20 Forecast Charge Cards Transactions: % Growth 2020-2025 Table 21 Forecast Commercial Charge Cards: Number of Cards in Circulation 2020-2025 Table 22 Forecast Commercial Charge Cards Transactions 2020-2025 Table 23 Forecast Commercial Charge Cards in Circulation: % Growth 2020-2025 Table 24 Forecast Commercial Charge Cards Transactions: % Growth 2020-2025

Credit Cards in Romania - Category analysis

Credit Cards in Romania - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Rising e-commerce sales and shift away from cash boost credit card usage
Credit cards cater to rising demand for convenience among consumers
Banca Transilvania consolidates operations following Bancpost acquisition

RECOVERY AND OPPORTUNITIES

Leading brands focus on increasing consumer awareness of credit cards
Sluggish adoption rate expected to continue in short term
Leading players look towards rewards and benefits to attract consumers

CATEGORY DATA

Table 25 Credit Cards: Number of Cards in Circulation 2015-2020 Table 26 Credit Cards Transactions 2015-2020 Table 27 Credit Cards in Circulation: % Growth 2015-2020 Table 28 Credit Cards Transactions: % Growth 2015-2020 Table 29 Commercial Credit Cards: Number of Cards in Circulation 2015-2020 Table 30 Commercial Credit Cards Transactions 2015-2020 Table 31 Commercial Credit Cards in Circulation: % Growth 2015-2020 Table 32 Commercial Credit Cards Transactions: % Growth 2015-2020 Table 33 Personal Credit Cards: Number of Cards in Circulation 2015-2020 Table 34 Personal Credit Cards Transactions 2015-2020 Table 35 Personal Credit Cards in Circulation: % Growth 2015-2020 Table 36 Personal Credit Cards Transactions: % Growth 2015-2020 Table 37 Credit Cards: Number of Cards by Issuer 2015-2019 Table 38 Credit Cards: Number of Cards by Operator 2015-2019 Table 39 Credit Cards Payment Transaction Value by Issuer 2015-2019 Table 40 Credit Cards Payment Transaction Value by Operator 2015-2019 Table 41 Commercial Credit Cards: Number of Cards by Issuer 2015-2019 Table 42 Commercial Credit Cards: Number of Cards by Operator 2015-2019 Table 43 Commercial Credit Cards Payment Transaction Value by Issuer 2015-2019 Table 44 Commercial Credit Cards Payment Transaction Value by Operator 2015-2019 Table 45 Personal Credit Cards: Number of Cards by Issuer 2015-2019 Table 46 Personal Credit Cards: Number of Cards by Operator 2015-2019 Table 47 Personal Credit Cards Payment Transaction Value by Issuer 2015-2019 Table 48 Personal Credit Cards Payment Transaction Value by Operator 2015-2019 Table 49 Forecast Credit Cards: Number of Cards in Circulation 2020-2025 Table 50 Forecast Credit Cards Transactions 2020-2025 Table 51 Forecast Credit Cards in Circulation: % Growth 2020-2025 Table 52 Forecast Credit Cards Transactions: % Growth 2020-2025 Table 53 Forecast Commercial Credit Cards: Number of Cards in Circulation 2020-2025 Table 54 Forecast Commercial Credit Cards Transactions 2020-2025 Table 55 Forecast Commercial Credit Cards in Circulation: % Growth 2020-2025 Table 56 Forecast Commercial Credit Cards Transactions: % Growth 2020-2025 Table 57 Forecast Personal Credit Cards: Number of Cards in Circulation 2020-2025 Table 58 Forecast Personal Credit Cards Transactions 2020-2025 Table 59 Forecast Personal Credit Cards in Circulation: % Growth 2020-2025 Table 60 Forecast Personal Credit Cards Transactions: % Growth 2020-2025

Debit Cards in Romania - Category analysis

Debit Cards in Romania - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Pandemic further fuels use of debit card payments at expense of cash
Still scope for strong growth among certain population segments
Leading players investing in new innovative marketing and services

RECOVERY AND OPPORTUNITIES

Romanian consumers to continue transition away from cash despite recovery
Concerns over pandemic support growth of contactless payment
Huge rise in e-commerce to continue driving debit card usage

CATEGORY DATA

Table 61 Debit Cards: Number of Cards in Circulation 2015-2020 Table 62 Debit Cards Transactions 2015-2020 Table 63 Debit Cards in Circulation: % Growth 2015-2020 Table 64 Debit Cards Transactions: % Growth 2015-2020 Table 65 Debit Cards: Number of Cards by Issuer 2015-2019 Table 66 Debit Cards: Number of Cards by Operator 2015-2019 Table 67 Debit Cards Payment Transaction Value by Issuer 2015-2019 Table 68 Debit Cards Payment Transaction Value by Operator 2015-2019 Table 69 Forecast Debit Cards: Number of Cards in Circulation 2020-2025 Table 70 Forecast Debit Cards Transactions 2020-2025 Table 71 Forecast Debit Cards in Circulation: % Growth 2020-2025 Table 72 Forecast Debit Cards Transactions: % Growth 2020-2025

