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Credit Cards in Germany

February 2023
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USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Credit Card Transactions industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Credit Card Transactions industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Credit Card Transactions in Germany report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Credit Card Transactions in Germany?
  • What are the major trends key to understanding Credit Card Transactions in Germany?
  • How has COVID-19, recession and macroeconomic volatility impacted the market?
  • How long will the market take to recover? What are the opportunities now?
  • How will political context and shifting cultural values shape future growth?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Charge Cards in Germany - Category analysis

Charge Cards in Germany - Company Profile

KEY DATA FINDINGS

Charge cards continues to recover from pandemic’s impact
Visa and Mastercard dominate an increasingly dynamic environment
New card strategy by international operators threatens charge cards
Charge cards offers further growth potential despite rising challenges
New card strategy by Visa and Mastercard will determine trajectory of charge cards
Emerging payment alternatives could dampen stronger growth opportunities
Table 1 Charge Cards: Number of Cards in Circulation 2017-2022
Table 2 Charge Cards Transactions 2017-2022
Table 3 Charge Cards in Circulation: % Growth 2017-2022
Table 4 Charge Cards Transactions: % Growth 2017-2022
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2017-2022
Table 6 Commercial Charge Cards Transactions 2017-2022
Table 7 Commercial Charge Cards in Circulation: % Growth 2017-2022
Table 8 Commercial Charge Cards Transactions: % Growth 2017-2022
Table 9 Personal Charge Cards: Number of Cards in Circulation 2017-2022
Table 10 Personal Charge Cards Transactions 2017-2022
Table 11 Personal Charge Cards in Circulation: % Growth 2017-2022
Table 12 Personal Charge Cards Transactions: % Growth 2017-2022
Table 13 Charge Cards: Number of Cards by Issuer 2017-2021
Table 14 Charge Cards: Number of Cards by Operator 2017-2021
Table 15 Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 16 Charge Cards Payment Transaction Value by Operator 2017-2021
Table 17 Commercial Charge Cards: Number of Cards by Issuer 2017-2021
Table 18 Commercial Charge Cards: Number of Cards by Operator 2017-2021
Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2017-2021
Table 21 Personal Charge Cards: Number of Cards by Issuer 2017-2021
Table 22 Personal Charge Cards: Number of Cards by Operator 2017-2021
Table 23 Personal Charge Cards Transaction Value by Issuer 2017-2021
Table 24 Personal Charge Cards Transaction Value by Operator 2017-2021
Table 25 Forecast Charge Cards: Number of Cards in Circulation 2022-2027
Table 26 Forecast Charge Cards Transactions 2022-2027
Table 27 Forecast Charge Cards in Circulation: % Growth 2022-2027
Table 28 Forecast Charge Cards Transactions: % Growth 2022-2027
Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2022-2027
Table 30 Forecast Commercial Charge Cards Transactions 2022-2027
Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2022-2027
Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2022-2027
Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2022-2027
Table 34 Forecast Personal Charge Cards Transactions 2022-2027
Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2022-2027
Table 36 Forecast Personal Charge Cards Transactions: % Growth 2022-2027

