Executive Summary

Jan 2019
Retailing maintains healthy growth in 2018

Overall retailing maintained robust growth in 2018, driven by the value growth in convenience stores, non-grocery retailers and internet retailing in China. Convenience stores experienced double-digit value growth and show great market potential, especially in first- and second-tier cities in China.

New retailing strategy gains prominence

With profound evolution of the retail environment, consumers’ demands have shifted vastly. They are putting greater value on convenient, fresh, high-quality and personalised products and services.

Non-grocery retailers continue enjoying robust growth

Non-grocery specialists continued to see robust growth at current prices in 2018, mainly driven by the strong momentum of health and beauty retailers and leisure and personal goods specialist retailers. Thanks to premiumisation in the beauty industry, consumers’ shopping focus is shifting from price sensitive to brand orientated.

Rural areas may be the next battleground for New Retail

Retailing networks in urban areas are already ubiquitous, parallel with high penetration of e-commerce; however, it is not as widespread in rural areas, which show rapid growth in consumption and are largely drawing attention from online retailers eager to gain more market share. JD.

Forecast growth to be stabilised

Retailing value growth is expected to slow down over the forecast period. With consumption upgrading and innovative technology, consumers are seeking value for money and an enjoyable shopping experience.

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Retailing in China

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Overview

Discover the latest market trends and uncover sources of future market growth for the Retailing industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retailing industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in China for free:

The Retailing in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic number of stores, selling space and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • How big is the grocery/non-grocery/non-store channel in China?
  • Who are the leading retailers in China?
  • How is retailing performing in China?
  • What is the retailing environment like in China?
  • Which channels are winning or losing in the fight for consumers’ money?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Retailing in China

EXECUTIVE SUMMARY

Retailing maintains healthy growth in 2018
New retailing strategy gains prominence
Non-grocery retailers continue enjoying robust growth
Rural areas may be the next battleground for New Retail
Forecast growth to be stabilised

OPERATING ENVIRONMENT

Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type
Physical retail landscape
Cash and carry
Seasonality
618 Shopping Festival
11.11 Shopping Festival
Payments and delivery
Emerging business models

MARKET DATA

Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018
Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018
Table 3 Sales in Store-based Retailing by Channel: Value 2013-2018
Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2013-2018
Table 5 Store-based Retailing Outlets by Channel: Units 2013-2018
Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2013-2018
Table 7 Sales in Non-Store Retailing by Channel: Value 2013-2018
Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018
Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 11 Sales in Grocery Retailers by Channel: Value 2013-2018
Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2013-2018
Table 13 Grocery Retailers Outlets by Channel: Units 2013-2018
Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018
Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 17 Sales in Non-Grocery Specialists by Channel: Value 2013-2018
Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018
Table 19 Non-Grocery Specialists Outlets by Channel: Units 2013-2018
Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2013-2018
Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 23 Sales in Mixed Retailers by Channel: Value 2013-2018
Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018
Table 25 Mixed Retailers Outlets by Channel: Units 2013-2018
Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 27 Retailing GBO Company Shares: % Value 2014-2018
Table 28 Retailing GBN Brand Shares: % Value 2015-2018
Table 29 Store-based Retailing GBO Company Shares: % Value 2014-2018
Table 30 Store-based Retailing GBN Brand Shares: % Value 2015-2018
Table 31 Store-based Retailing LBN Brand Shares: Outlets 2015-2018
Table 32 Non-Store Retailing GBO Company Shares: % Value 2014-2018
Table 33 Non-Store Retailing GBN Brand Shares: % Value 2015-2018
Table 34 Grocery Retailers GBO Company Shares: % Value 2014-2018
Table 35 Grocery Retailers GBN Brand Shares: % Value 2015-2018
Table 36 Grocery Retailers LBN Brand Shares: Outlets 2015-2018
Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2015-2018
Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018
Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018
Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018
Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018
Table 42 Mixed Retailers GBO Company Shares: % Value 2014-2018
Table 43 Mixed Retailers GBN Brand Shares: % Value 2015-2018
Table 44 Mixed Retailers LBN Brand Shares: Outlets 2015-2018
Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018
Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023
Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023
Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2018-2023
Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2018-2023
Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2018-2023
Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023
Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023
Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023
Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2018-2023
Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2018-2023
Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2018-2023
Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023
Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023
Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023
Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023
Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023
Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023
Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023
Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

DEFINITIONS

Other terminology:

SOURCES

Summary 2 Research Sources

Apparel and Footwear Specialist Retailers in China

HEADLINES

PROSPECTS

Growth rate accelerates slightly
Western fast fashion brands retreat from metropolitan areas and move towards online marketplace
Local brands move to upmarket style

