Hot Drinks Packaging in
Romania

Country Report

Executive Summary

Mar 2019
PROSPECTS
Personalisation, portioning and creating new experiences are key drivers in coffee packaging

Coffee continues to take the lion’s share of sales in 2018. Brands are becoming less important when choosing what coffee to consume.

Loose tea becomes more popular due to scepticism regarding tea bag content

Tea bags are popular in Romania due to their practicality compared with loose tea. However, consumers are increasingly sceptical in 2018 about what ingredients tea bags actually contain.

Product freshness and recycling are trends reshaping packaging types

Practicality, ease of use, storage and keeping products fresh are the key factors determining purchasing decisions in 2018. As a result, pack types that have closures that can be closed and reopened so that a product is kept fresher for longer are key in orienting consumers towards one product over another.

Want to find out more about this report?
Request more information
Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Your Recently Viewed Reports

Hot Drinks Packaging in Romania

Samples: FAQ's about samples

Delivery method: instant download

Report format: PDF

Market statistics: Excel workbook

Overview

Discover the latest market trends and uncover sources of future market growth for the Beverages Packaging industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Beverages Packaging industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Beverages Packaging in Romania market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes in units and filled volumes
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What are the major beverage pack types and how are they performing in Romania?
  • How are consumption trends impacting the beverage packaging landscape?
  • What have been the key trends seen in new packaging developments?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

Hot Drinks Packaging in Romania - Category analysis

HEADLINES

PROSPECTS

Personalisation, portioning and creating new experiences are key drivers in coffee packaging
Loose tea becomes more popular due to scepticism regarding tea bag content
Product freshness and recycling are trends reshaping packaging types

Hot Drinks Packaging in Romania - Company Profiles

Packaging Industry in Romania - Industry Overview

EXECUTIVE SUMMARY

Economic growth and growing retail sales give packaging a boost
Glass records the fastest growth and supports the trend towards premiumisation in packaged food
On-the-go consumption and trend towards healthier lifestyles dictating changes in soft drinks packaging
Premiumisation shapes innovations within alcoholic drinks packaging
Rigid plastic remains most popular through extensive use in colour cosmetics, bath and shower, hair care and skin care
Another year of growth for home care packaging

PACKAGING LEGISLATION

Legislation for packaging and packaging scraps aims at a proper packaging management
Packaging legislation is harmonised with EU directives
New legal initiatives created for packaging

RECYCLING AND THE ENVIRONMENT

Players from beverages’ industries taking steps towards sustainability
Eco-friendly packaging is on the way
Recycling awareness raised through education

PACKAGING DESIGN AND LABELLING

Packaging innovation drives sales of carbonates
Packaging innovation as a key means of product differentiation
Bag in box continues gaining ground in wine

Related Reports