Retail in Hong Kong, China
Retail in 2022: The big picture
Northern Metropolis expansion opens up new retail opportunities
Retailers focusing on local consumption outperform the overall market
Opening hours for physical retail
Summary 1 Standard Opening Hours by Channel Type 2022
China National Day (also known as Golden Week)
Chinese New Year (Spring Festival)
Table 1 Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2017-2022
Table 2 Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2017-2022
Table 3 Sales in Retail Offline by Channel: Value 2017-2022
Table 4 Sales in Retail Offline by Channel: % Value Growth 2017-2022
Table 5 Retail Offline Outlets by Channel: Units 2017-2022
Table 6 Retail Offline Outlets by Channel: % Unit Growth 2017-2022
Table 7 Sales in Retail E-Commerce by Product: Value 2017-2022
Table 8 Sales in Retail E-Commerce by Product: % Value Growth 2017-2022
Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2017-2022
Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 11 Sales in Grocery Retailers by Channel: Value 2017-2022
Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2017-2022
Table 13 Grocery Retailers Outlets by Channel: Units 2017-2022
Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 15 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2017-2022
Table 16 Non-Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 17 Sales in Non-Grocery Retailers by Channel: Value 2017-2022
Table 18 Sales in Non-Grocery Retailers by Channel: % Value Growth 2017-2022
Table 19 Non-Grocery Retailers Outlets by Channel: Units 2017-2022
Table 20 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 21 Retail GBO Company Shares: % Value 2018-2022
Table 22 Retail GBN Brand Shares: % Value 2019-2022
Table 23 Retail Offline GBO Company Shares: % Value 2018-2022
Table 24 Retail Offline GBN Brand Shares: % Value 2019-2022
Table 25 Retail Offline LBN Brand Shares: Outlets 2019-2022
Table 26 Retail E-Commerce GBO Company Shares: % Value 2018-2022
Table 27 Retail E-Commerce GBN Brand Shares: % Value 2019-2022
Table 28 Grocery Retailers GBO Company Shares: % Value 2018-2022
Table 29 Grocery Retailers GBN Brand Shares: % Value 2019-2022
Table 30 Grocery Retailers LBN Brand Shares: Outlets 2019-2022
Table 31 Non-Grocery Retailers GBO Company Shares: % Value 2018-2022
Table 32 Non-Grocery Retailers GBN Brand Shares: % Value 2019-2022
Table 33 Non-Grocery Retailers LBN Brand Shares: Outlets 2019-2022
Table 34 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2022-2027
Table 35 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2022-2027
Table 36 Forecast Sales in Retail Offline by Channel: Value 2022-2027
Table 37 Forecast Sales in Retail Offline by Channel: % Value Growth 2022-2027
Table 38 Forecast Retail Offline Outlets by Channel: Units 2022-2027
Table 39 Forecast Retail Offline Outlets by Channel: % Unit Growth 2022-2027
Table 40 Forecast Sales in Retail E-Commerce by Product: Value 2022-2027
Table 41 Forecast Sales in Retail E-Commerce by Product: % Value Growth 2022-2027
Table 42 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 43 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 44 Forecast Sales in Grocery Retailers by Channel: Value 2022-2027
Table 45 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2022-2027
Table 46 Forecast Grocery Retailers Outlets by Channel: Units 2022-2027
Table 47 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2022-2027
Table 48 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 49 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 50 Forecast Sales in Non-Grocery Retailers by Channel: Value 2022-2027
Table 51 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2022-2027
Table 52 Forecast Non-Grocery Retailers Outlets by Channel: Units 2022-2027
Table 53 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2022-2027
Summary 2 Research Sources
Convenience Retailers in Hong Kong, China
Convenience store sales continue to grow in 2022
Consumption vouchers help drive Circle K sales
7-CAFÉ+ Always On opens and promotions on selected dates
China Resources Vanguard shifts its focus away from convenience stores
Development of e-commerce logistics
“Direct from Japan” trend likely to fade as travel resumes among Hong Kong consumers
Table 54 Convenience Retailers: Value Sales, Outlets and Selling Space 2017-2022
Table 55 Convenience Retailers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 56 Sales in Convenience Retailers by Channel: Value 2017-2022
Table 57 Sales in Convenience Retailers by Channel: % Value Growth 2017-2022
Table 58 Convenience Retailers GBO Company Shares: % Value 2018-2022
Table 59 Convenience Retailers GBN Brand Shares: % Value 2019-2022
Table 60 Convenience Retailers LBN Brand Shares: Outlets 2019-2022
Table 61 Convenience Retailers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 62 Convenience Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 63 Forecast Sales in Convenience Retailers by Channel: Value 2022-2027
Table 64 Forecast Sales in Convenience Retailers by Channel: % Value Growth 2022-2027
