Preferences in hot drinks in Colombia remain strongly orientated towards flexible packaging, which dominates overall sales due to offering lightweight, low-cost and versatile characteristics in terms of pack size, ranging from single-portion sachets to family sizes of over 1kg. In addition, flexible packaging often features resealable closures, as well as offering affordable prices and being present in almost all distribution channels.
Standard fresh ground coffee and instant coffee are the most popular hot drinks in Colombia, with both categories recording increasing sales in 2021. Flexible aluminium/plastic, the main pack type in both categories, also saw increasing unit volumes in 2021.
A new packaging format was introduced by San Camilo, a Colombian coffee manufacturer, made from sustainable paper pouches and using aesthetics inspired by machines and tools and angular shapes to develop a classic premium coffee packaging.? “Earth-pact” paper produced from the sugar cane fibre remaining after the sugar and alcohol production process was used to create the paper pouches, on which vegetable-based printing inks were applied.
The Colombian government, on 3 June 2021, announced the details of its National Plan for the Sustainable Management of Single-Use Plastics. This is a strategy that has been developed by numerous different parties, including many industry players in the country, as part of a planned national timetable for sustainable plastic management, which is being led by the Ministry of Environment and Sustainable Development.
The forecast period is expected to see some changes in consumer demand patterns in other hot drinks, with the rising health consciousness that is being seen among Colombian consumers set to have a strong impact on other hot drinks in particular. More specifically, the high sugar content of most chocolate-based flavoured powder drinks is likely to become more of an issue following the introduction of new labelling laws that require the sugar content of a variety of food and beverage products to be printed clearly on packaging.
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Understand the latest market trends and future growth opportunities for the Hot Drinks Packaging industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hot Drinks Packaging industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Hot Drinks Packaging
This is the aggregation of coffee, tea and other hot drinks.See All of Our Definitions
This report originates from Passport, our Hot Drinks Packaging research and analysis database.
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