COMPETITIVE LANDSCAPE

Uniqlo sees double-digit growth due to aggressive competitiveness
Belle International Holdings continues to suffer but still leads
Cooperation with food delivery platforms creates speedier shopping experience

CHANNEL DATA

Table 72 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 73 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 74 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 75 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 76 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 77 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 78 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 79 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Convenience Stores in China

HEADLINES

PROSPECTS

Convenience-orientated lifestyle will continue to expand
Optimising products and services are retailers’ focus to satisfy changing consumer demands
New technologies implemented in convenience stores to enhance shopping experience whilst lowering operating costs

COMPETITIVE LANDSCAPE

Major convenience stores have obvious regional differences
New retailing format exerts different performance
Ready-to-eat food has shown growing share within product portfolios

CHANNEL DATA

Table 80 Convenience Stores: Value Sales, Outlets and Selling Space 2013-2018
Table 81 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 82 Convenience Stores GBO Company Shares: % Value 2014-2018
Table 83 Convenience Stores GBN Brand Shares: % Value 2015-2018
Table 84 Convenience Stores LBN Brand Shares: Outlets 2015-2018
Table 85 Convenience Stores LBN Brand Shares: Selling Space 2015-2018
Table 86 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 87 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Department Stores in China

HEADLINES

PROSPECTS

Department store sales rebound due to continuous restructuring efforts
Lower-tier cities become the growth engine for department stores
Omnichannel integration is imperative for the new-format department stores

COMPETITIVE LANDSCAPE

SKP launches department store in Xi’an that aggressively caters to premiumisation
Less well-performing department stores shift to city outlet stores
Beijing Wangfujing sustains its top place driven by optimising its sales coverage

CHANNEL DATA

Table 88 Department Stores: Value Sales, Outlets and Selling Space 2013-2018
Table 89 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 90 Department Stores GBO Company Shares: % Value 2014-2018
Table 91 Department Stores GBN Brand Shares: % Value 2015-2018
Table 92 Department Stores LBN Brand Shares: Outlets 2015-2018
Table 93 Department Stores LBN Brand Shares: Selling Space 2015-2018
Table 94 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 95 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Direct Selling in China

HEADLINES

PROSPECTS

Lack of consumer confidence curbs growth momentum for direct selling
Healthcare products take the most share
“Direct Selling + Experiential Showroom” mode becomes important

COMPETITIVE LANDSCAPE

Amway (China) enjoys significant growth
Herbalife increases marketing events and social activities to boost its reputation

CHANNEL DATA

Table 96 Direct Selling by Category: Value 2013-2018
Table 97 Direct Selling by Category: % Value Growth 2013-2018
Table 98 Direct Selling GBO Company Shares: % Value 2014-2018
Table 99 Direct Selling GBN Brand Shares: % Value 2015-2018
Table 100 Direct Selling Forecasts by Category: Value 2018-2023
Table 101 Direct Selling Forecasts by Category: % Value Growth 2018-2023

Discounters in China

HEADLINES

PROSPECTS

Internet retailing intensifies the competition and hits sales of discounters
Discounters face great challenges to expand in China

COMPETITIVE LANDSCAPE

Spanish retail group Dia exits Chinese market
International discounters seek to capture sales in China through cross-border e-commerce

CHANNEL DATA

Table 102 Discounters: Value Sales, Outlets and Selling Space 2013-2018
Table 103 Discounters: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 104 Discounters GBO Company Shares: % Value 2014-2018
Table 105 Discounters GBN Brand Shares: % Value 2015-2018
Table 106 Discounters LBN Brand Shares: Outlets 2015-2018
Table 107 Discounters LBN Brand Shares: Selling Space 2015-2018
Table 108 Discounters Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 109 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Electronics and Appliance Specialist Retailers in China

HEADLINES

PROSPECTS

Channel enjoys slight growth but sales are still slow
Online players step into the real world
Traditional retailers starting to cooperate with online peers

COMPETITIVE LANDSCAPE

Suning sustains its leading place with a fast expansion pace
GOME adjusts its strategy but still suffers pain
Mi Home presents a threat to traditional offline retailers

CHANNEL DATA

Table 110 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 111 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 112 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 113 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 114 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 115 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 116 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 117 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Health and Beauty Specialist Retailers in China

HEADLINES

PROSPECTS

Rapid growth continues thanks to the premiumisation for the beauty industry
Value-added service is gaining popularity amongst beauty specialist stores
Pharmacies cooperate with delivery service providers to improve efficiency

COMPETITIVE LANDSCAPE

Watsons sustains its leading position
New entrants tap into online channel over physical stores
Innisfree enjoys progressive performance fuelled by its data integration

