Bath and Shower

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Bath and Shower in Morocco

Jun 2024

Bath and shower products saw current value growth in Morocco in 2023. Amongst more affluent segments of the population, consumers are increasingly switching from bar soap to body wash/shower gel and liquid soap, thus sustaining trends that were in…

USD 1,195
Country Report

Bath and Shower in Italy

May 2024

Bath and shower saw strong growth in current value terms in 2023 but this was mainly due to significant price increases from most players. Soaring inflation led to a substantial increase in production costs which was subsequently reflected in the…

USD 1,195
Country Report

Bath and Shower in Uzbekistan

May 2024

Bath and shower in Uzbekistan continued to witness robust demand in 2023, spurred by heightened awareness of health maintenance amidst the COVID-19 pandemic. Seen as essential items in everyday routines, these products experienced significant growth…

USD 1,195
Country Report

Bath and Shower in Kazakhstan

Apr 2024

Bath and shower in Kazakhstan underwent a transformation in 2023. Two key factors drove the rise of liquid soap among consumers in Kazakhstan. First, there has been a growing focus on hygiene, with some consumers believing liquid soap offers a more…

USD 1,195
Country Report

Bath and Shower in Chile

Apr 2024

After a year of contraction in 2022 due to the inflationary crisis faced by the country, bath and shower returned to retail volume and current value growth in Chile 2023. During 2023, despite Chilean consumers’ tightened budgets, bath and shower…

USD 1,195
Country Report

Bath and Shower in Cameroon

Jul 2024

Bar soap continued to be the reigning king in bath and shower in Cameroon in 2023, despite the growing availability of shower gels. This dominance is deeply rooted in cultural habits, highlighting the significant role it plays in shaping consumer…

USD 1,195
Country Report

Bath and Shower in Slovenia

Apr 2024

Bath and shower in Slovenia witnessed a slight return to volume growth in 2023, despite the weaker economic conditions. In 2023, household budgets came under further pressure due to persistently high inflation, with many consumers choosing to…

USD 1,195
Country Report

Bath and Shower in Pakistan

Apr 2024

In 2023, bar soap continued to account for the vast majority of value sales in bath and shower in Pakistan, though liquid soap registered the highest current value growth. Bar soap’s popularity is due to its affordable pricing and also due to its…

USD 1,195
Country Report

Bath and Shower in Israel

Apr 2024

Bath and shower saw double-digit current value growth in Israel in 2023. The importation of such products was eased by the reform of regulations relating to cosmetics imports, which came into effect on 1 April 2023. The goal of the reform is to…

USD 1,195
Country Report

Bath and Shower in Algeria

Apr 2024

Overall volume and current value growth rates for bath and shower in Algeria in 2023 were slightly weaker than those recorded in 2022. This was partly due to increasing maturity, though the slowdown also reflected heightened budget-consciousness…

USD 1,195
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