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Country Report

Credit Card Transactions in

Credit Cards in Portugal

Oct 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Increasing merchant acceptance and positive economic environment encourage greater usage of credit cards

A positive economic environment continued to boost transactions through both personal and commercial credit cards in Portugal. This was supported by financial institutions opening up their credit lines following years of restrictive access to credit in the country.

Co-branded retailer cards continue to boost penetration of credit cards

Co-branded retailer cards are continuing to boost the penetration of credit cards in the country with products such as Sonae’s Universo, Inditex’s Affinity, Fnac and the IKEA card all maintaining high popularity amongst Portuguese consumers. This is due to the fact that unlike debit cards, many of these cards are not linked to annual fees, while still offering consumers rewards and loyalty programmes.

Further attempts to secure credit card usage encourages increasing number of consumers to make online purchases

One of the biggest concerns amongst local consumers when they make a purchase online is the security issue linked to using credit cards, with fear of fraud discouraging many of them from using this method of payment, despite higher value share of credit cards within transactions held by cardholder not present compared to this location through debit cards. However, the implementation of the second Payment Services Directive (PSD2) and Strong Customer Authentication (SCA) are set to boost online payments security and should help to reassure consumers.

COMPETITIVE LANDSCAPE

Banco BNP and Mastercard strengthen positions due to co-branded card links

Banco BNP Paribas Personal Finance SA strengthened its lead of credit card transactions in addition to number of cards in circulation under issuers, as did Mastercard under operators due to their strong positions within co-branded cards with Sonae’s Universo Card proving to be one of the most popular co-branded cards since its release in Portugal in 2015. Furthermore, the Universo Card, Banco BNP Paribas Personal Finance (through its Cetelem insignia) and Mastercard include agreements with Fnac, IKEA, Media Markt, and Decathlon amongst others.

Mastercard International invests to recoup lost share

Mastercard International recouped come losses in share under issuers in 2018 with Visa losing some ground and the departure of American Express. Mastercard has also been investing in innovation and developing technological solutions in an attempt to regain consumers in the country.

Intense competition predicted for forecast period with emergence of innovative players

Competition is predicted to intensity within credit cards over the forecast period. The emergence of Apple Pay in the country at the end of the review period should bring dynamism to credit cards, as it allows owners of Apple devices to download an app that transforms their payment options with a contactless credit card which they can use both online and in store-based retailers.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Credit Card Transactions industry in Portugal with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Credit Card Transactions industry in Portugal, our research will save you time and money while empowering you to make informed, profitable decisions.

The Credit Card Transactions in Portugal market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Credit Card Transactions in Portugal?
What are the major operators and issuers in Portugal?
What is the current state and expected evolution of consumer payment preference?
What payment instrument offers the highest growth potential?
What strategies and positioning have consumer finance companies utilized to win in the market?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Euromonitor’s industry reports, including Credit Card Transactions in Portugal, originate from our database within our Consumer Finance market share and market size database

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Charge Cards in Portugal - Category analysis

Charge Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Impressive growth rates due to small customer base of commercial customers

Slower growth with category facing potential competition

Stronger potential for growth restricted by small consumer base

COMPETITIVE LANDSCAPE

Increasingly consolidated landscape of charge cards with competition for leaders

Strong performance for newcomer Banco Português de Investimento

Opposing performances for international operators

CATEGORY DATA

Table 1 Charge Cards: Number of Cards in Circulation 2014-2019
Table 2 Charge Cards Transactions 2014-2019
Table 3 Charge Cards in Circulation: % Growth 2014-2019
Table 4 Charge Cards Transactions: % Growth 2014-2019
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2014-2019
Table 6 Commercial Charge Cards Transactions 2014-2019
Table 7 Commercial Charge Cards in Circulation: % Growth 2014-2019
Table 8 Commercial Charge Cards Transactions: % Growth 2014-2019
Table 9 Charge Cards: Number of Cards by Issuer 2014-2018
Table 10 Charge Cards: Number of Cards by Operator 2014-2018
Table 11 Charge Cards Payment Transaction Value by Issuer 2014-2018
Table 12 Charge Cards Payment Transaction Value by Operator 2014-2018
Table 13 Commercial Charge Cards: Number of Cards by Issuer 2014-2018
Table 14 Commercial Charge Cards: Number of Cards by Operator 2014-2018
Table 15 Commercial Charge Cards Payment Transaction Value by Issuer 2014-2018
Table 16 Commercial Charge Cards Payment Transaction Value by Operator 2014-2018
Table 17 Forecast Charge Cards: Number of Cards in Circulation 2019-2024
Table 18 Forecast Charge Cards Transactions 2019-2024
Table 19 Forecast Charge Cards in Circulation: % Growth 2019-2024
Table 20 Forecast Charge Cards Transactions: % Growth 2019-2024
Table 21 Forecast Commercial Charge Cards: Number of Cards in Circulation 2019-2024
Table 22 Forecast Commercial Charge Cards Transactions 2019-2024
Table 23 Forecast Commercial Charge Cards in Circulation: % Growth 2019-2024
Table 24 Forecast Commercial Charge Cards Transactions: % Growth 2019-2024