CHANNEL DATA

Table 118 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 119 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 120 Sales in Health and Beauty Specialist Retailers by Channel: Value 2013-2018
Table 121 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2013-2018
Table 122 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 123 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 124 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 125 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 126 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 127 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 128 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2018-2023
Table 129 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2018-2023

Home and Garden Specialist Retailers in China

HEADLINES

PROSPECTS

Going upmarket boosts sales value
An inclusive solution becomes popular
Fast fashion brands speed up expansion in homewares and home furnishings

COMPETITIVE LANDSCAPE

IKEA maintains its leading position but also wants more
Markor International enjoys vigorous growth
Immersive shopping experience brings new energy into the offline outlets

CHANNEL DATA

Table 130 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 131 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 132 Sales in Home and Garden Specialist Retailers by Channel: Value 2013-2018
Table 133 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2013-2018
Table 134 Home and Garden Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 135 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 136 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 137 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 138 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 139 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 140 Sales in Home and Garden Specialist Retailers by Channel: Value 2018-2023
Table 141 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2018-2023

Homeshopping in China

HEADLINES

PROSPECTS

Homeshopping is slowly phasing out
The aging population is the remaining consumer group

COMPETITIVE LANDSCAPE

No new players entering this channel
Shanghai SMG-CJ Homeshopping sustains the lead

CHANNEL DATA

Table 142 Homeshopping by Category: Value 2013-2018
Table 143 Homeshopping by Category: % Value Growth 2013-2018
Table 144 Homeshopping GBO Company Shares: % Value 2014-2018
Table 145 Homeshopping GBN Brand Shares: % Value 2015-2018
Table 146 Homeshopping Forecasts by Category: Value 2018-2023
Table 147 Homeshopping Forecasts by Category: % Value Growth 2018-2023

Hypermarkets in China

HEADLINES

PROSPECTS

Hypermarkets face intensified competition from online selling and New Retail formats
Industry players focus on improving the shopping experience
Products with short shelf life are the key category to expand

COMPETITIVE LANDSCAPE

Intensified competition brings collaboration between internet giants and hypermarket retailers
Digital transformation is the most implemented strategy for remaining competitive

CHANNEL DATA

Table 148 Hypermarkets: Value Sales, Outlets and Selling Space 2013-2018
Table 149 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 150 Hypermarkets GBO Company Shares: % Value 2014-2018
Table 151 Hypermarkets GBN Brand Shares: % Value 2015-2018
Table 152 Hypermarkets LBN Brand Shares: Outlets 2015-2018
Table 153 Hypermarkets LBN Brand Shares: Selling Space 2015-2018
Table 154 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 155 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Food and Drink Internet Retailing in China

HEADLINES

PROSPECTS

Production innovation satisfies changing needs of online consumers
Holiday promotions drive the growth
Applied technology improves delivery service for products with a short shelf life

COMPETITIVE LANDSCAPE

Major online platforms dominate internet grocery sales
Internet players penetrate to low-tier cities

CHANNEL DATA

Table 156 Food and Drink Internet Retailing: Value 2013-2018
Table 157 Food and Drink Internet Retailing: % Value Growth 2013-2018
Table 158 Food and Drink Internet Retailing: % Value Growth 2016-2017
Table 159 Food and Drink Internet Retailing Forecasts: Value 2018-2023
Table 160 Food and Drink Internet Retailing Forecasts: % Value Growth 2018-2023

Internet Retailing in China

HEADLINES

PROSPECTS

Consumption shifts from quantity to quality and emphasis on overall value
Seamless online and offline strategies reform shopping scenes to provide superior experience
As sales of high-tier cites reach saturation, internet players penetrate low-tier cities and rural areas

COMPETITIVE LANDSCAPE

Third-party merchants maintain strong momentum
Strategic cooperation is widely adopted by internet retailers
New e-commerce models try to disrupt the internet retailing landscape

CHANNEL DATA

Table 161 Internet Retailing by Category: Value 2013-2018
Table 162 Internet Retailing by Category: % Value Growth 2013-2018
Table 163 Internet Retailing GBO Company Shares: % Value 2014-2018
Table 164 Internet Retailing GBN Brand Shares: % Value 2015-2018
Table 165 Internet Retailing Forecasts by Category: Value 2018-2023
Table 166 Internet Retailing Forecasts by Category: % Value Growth 2018-2023

Mobile Internet Retailing in China

HEADLINES

PROSPECTS

High penetration of mobile shopping
Social influences drive mobile internet retailing sales
Internet retailers advocate use of the mobile channel

COMPETITIVE LANDSCAPE

Partnerships with internet companies increase mobile user traffic and enhance consumers’ experiences
Pure mobile internet retailers experience strong sales growth

