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Credit cards, which ranks below debit and charge cards in terms of number of cards in circulation in addition to transaction value, was significantly impacted by the emergence of COVID-19 in France in 2020, with declines across all indicators. One of the main issues that credit cards faced was the initial lockdown which dramatically reduced access to, and demand for, non-grocery purchases with non-essential retailers forced to close during this time.
While the number of credit cards in circulation remained fairly stable in 2019 before the emergence of the pandemic due to low interest rates, many French consumers remain cautious about applying for a credit card due to the perceived risk of over-indebtedness. In addition, multifunctional charge cards were also posing increasing competition to the category, including co-branded options issued in partnership with major retailers.
Co-branded products account for the majority of personal credit cards in circulation in France, and are issued by financial services subsidiaries of leading merchants, or by bank-affiliated credit specialists which work in collaboration with chained retailers. These cards tend to offer a number of advantages over traditional store cards by usually incorporating debit and/or charge functions, cash back and other rewards.
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Discover the latest market trends and uncover sources of future market growth for the Credit Card Transactions industry in France with research from Euromonitor's team of in-country analysts.
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If you're in the Credit Card Transactions industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.
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Euromonitor’s industry reports, including Credit Card Transactions in France, originate from our database within our Consumer Finance market share and market size database
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.