Credit Cards in Portugal - Category analysis

Credit Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Increasing merchant acceptance and positive economic environment encourage greater usage of credit cards

Co-branded retailer cards continue to boost penetration of credit cards

Further attempts to secure credit card usage encourages increasing number of consumers to make online purchases

COMPETITIVE LANDSCAPE

Banco BNP and Mastercard strengthen positions due to co-branded card links

Mastercard International invests to recoup lost share

Intense competition predicted for forecast period with emergence of innovative players

CATEGORY DATA

Table 25 Credit Cards: Number of Cards in Circulation 2014-2019
Table 26 Credit Cards Transactions 2014-2019
Table 27 Credit Cards in Circulation: % Growth 2014-2019
Table 28 Credit Cards Transactions: % Growth 2014-2019
Table 29 Commercial Credit Cards: Number of Cards in Circulation 2014-2019
Table 30 Commercial Credit Cards Transactions 2014-2019
Table 31 Commercial Credit Cards in Circulation: % Growth 2014-2019
Table 32 Commercial Credit Cards Transactions: % Growth 2014-2019
Table 33 Personal Credit Cards: Number of Cards in Circulation 2014-2019
Table 34 Personal Credit Cards Transactions 2014-2019
Table 35 Personal Credit Cards in Circulation: % Growth 2014-2019
Table 36 Personal Credit Cards Transactions: % Growth 2014-2019
Table 37 Credit Cards: Number of Cards by Issuer 2014-2018
Table 38 Credit Cards: Number of Cards by Operator 2014-2018
Table 39 Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 40 Credit Cards Payment Transaction Value by Operator 2014-2018
Table 41 Commercial Credit Cards: Number of Cards by Issuer 2014-2018
Table 42 Commercial Credit Cards: Number of Cards by Operator 2014-2018
Table 43 Commercial Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 44 Commercial Credit Cards Payment Transaction Value by Operator 2014-2018
Table 45 Personal Credit Cards: Number of Cards by Issuer 2014-2018
Table 46 Personal Credit Cards: Number of Cards by Operator 2014-2018
Table 47 Personal Credit Cards Payment Transaction Value by Issuer 2014-2018
Table 48 Personal Credit Cards Payment Transaction Value by Operator 2014-2018
Table 49 Forecast Credit Cards: Number of Cards in Circulation 2019-2024
Table 50 Forecast Credit Cards Transactions 2019-2024
Table 51 Forecast Credit Cards in Circulation: % Growth 2019-2024
Table 52 Forecast Credit Cards Transactions: % Growth 2019-2024
Table 53 Forecast Commercial Credit Cards: Number of Cards in Circulation 2019-2024
Table 54 Forecast Commercial Credit Cards Transactions 2019-2024
Table 55 Forecast Commercial Credit Cards in Circulation: % Growth 2019-2024
Table 56 Forecast Commercial Credit Cards Transactions: % Growth 2019-2024
Table 57 Forecast Personal Credit Cards: Number of Cards in Circulation 2019-2024
Table 58 Forecast Personal Credit Cards Transactions 2019-2024
Table 59 Forecast Personal Credit Cards in Circulation: % Growth 2019-2024
Table 60 Forecast Personal Credit Cards Transactions: % Growth 2019-2024

Debit Cards in Portugal - Category analysis

Debit Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Ongoing growth for debit cards as consumers enjoy rising disposable incomes and growing popularity of convenient payment methods

Banks compete through specific services to attract consumers’ attention

Lower level of fraud could encourage greater use of card holder not present

COMPETITIVE LANDSCAPE

Caixa Geral de Depósitos remains leading issuer of debit cards but loses share to Santander

SIBS remains dominant operator but Mastercard regains lost ground

New players with competitive offers could cause some disruption over forecast period

CATEGORY DATA

Table 61 Debit Cards: Number of Cards in Circulation 2014-2019
Table 62 Debit Cards Transactions 2014-2019
Table 63 Debit Cards in Circulation: % Growth 2014-2019
Table 64 Debit Cards Transactions: % Growth 2014-2019
Table 65 Debit Cards: Number of Cards by Issuer 2014-2018
Table 66 Debit Cards: Number of Cards by Operator 2014-2018
Table 67 Debit Cards Payment Transaction Value by Issuer 2014-2018
Table 68 Debit Cards Payment Transaction Value by Operator 2014-2018
Table 69 Forecast Debit Cards: Number of Cards in Circulation 2019-2024
Table 70 Forecast Debit Cards Transactions 2019-2024
Table 71 Forecast Debit Cards in Circulation: % Growth 2019-2024
Table 72 Forecast Debit Cards Transactions: % Growth 2019-2024

