Eyewear in Australia

Eyewear in Australia

EXECUTIVE SUMMARY

COVID-19 impact on eyewear

COVID-19 country impact

Company response

Retailing shift

What next for eyewear?

MARKET DATA

Table 1 Sales of Eyewear by Category: Volume 2015-2020
Table 2 Sales of Eyewear by Category: Value 2015-2020
Table 3 Sales of Eyewear by Category: % Volume Growth 2015-2020
Table 4 Sales of Eyewear by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Eyewear: % Value 2015-2019
Table 6 LBN Brand Shares of Eyewear: % Value 2016-2019
Table 7 Distribution of Eyewear by Format: % Value 2015-2020
Table 8 Forecast Sales of Eyewear by Category: Volume 2020-2025
Table 9 Forecast Sales of Eyewear by Category: Value 2020-2025
Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2020-2025

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Summary 1 Research Sources

Contact Lenses and Solutions in Australia

KEY DATA FINDINGS

2020 IMPACT

Players launch new items in daily disposables, however, growth in 2020 will see the impact of COVID-19

The ageing population drives sales, however, the impact of COVID-19 will lead to a decline in overall growth for 2020

Johnson & Johnson Ltd retains its lead in 2019, as competitors launch new products to boost their share in the landscape; however, COVID-19 impacts future sales

RECOVERY AND OPPORTUNITIES

As social distancing measures ease, over the forecast period, consumers revert to their contact lens routines

As social distancing measures ease, consumers revert to their contact lens routines over the forecast period 

 As health concerns remain heightened, daily disposables are set to benefit from their hygienic qualities, driving growth across the forecast period 

CATEGORY DATA

Table 12 Sales of Contact Lenses by Category: Volume 2015-2020
Table 13 Sales of Contact Lenses by Category: Value 2015-2020
Table 14 Sales of Contact Lenses by Category: % Volume Growth 2015-2020
Table 15 Sales of Contact Lenses by Category: % Value Growth 2015-2020
Table 16 Sales of Contact Lens Solutions: Value 2015-2020
Table 17 Sales of Contact Lens Solutions: % Value Growth 2015-2020
Table 18 Sales of Contact Lenses by Type: % Value 2015-2020
Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2015-2020
Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2015-2020
Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2015-2020
Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2015-2020
Table 23 NBO Company Shares of Contact Lenses: % Value 2015-2019
Table 24 LBN Brand Shares of Contact Lenses: % Value 2016-2019
Table 25 Distribution of Contact Lenses by Format: % Value 2015-2020
Table 26 Distribution of Contact Lens Solutions by Format: % Value 2015-2020
Table 27 Forecast Sales of Contact Lenses by Category: Volume 2020-2025
Table 28 Forecast Sales of Contact Lenses by Category: Value 2020-2025
Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2020-2025
Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2020-2025
Table 31 Forecast Sales of Contact Lens Solutions: Value 2020-2025
Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2020-2025

Spectacles in Australia

KEY DATA FINDINGS

2020 IMPACT

Growth is severely stifled by the COVID-19 outbreak, despite players focusing on their e-commerce experiences 

Corporate social responsibility schemes look to encourage sales, as players focus on campaigns through e-commerce during the outbreak of COVID-19 

Safilo Group acquires Privé Revaux as Pair Eyewear launches customisable options, however, store closures during the outbreak of COVID-19 impacts sales

RECOVERY AND OPPORTUNITIES

Value growth is set to revert to pre-COVID-19 levels by 2021, as the ageing population and increasing health awareness drives sales of spectacles

E-commerce benefits from an increase in consumers due to the COVID-19 pandemic, as retailers improve online spaces, boosting growth across the forecast period

An increase of price-conscious consumers are set to boost growth in affordable eyewear over the forecast period

CATEGORY DATA

Table 33 Sales of Spectacles by Category: Volume 2015-2020
Table 34 Sales of Spectacles by Category: Value 2015-2020
Table 35 Sales of Spectacles by Category: % Volume Growth 2015-2020
Table 36 Sales of Spectacles by Category: % Value Growth 2015-2020
Table 37 Sales of Spectacle Lenses by Type: % Value 2015-2020
Table 38 NBO Company Shares of Spectacles: % Value 2015-2019
Table 39 LBN Brand Shares of Spectacles: % Value 2016-2019
Table 40 Distribution of Spectacles by Format: % Value 2015-2020
Table 41 Forecast Sales of Spectacles by Category: Volume 2020-2025
Table 42 Forecast Sales of Spectacles by Category: Value 2020-2025
Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2020-2025
Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2020-2025

Sunglasses in Australia

KEY DATA FINDINGS

2020 IMPACT

Beach restrictions, price-sensitivity and limitations on public gatherings negatively impact growth for sunglasses in 2020

Strict safety regulations lead to various product recalls, negatively impacting consumers perceptions of sunglass players 

Luxottica Australia Pty Ltd retains its lead in sunglasses, while e-commerce continues to increase its presence on the landscape

RECOVERY AND OPPORTUNITIES

Sunglasses is not set to recover until 2022, when consumers are more comfortable investing in high-price items after the outbreak of COVID-19

Price-conscious behaviour is set to increase sales for cheaper players, while the impact of COVID-19 is predicted to affect luxury brands 

As sunglasses do not always need a prescription, COVID-19 boosts e-commerce sales, which are set to benefit across the forecast period

CATEGORY DATA

Table 45 Sales of Sunglasses: Volume 2015-2020
Table 46 Sales of Sunglasses: Value 2015-2020
Table 47 Sales of Sunglasses: % Volume Growth 2015-2020
Table 48 Sales of Sunglasses: % Value Growth 2015-2020
Table 49 NBO Company Shares of Sunglasses: % Value 2015-2019
Table 50 LBN Brand Shares of Sunglasses: % Value 2016-2019
Table 51 Distribution of Sunglasses by Format: % Value 2015-2020
Table 52 Forecast Sales of Sunglasses: Volume 2020-2025
Table 53 Forecast Sales of Sunglasses: Value 2020-2025
Table 54 Forecast Sales of Sunglasses: % Volume Growth 2020-2025
Table 55 Forecast Sales of Sunglasses: % Value Growth 2020-2025

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