CHANNEL DATA

Table 167 Mobile Internet Retailing: Value 2013-2018
Table 168 Mobile Internet Retailing: % Value Growth 2013-2018
Table 169 Mobile Internet Retailing Forecasts: Value 2018-2023
Table 170 Mobile Internet Retailing Forecasts: % Value Growth 2018-2023

Supermarkets in China

HEADLINES

PROSPECTS

Retailing players open more boutique supermarkets featuring smaller space with high-quality fresh foods
Combining supermarkets with foodservice is another growing trend
Advanced technology will be a further future feature in supermarkets

COMPETITIVE LANDSCAPE

Supermarkets in China remains a fragmented category
O2O strategy drives development of supermarkets

CHANNEL DATA

Table 171 Supermarkets: Value Sales, Outlets and Selling Space 2013-2018
Table 172 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 173 Supermarkets GBO Company Shares: % Value 2014-2018
Table 174 Supermarkets GBN Brand Shares: % Value 2015-2018
Table 175 Supermarkets LBN Brand Shares: Outlets 2015-2018
Table 176 Supermarkets LBN Brand Shares: Selling Space 2015-2018
Table 177 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 178 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Traditional Grocery Retailers in China

HEADLINES

PROSPECTS

Thanks to consumption upgrade, new product innovation drives growth of traditional grocery retailers
Innovative New Retail enables traditional grocery retailers to serve consumers better

COMPETITIVE LANDSCAPE

Traditional grocery landscape is highly fragmented with retailers increasing their penetration into low-tier cities

CHANNEL DATA

Table 179 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 180 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 181 Sales in Traditional Grocery Retailers by Channel: Value 2013-2018
Table 182 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2013-2018
Table 183 Traditional Grocery Retailers Outlets by Channel: Units 2013-2018
Table 184 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 185 Traditional Grocery Retailers GBO Company Shares: % Value 2014-2018
Table 186 Traditional Grocery Retailers GBN Brand Shares: % Value 2015-2018
Table 187 Traditional Grocery Retailers LBN Brand Shares: Outlets 2015-2018
Table 188 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2015-2018
Table 189 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 190 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 191 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2018-2023
Table 192 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2018-2023
Table 193 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2018-2023
Table 194 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023

Variety Stores in China

HEADLINES

PROSPECTS

Sales growth continues but with prices decreasing
More players enter the playing field with low prices and extensive product portfolios
Debranding with unified style is expected

COMPETITIVE LANDSCAPE

The threat is beyond the offline variety stores
MUJI aggressively penetrates China’s retailing market by expanding channels

CHANNEL DATA

Table 195 Variety Stores: Value Sales, Outlets and Selling Space 2013-2018
Table 196 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 197 Variety Stores GBO Company Shares: % Value 2014-2018
Table 198 Variety Stores GBN Brand Shares: % Value 2015-2018
Table 199 Variety Stores LBN Brand Shares: Outlets 2015-2018
Table 200 Variety Stores LBN Brand Shares: Selling Space 2015-2018
Table 201 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 202 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Vending in China

HEADLINES

PROSPECTS

Experience-led shopping model drives consumption of vending in China
Vending players focus on diversifying their products

COMPETITIVE LANDSCAPE

Beijing Ubox take a large share with new entrants bringing innovative formats

CHANNEL DATA

Table 203 Vending by Category: Value 2013-2018
Table 204 Vending by Category: % Value Growth 2013-2018
Table 205 Vending GBO Company Shares: % Value 2014-2018
Table 206 Vending GBN Brand Shares: % Value 2015-2018
Table 207 Vending Forecasts by Category: Value 2018-2023
Table 208 Vending Forecasts by Category: % Value Growth 2018-2023

Warehouse Clubs in China

HEADLINES

PROSPECTS

Warehouse clubs maintains high expansion speed
Fresh food becomes the driving engine

COMPETITIVE LANDSCAPE

Sam’s Club tries to reach more consumers by offering delivery of online purchases
Metro steps into the warehouse club marketplace

CHANNEL DATA

Table 209 Warehouse Clubs: Value Sales, Outlets and Selling Space 2013-2018
Table 210 Warehouse Clubs: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 211 Warehouse Clubs GBO Company Shares: % Value 2014-2018
Table 212 Warehouse Clubs GBN Brand Shares: % Value 2015-2018
Table 213 Warehouse Clubs LBN Brand Shares: Outlets 2015-2018
Table 214 Warehouse Clubs LBN Brand Shares: Selling Space 2015-2018
Table 215 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 216 Warehouse Clubs Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023