Pre-Paid Cards in Portugal - Category analysis

Pre-Paid Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Strong performance for open loop driven by increasing demand for employee benefit cards

Transportation drives dominance of closed loop cards in circulation but may experience increasing competition over forecast period

Reduced consumer base impacts demand for other closed loop pre-paid cards

COMPETITIVE LANDSCAPE

Otlis retains dominance of closed loop pre-paid cards through transportation

Intense competition amongst leaders of open loop pre-paid cards

Dual-use cards could intensify competition within pre-paid category

CATEGORY DATA

Table 73 Pre-paid Cards: Number of Cards in Circulation 2014-2019
Table 74 Pre-paid Cards Transactions 2014-2019
Table 75 Pre-paid Cards in Circulation: % Growth 2014-2019
Table 76 Pre-paid Cards Transactions: % Growth 2014-2019
Table 77 Closed Loop Pre-paid Cards Transactions 2014-2019
Table 78 Closed Loop Pre-paid Cards Transactions: % Growth 2014-2019
Table 79 Open Loop Pre-paid Cards Transactions 2014-2019
Table 80 Open Loop Pre-paid Cards Transactions: % Growth 2014-2019
Table 81 Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 82 Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 83 Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 84 Pre-paid Cards Transaction Value by Operator 2014-2018
Table 85 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 86 Closed Loop Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 87 Closed Loop Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 88 Closed Loop Pre-paid Cards Transaction Value by Operator 2014-2018
Table 89 Open Loop Pre-paid Cards: Number of Cards by Issuer 2014-2018
Table 90 Open Loop Pre-paid Cards: Number of Cards by Operator 2014-2018
Table 91 Open Loop Pre-paid Cards Transaction Value by Issuer 2014-2018
Table 92 Open Loop Pre-paid Cards Transaction Value by Operator 2014-2018
Table 93 Forecast Pre-paid Cards: Number of Cards in Circulation 2019-2024
Table 94 Forecast Pre-paid Cards Transactions 2019-2024
Table 95 Forecast Pre-paid Cards in Circulation: % Growth 2019-2024
Table 96 Forecast Pre-paid Cards Transactions: % Growth 2019-2024
Table 97 Forecast Closed Loop Pre-paid Cards Transactions 2019-2024
Table 98 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2019-2024
Table 99 Forecast Open Loop Pre-paid Cards Transactions 2019-2024
Table 100 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2019-2024

Store Cards in Portugal - Category analysis

Store Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Further move towards co-badged credit cards leads to ongoing decline for store cards

Slower decline predicted for forecast period as smaller retailers look to maintain customer loyalty through rewards and discounts

COMPETITIVE LANDSCAPE

Oney strengthens dominance over store cards aided by Banco BNP’s increasing focus on credit cards

El Corte Inglés consolidates second position

CATEGORY DATA

Table 101 Store Cards: Number of Cards in Circulation 2014-2019
Table 102 Store Cards Transactions 2014-2019
Table 103 Store Cards in Circulation: % Growth 2014-2019
Table 104 Store Cards Transactions: % Growth 2014-2019
Table 105 Store Cards: Number of Cards by Issuer 2014-2018
Table 106 Store Cards: Payment Transaction Value by Issuer 2014-2018
Table 107 Forecast Store Cards: Number of Cards in Circulation 2019-2024
Table 108 Forecast Store Cards Transactions 2019-2024
Table 109 Forecast Store Cards in Circulation: % Growth 2019-2024
Table 110 Forecast Store Cards Transactions: % Growth 2019-2024

Financial Cards and Payments in Portugal - Industry Overview

EXECUTIVE SUMMARY

Positive economy and increasing consumer confidence support solid performance by financial cards and payments

Implementation of PSD2 will offer greater competition between banks and TTP

Greater security through SCA will support further growth of online and m-commerce transactions

Mixed performances within the competitive landscape of financial cards

Positive performance predicted over forecast period with tech-savvy younger generations driving usage of innovative products

MARKET INDICATORS

Table 111 Number of POS Terminals: Units 2014-2019
Table 112 Number of ATMs: Units 2014-2019
Table 113 Value Lost to Fraud 2014-2019
Table 114 Card Expenditure by Location 2019
Table 115 Financial Cards in Circulation by Type: % Number of Cards 2014-2019
Table 116 Domestic versus Foreign Spend 2019