Pre-Paid Cards in Romania - Category analysis

Pre-Paid Cards in Romania - Company Profile

KEY DATA FINDINGS

2020 IMPACT

Open loop cards boosted by shift away from cash due to COVID-19 crisis
New innovative open loop pre-paid cards attracting consumers
Leading brands focusing on attracting both corporate and private customers

RECOVERY AND OPPORTUNITIES

Pre-paid cards to benefit from ongoing shift towards digitalisation
Support for domestic tourism key to boosting demand for holiday vouchers
Closed loop transportation cards offer strong growth potential

CATEGORY DATA

Table 73 Pre-paid Cards: Number of Cards in Circulation 2015-2020 Table 74 Pre-paid Cards Transactions 2015-2020 Table 75 Pre-paid Cards in Circulation: % Growth 2015-2020 Table 76 Pre-paid Cards Transactions: % Growth 2015-2020 Table 77 Closed Loop Pre-paid Cards Transactions 2015-2020 Table 78 Closed Loop Pre-paid Cards Transactions: % Growth 2015-2020 Table 79 Open Loop Pre-paid Cards Transactions 2015-2020 Table 80 Open Loop Pre-paid Cards Transactions: % Growth 2015-2020 Table 81 Pre-paid Cards: Number of Cards by Issuer 2015-2019 Table 82 Pre-paid Cards: Number of Cards by Operator 2015-2019 Table 83 Pre-paid Cards Transaction Value by Issuer 2015-2019 Table 84 Pre-paid Cards Transaction Value by Operator 2015-2019 Table 85 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2015-2019 Table 86 Closed Loop Pre-paid Cards: Number of Cards by Operator 2015-2019 Table 87 Closed Loop Pre-paid Cards Transaction Value by Issuer 2015-2019 Table 88 Closed Loop Pre-paid Cards Transaction Value by Operator 2015-2019 Table 89 Open Loop Pre-paid Cards: Number of Cards by Issuer 2015-2019 Table 90 Open Loop Pre-paid Cards: Number of Cards by Operator 2015-2019 Table 91 Open Loop Pre-paid Cards Transaction Value by Issuer 2015-2019 Table 92 Open Loop Pre-paid Cards Transaction Value by Operator 2015-2019 Table 93 Forecast Pre-paid Cards: Number of Cards in Circulation 2020-2025 Table 94 Forecast Pre-paid Cards Transactions 2020-2025 Table 95 Forecast Pre-paid Cards in Circulation: % Growth 2020-2025 Table 96 Forecast Pre-paid Cards Transactions: % Growth 2020-2025 Table 97 Forecast Closed Loop Pre-paid Cards Transactions 2020-2025 Table 98 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2020-2025 Table 99 Forecast Open Loop Pre-paid Cards Transactions 2020-2025 Table 100 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2020-2025

Store Cards in Romania - Category analysis

Store Cards in Romania - Company Profile

2020 IMPACT

Financial Cards and Payments in Romania - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer payments
COVID-19 country impact
Government programmes key to supporting economy through crisis
Pandemic further drives transition to cashless society
Leading players investing in new innovative marketing and services
What next for consumer payments?

MARKET INDICATORS

Table 101 Number of POS Terminals: Units 2015-2020 Table 102 Number of ATMs: Units 2015-2020 Table 103 Value Lost to Fraud 2015-2020 Table 104 Card Expenditure by Location 2020 Table 105 Financial Cards in Circulation by Type: % Number of Cards 2015-2020 Table 106 Domestic versus Foreign Spend 2020

MARKET DATA

Table 107 Financial Cards by Category: Number of Cards in Circulation 2015-2020 Table 108 Financial Cards by Category: Number of Accounts 2015-2020 Table 109 Financial Cards Transactions by Category: Value 2015-2020 Table 110 Financial Cards by Category: Number of Transactions 2015-2020 Table 111 Consumer Payments by Category: Value 2015-2020 Table 112 Consumer Payments by Category: Number of Transactions 2015-2020 Table 113 M-Commerce by Category: Value 2015-2020 Table 114 M-Commerce by Category: % Value Growth 2015-2020 Table 115 Financial Cards: Number of Cards by Issuer 2015-2019 Table 116 Financial Cards: Number of Cards by Operator 2015-2019 Table 117 Financial Cards: Card Payment Transactions Value by Operator 2015-2019 Table 118 Financial Cards: Card Payment Transactions Value by Issuer 2015-2019 Table 119 Forecast Financial Cards by Category: Number of Cards in Circulation 2020-2025 Table 120 Forecast Financial Cards by Category: Number of Accounts 2020-2025 Table 121 Forecast Financial Cards Transactions by Category: Value 2020-2025 Table 122 Forecast Financial Cards by Category: Number of Transactions 2020-2025 Table 123 Forecast Consumer Payments by Category: Value 2020-2025 Table 124 Forecast Consumer Payments by Category: Number of Transactions 2020-2025 Table 125 Forecast M-Commerce by Category: Value 2020-2025 Table 126 Forecast M-Commerce by Category: % Value Growth 2020-2025

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Credit Card Transactions research and analysis database.

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