Credit Cards in Germany - Category analysis

Credit Cards in Germany - Company Profile

KEY DATA FINDINGS

Limited benefits for credit cards with move away from cash
Co-branding strategy remains most effective amid declining credit card appeal
Buy Now Pay Later emerges as superior alternative to credit cards
Credit cards faces growing pressure in post-pandemic payment landscape
2023 launch of new credit card by DSGV might provide growth impulse
Buy Now Pay Later likely to present further threat to credit cards
Table 37 Credit Cards: Number of Cards in Circulation 2017-2022
Table 38 Credit Cards Transactions 2017-2022
Table 39 Credit Cards in Circulation: % Growth 2017-2022
Table 40 Credit Cards Transactions: % Growth 2017-2022
Table 41 Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 42 Personal Credit Cards Transactions 2017-2022
Table 43 Personal Credit Cards in Circulation: % Growth 2017-2022
Table 44 Personal Credit Cards Transactions: % Growth 2017-2022
Table 45 Credit Cards: Number of Cards by Issuer 2017-2021
Table 46 Credit Cards: Number of Cards by Operator 2017-2021
Table 47 Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 48 Credit Cards Payment Transaction Value by Operator 2017-2021
Table 49 Commercial Credit Cards: Number of Cards by Issuer 2017-2021
Table 50 Personal Credit Cards: Number of Cards by Issuer 2017-2021
Table 51 Personal Credit Cards: Number of Cards by Operator 2017-2021
Table 52 Personal Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 53 Personal Credit Cards Payment Transaction Value by Operator 2017-2021
Table 54 Forecast Credit Cards: Number of Cards in Circulation 2022-2027
Table 55 Forecast Credit Cards Transactions 2022-2027
Table 56 Forecast Credit Cards in Circulation: % Growth 2022-2027
Table 57 Forecast Credit Cards Transactions: % Growth 2022-2027
Table 58 Forecast Personal Credit Cards: Number of Cards in Circulation 2022-2027
Table 59 Forecast Personal Credit Cards Transactions 2022-2027
Table 60 Forecast Personal Credit Cards in Circulation: % Growth 2022-2027
Table 61 Forecast Personal Credit Cards Transactions: % Growth 2022-2027

Debit Cards in Germany - Category analysis

Debit Cards in Germany - Company Profile

KEY DATA FINDINGS

Debit cards maintains growth momentum as the impact of the pandemic wanes
Leading local operator faces growing pressure amid Maestro exit
Mastercard and Visa continue rapid expansion
Multiple drivers strengthen outlook for debit cards in Germany
Non-girocard debit cards will further disrupt the competitive landscape
Rapid changes threaten girocard’s dominance in the years ahead
Table 62 Debit Cards: Number of Cards in Circulation 2017-2022
Table 63 Debit Cards Transactions 2017-2022
Table 64 Debit Cards in Circulation: % Growth 2017-2022
Table 65 Debit Cards Transactions: % Growth 2017-2022
Table 66 Debit Cards: Number of Cards by Issuer 2017-2021
Table 67 Debit Cards: Number of Cards by Operator 2017-2021
Table 68 Debit Cards Payment Transaction Value by Issuer 2017-2021
Table 69 Debit Cards Payment Transaction Value by Operator 2017-2021
Table 70 Forecast Debit Cards: Number of Cards in Circulation 2022-2027
Table 71 Forecast Debit Cards Transactions 2022-2027
Table 72 Forecast Debit Cards in Circulation: % Growth 2022-2027
Table 73 Forecast Debit Cards Transactions: % Growth 2022-2027

Pre-Paid Cards in Germany - Category analysis

Pre-Paid Cards in Germany - Company Profile

KEY DATA FINDINGS

Pre-paid cards records temporary decline amid extraordinary circumstances
Open loop pre-paid cards sees diverging development as Geldkarte is discontinued
Germany’s temporary 9-euro travel scheme disrupts growth of eTicket
Positive outlook for pre-paid cards as cash transactions decline
Strong potential for open loop pre-paid cards in non-cash environment
eTicket travel card could see widespread adoption following 9-euro ticket experience
Table 74 Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 75 Pre-paid Cards Transactions 2017-2022
Table 76 Pre-paid Cards in Circulation: % Growth 2017-2022
Table 77 Pre-paid Cards Transactions: % Growth 2017-2022
Table 78 Closed Loop Pre-paid Cards Transactions 2017-2022
Table 79 Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 80 Open Loop Pre-paid Cards Transactions 2017-2022
Table 81 Open Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 82 Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 83 Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 84 Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 85 Pre-paid Cards Transaction Value by Operator 2017-2021
Table 86 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 87 Closed Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 88 Closed Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 89 Closed Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 90 Open Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 91 Open Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 92 Open Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 93 Open Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 94 Forecast Pre-paid Cards: Number of Cards in Circulation 2022-2027
Table 95 Forecast Pre-paid Cards Transactions 2022-2027
Table 96 Forecast Pre-paid Cards in Circulation: % Growth 2022-2027
Table 97 Forecast Pre-paid Cards Transactions: % Growth 2022-2027
Table 98 Forecast Closed Loop Pre-paid Cards Transactions 2022-2027
Table 99 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2022-2027
Table 100 Forecast Open Loop Pre-paid Cards Transactions 2022-2027
Table 101 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2022-2027