MARKET DATA

Table 117 Financial Cards by Category: Number of Cards in Circulation 2014-2019
Table 118 Financial Cards by Category: Number of Accounts 2014-2019
Table 119 Financial Cards Transactions by Category: Value 2014-2019
Table 120 Financial Cards by Category: Number of Transactions 2014-2019
Table 121 Consumer Payments by Category: Value 2014-2019
Table 122 Consumer Payments by Category: Number of Transactions 2014-2019
Table 123 M-Commerce by Category: Value 2014-2019
Table 124 M-Commerce by Category: % Value Growth 2014-2019
Table 125 Financial Cards: Number of Cards by Issuer 2014-2018
Table 126 Financial Cards: Number of Cards by Operator 2014-2018
Table 127 Financial Cards: Card Payment Transactions Value by Operator 2014-2018
Table 128 Financial Cards: Card Payment Transactions Value by Issuer 2014-2018
Table 129 Forecast Financial Cards by Category: Number of Cards in Circulation 2019-2024
Table 130 Forecast Financial Cards by Category: Number of Accounts 2019-2024
Table 131 Forecast Financial Cards Transactions by Category: Value 2019-2024
Table 132 Forecast Financial Cards by Category: Number of Transactions 2019-2024
Table 133 Forecast Consumer Payments by Category: Value 2019-2024
Table 134 Forecast Consumer Payments by Category: Number of Transactions 2019-2024
Table 135 Forecast M-Commerce by Category: Value 2019-2024
Table 136 Forecast M-Commerce by Category: % Value Growth 2019-2024

Megatrends

Country Report

Credit Cards in Portugal

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Increasing merchant acceptance and positive economic environment encourage greater usage of credit cards

Co-branded retailer cards continue to boost penetration of credit cards

Further attempts to secure credit card usage encourages increasing number of consumers to make online purchases

COMPETITIVE LANDSCAPE

Banco BNP and Mastercard strengthen positions due to co-branded card links

Mastercard International invests to recoup lost share

Intense competition predicted for forecast period with emergence of innovative players

Overview

Why buy this report?

SAMPLES

Delivery Method

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Charge Cards in Portugal - Category analysis

Charge Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Impressive growth rates due to small customer base of commercial customers

Slower growth with category facing potential competition

Stronger potential for growth restricted by small consumer base

COMPETITIVE LANDSCAPE

Increasingly consolidated landscape of charge cards with competition for leaders

Strong performance for newcomer Banco Português de Investimento

Opposing performances for international operators

CATEGORY DATA

Credit Cards in Portugal - Category analysis

Credit Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Increasing merchant acceptance and positive economic environment encourage greater usage of credit cards

Co-branded retailer cards continue to boost penetration of credit cards

Further attempts to secure credit card usage encourages increasing number of consumers to make online purchases

COMPETITIVE LANDSCAPE

Banco BNP and Mastercard strengthen positions due to co-branded card links

Mastercard International invests to recoup lost share

Intense competition predicted for forecast period with emergence of innovative players

CATEGORY DATA

Debit Cards in Portugal - Category analysis

Debit Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Ongoing growth for debit cards as consumers enjoy rising disposable incomes and growing popularity of convenient payment methods

Banks compete through specific services to attract consumers’ attention

Lower level of fraud could encourage greater use of card holder not present

COMPETITIVE LANDSCAPE

Caixa Geral de Depósitos remains leading issuer of debit cards but loses share to Santander

SIBS remains dominant operator but Mastercard regains lost ground

New players with competitive offers could cause some disruption over forecast period

CATEGORY DATA

Pre-Paid Cards in Portugal - Category analysis

Pre-Paid Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Strong performance for open loop driven by increasing demand for employee benefit cards

Transportation drives dominance of closed loop cards in circulation but may experience increasing competition over forecast period

Reduced consumer base impacts demand for other closed loop pre-paid cards

COMPETITIVE LANDSCAPE

Otlis retains dominance of closed loop pre-paid cards through transportation

Intense competition amongst leaders of open loop pre-paid cards

Dual-use cards could intensify competition within pre-paid category

CATEGORY DATA

Store Cards in Portugal - Category analysis

Store Cards in Portugal - Company Profile

HEADLINES

PROSPECTS

Further move towards co-badged credit cards leads to ongoing decline for store cards

Slower decline predicted for forecast period as smaller retailers look to maintain customer loyalty through rewards and discounts

COMPETITIVE LANDSCAPE

Oney strengthens dominance over store cards aided by Banco BNP’s increasing focus on credit cards

El Corte Inglés consolidates second position

CATEGORY DATA