Supermarkets in Hong Kong, China
Supermarkets back recording positive growth in 2022 after the dip in sales seen a year earlier
U select continues its fast expansion
Wellcome opening Wellcome Fresh outlets
DFI Retail’s strategic sourcing and pricing
ParknShop invests in enhancing the e-commerce experience
Northern Metropolis Development will drive new demand in the future
Table 65 Supermarkets: Value Sales, Outlets and Selling Space 2017-2022
Table 66 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 67 Supermarkets GBO Company Shares: % Value 2018-2022
Table 68 Supermarkets GBN Brand Shares: % Value 2019-2022
Table 69 Supermarkets LBN Brand Shares: Outlets 2019-2022
Table 70 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 71 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Small Local Grocers in Hong Kong, China
Small local grocers channel manages to keep growing throughout the pandemic
Grocery chains introduce new retail offerings
Closure of bakeries due to the pandemic
Strategic developments at 759 Store
Increased competition expected from variety stores
The rapid growth of e-commerce channels to constrain the increase in offline sales
Table 72 Small Local Grocers: Value Sales, Outlets and Selling Space 2017-2022
Table 73 Small Local Grocers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 74 Small Local Grocers GBO Company Shares: % Value 2018-2022
Table 75 Small Local Grocers GBN Brand Shares: % Value 2019-2022
Table 76 Small Local Grocers LBN Brand Shares: Outlets 2019-2022
Table 77 Small Local Grocers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 78 Small Local Grocers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
General Merchandise Stores in Hong Kong, China
Department stores sales still declining in 2022 as variety stores again post positive growth
AEON’s private label lines show strong growth in 2022
Yata looking to improve its digital presence without losing its focus on the in-store experience
New Sogo department store planned to open at the Kai Tak Project
Japanese variety stores expected to continue outperforming department stores
AEON speeds up its expansion plan as it rides the “Direct from Japan” trend; Yata looking to become a leading department store player in Hong Kong
Table 79 General Merchandise Stores: Value Sales, Outlets and Selling Space 2017-2022
Table 80 General Merchandise Stores: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 81 Sales in General Merchandise Stores by Channel: Value 2017-2022
Table 82 Sales in General Merchandise Stores by Channel: % Value Growth 2017-2022
Table 83 General Merchandise Stores GBO Company Shares: % Value 2018-2022
Table 84 General Merchandise Stores GBN Brand Shares: % Value 2019-2022
Table 85 General Merchandise Stores LBN Brand Shares: Outlets 2019-2022
Table 86 General Merchandise Stores Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 87 General Merchandise Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 88 Forecast Sales in General Merchandise Stores by Channel: Value 2022-2027
Table 89 Forecast Sales in General Merchandise Stores by Channel: % Value Growth 2022-2027
Apparel and Footwear Specialists in Hong Kong, China
More strong growth recorded in 2022, but sales still well below 2018 levels
lululemon performing strongly and expanding
Pop-up stores an effective channel to promote sustainable fashion
Physical retail regains importance
Sportswear continues to outperform
Global online fashion player Farfetch has big plans for Hong Kong
Table 90 Apparel and Footwear Specialists: Value Sales, Outlets and Selling Space 2017-2022
Table 91 Apparel and Footwear Specialists: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 92 Apparel and Footwear Specialists GBO Company Shares: % Value 2018-2022
Table 93 Apparel and Footwear Specialists GBN Brand Shares: % Value 2019-2022
Table 94 Apparel and Footwear Specialists LBN Brand Shares: Outlets 2019-2022
Table 95 Apparel and Footwear Specialists Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 96 Apparel and Footwear Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Appliances and Electronics Specialists in Hong Kong, China
Growth slows but remains positive in 2022, but sales remain well below 2018 levels
Fortress achieves exceptional online sales
Xiaomi continues to expand physical retail in Hong Kong
Xiaomi offering same-day delivery and interest-free instalment plans
Future developments at Fortress
Smart home appliances expected to drive sales
Table 97 Appliances and Electronics Specialists: Value Sales, Outlets and Selling Space 2017-2022
Table 98 Appliances and Electronics Specialists: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 99 Appliances and Electronics Specialists GBO Company Shares: % Value 2018-2022
Table 100 Appliances and Electronics Specialists GBN Brand Shares: % Value 2019-2022
Table 101 Appliances and Electronics Specialists LBN Brand Shares: Outlets 2019-2022
Table 102 Appliances and Electronics Specialists Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 103 Appliances and Electronics Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Home Products Specialists in Hong Kong, China