Store Cards in Germany - Category analysis

Store Cards in Germany - Company Profile

KEY DATA FINDINGS

Ongoing post-pandemic recovery fuels temporary growth in store card transactions
Breuninger remains rare success story within store cards
Loyalty cards without payment function are preferred by retailers and consumers
Lack of innovation set to exacerbate downward trend of store cards
Breuninger and Douglas will remain exceptions from shift to co-branded credit cards
Rising influence of e-commerce and apps will fuel ongoing decline
Table 102 Store Cards: Number of Cards in Circulation 2017-2022
Table 103 Store Cards Transactions 2017-2022
Table 104 Store Cards in Circulation: % Growth 2017-2022
Table 105 Store Cards Transactions: % Growth 2017-2022
Table 106 Store Cards: Number of Cards by Issuer 2017-2021
Table 107 Store Cards: Payment Transaction Value by Issuer 2017-2021
Table 108 Forecast Store Cards: Number of Cards in Circulation 2022-2027
Table 109 Forecast Store Cards Transactions 2022-2027
Table 110 Forecast Store Cards in Circulation: % Growth 2022-2027
Table 111 Forecast Store Cards Transactions: % Growth 2022-2027

Financial Cards and Payments in Germany - Industry Overview

Financial cards and payments in 2022: The big picture
Within financial cards, all eyes turn to debit cards
Electronic payments fuelled by rapid innovation and consumer adoption
Shift away from cash intensifies competition within financial cards and payments
What next for financial cards and payments?
Table 112 Number of POS Terminals: Units 2017-2022
Table 113 Number of ATMs: Units 2017-2022
Table 114 Value Lost to Fraud 2017-2022
Table 115 Card Expenditure by Location 2022
Table 116 Financial Cards in Circulation by Type: % Number of Cards 2017-2022
Table 117 Domestic versus Foreign Spend 2022
Table 118 Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 119 Financial Cards by Category: Number of Accounts 2017-2022
Table 120 Financial Cards Transactions by Category: Value 2017-2022
Table 121 Financial Cards by Category: Number of Transactions 2017-2022
Table 122 Consumer Payments by Category: Value 2017-2022
Table 123 Consumer Payments by Category: Number of Transactions 2017-2022
Table 124 M-Commerce by Category: Value 2017-2022
Table 125 M-Commerce by Category: % Value Growth 2017-2022
Table 126 Financial Cards: Number of Cards by Issuer 2017-2021
Table 127 Financial Cards: Number of Cards by Operator 2017-2021
Table 128 Financial Cards: Card Payment Transactions Value by Operator 2017-2021
Table 129 Financial Cards: Card Payment Transactions Value by Issuer 2017-2021
Table 130 Forecast Financial Cards by Category: Number of Cards in Circulation 2022-2027
Table 131 Forecast Financial Cards by Category: Number of Accounts 2022-2027
Table 132 Forecast Financial Cards Transactions by Category: Value 2022-2027
Table 133 Forecast Financial Cards by Category: Number of Transactions 2022-2027
Table 134 Forecast Consumer Payments by Category: Value 2022-2027
Table 135 Forecast Consumer Payments by Category: Number of Transactions 2022-2027
Table 136 Forecast M-Commerce by Category: Value 2022-2027
Table 137 Forecast M-Commerce by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources
The following categories and subcategories are included:

Credit Card Transactions

  • Commercial Credit Card Transactions
    • Average Personal Credit Card Balance
    • Average Personal Credit Card Limit
    • Personal Credit Card Utilisation

Credit Card Transactions

Credit cards allow for purchases against a preapproved line of credit. The account holder has the choice of whether to pay off the entire balance each month or opt for monthly instalments with the balance serving as revolving credit. If the cardholder decides to revolve a balance, the consumer pays interest. Credit cards can include affinity cards, reward cards and types of co-branded cards. Co-branded retailer cards—issued by retailers acting as financial institutions and without usage restrictions—are included in this category. Cards issued by a retailer with usage limited to a specific store within a predefined retail group fall under the store cards definition. Debit cards with an overdraft function are not counted as cards with a credit function.

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This report originates from Passport, our Credit Card Transactions research and analysis database.

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