Home products specialists channel already recovers to pre-COVID-19 sales levels
IKEA continues its expansion
Average unit prices increase
Consumers value the importance of a convenient location
Resumption of travel might draw consumers away from spending on home improvements
Customisation and multifunctionality could be important trends
Table 104 Home Products Specialists: Value Sales, Outlets and Selling Space 2017-2022
Table 105 Home Products Specialists: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 106 Sales in Home Products Specialists by Channel: Value 2017-2022
Table 107 Sales in Home Products Specialists by Channel: % Value Growth 2017-2022
Table 108 Home Products Specialists GBO Company Shares: % Value 2018-2022
Table 109 Home Products Specialists GBN Brand Shares: % Value 2019-2022
Table 110 Home Products Specialists LBN Brand Shares: Outlets 2019-2022
Table 111 Home Products Specialists Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 112 Home Products Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 113 Forecast Sales in Home Products Specialists by Channel: Value 2022-2027
Table 114 Forecast Sales in Home Products Specialists by Channel: % Value Growth 2022-2027
Health and Beauty Specialists in Hong Kong, China
COVID-19 seriously impacts sales of beauty specialist retailers
Vita Green continues outperforming the overall channel
Bringing mainland Chinese e-commerce strategies to Hong Kong
Changing consumption patterns
Sustainability gains increasing attention among consumer and beauty brands
Ageing population will continue to drive growth in health specialists’ sales
Table 115 Health and Beauty Specialists: Value Sales, Outlets and Selling Space 2017-2022
Table 116 Health and Beauty Specialists: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 117 Sales in Health and Beauty Specialists by Channel: Value 2017-2022
Table 118 Sales in Health and Beauty Specialists by Channel: % Value Growth 2017-2022
Table 119 Health and Beauty Specialists GBO Company Shares: % Value 2018-2022
Table 120 Health and Beauty Specialists GBN Brand Shares: % Value 2019-2022
Table 121 Health and Beauty Specialists LBN Brand Shares: Outlets 2019-2022
Table 122 Health and Beauty Specialists Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 123 Health and Beauty Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 124 Forecast Sales in Health and Beauty Specialists by Channel: Value 2022-2027
Table 125 Forecast Sales in Health and Beauty Specialists by Channel: % Value Growth 2022-2027
Vending in Hong Kong, China
Vending back to recording positive growth in 2022
Japanese cuisine, such as sushi, represents a popular offering via vending
Smart vending machines open up new growth opportunities with enhanced features
Vending expected to continue growing
Smart vending is getting smarter and smarter
Table 126 Vending by Product: Value 2017-2022
Table 127 Vending by Product: % Value Growth 2017-2022
Table 128 Vending GBO Company Shares: % Value 2018-2022
Table 129 Vending GBN Brand Shares: % Value 2019-2022
Table 130 Vending Forecasts by Product: Value 2022-2027
Table 131 Vending Forecasts by Product: % Value Growth 2022-2027
Direct Selling in Hong Kong, China
Direct selling continues recording a positive (if modest) growth rate in 2022
Amway and Herbalife remain the top two players in direct selling
Direct sellers promote positive image through community services
Amway will continue leading direct selling
Social commerce is the future
E-commerce still represents a threat to direct selling
Table 132 Direct Selling by Product: Value 2017-2022
Table 133 Direct Selling by Product: % Value Growth 2017-2022
Table 134 Direct Selling GBO Company Shares: % Value 2018-2022
Table 135 Direct Selling GBN Brand Shares: % Value 2019-2022
Table 136 Direct Selling Forecasts by Product: Value 2022-2027
Table 137 Direct Selling Forecasts by Product: % Value Growth 2022-2027
Retail E-Commerce in Hong Kong, China
Pandemic adds further momentum to e-commerce growth
HKTVmall faced unprecedented operational pressure
DFI Retail launches an e-commerce platform, but two other e-commerce platforms cease operations
Online shopping and omnichannel retail sales will be irreversible trends in the future
Local e-commerce needs to have a seamless offline/online advantage
Table 138 Retail E-Commerce by Channel: Value 2017-2022
Table 139 Retail E-Commerce by Channel: % Value Growth 2017-2022
Table 140 Retail E-Commerce by Product: Value 2017-2022
Table 141 Retail E-Commerce by Product: % Value Growth 2017-2022
Table 142 Retail E-Commerce GBO Company Shares: % Value 2018-2022
Table 143 Retail E-Commerce GBN Brand Shares: % Value 2019-2022
Table 144 Forecast Retail E-Commerce by Channel: Value 2022-2027
Table 145 Forecast Retail E-Commerce by Channel: % Value Growth 2022-2027
Table 146 Forecast Retail E-Commerce by Product: Value 2022-2027
Table 147 Forecast Retail E-Commerce by Product: % Value Growth 2022-2027