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Country Report

Eyewear in

Eyewear in Poland

28 pages, Jul 2018

US$1,210

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Eyewear is in very good shape

Eyewear in Poland saw a very good performance in the review period. In 2018 it witnessed single-digit current value and volume growth compared with 2017, with slightly higher volume than value growth.

The ageing population drives demand for spectacles

It is estimated that nowadays more than half of Poles wear spectacles, and over a million use contact lenses. According to data from the Central Statistical Office (GUS), over half of adult Poles suffer from eye impairments.

Eyewear remains fragmented, yet dominated by international players

Eyewear in Poland is very fragmented. The biggest players, JZO and Luxottica Poland, do not even account for double-digit shares of overall value sales.

Bricks-and-mortar retailers still lead distribution, but internet sales are growing

Bricks-and-mortar retailers lead eyewear distribution, and this is expected to continue in the forecast period. This is because customers want to ensure they receive solid and effective products, which is more likely in physical optical shops, where they can ask for advice and guidance.

The prospects for eyewear remain very good

The forecast for eyewear in Poland is very optimistic. The ageing of the population and the increasing impact of technology will generate a higher number of people suffering from eye diseases and deterioration of vision.

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Samples

Eyewear Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

This Euromonitor market report provides market trend and market growth analysis of the Eyewear industry in Poland. With this market report, you’ll be able to explore in detail the changing shape and potential of the industry. You will now be able to plan and build strategy on real industry data and projections.

The Eyewear in Poland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How are sales of contact lenses performing compared to spectacles?
What’s the growth potential for emerging retail channels in eyewear?
How are demographic changes impacting the industry in Poland?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our eyewear market research database.

Each report is delivered with the following components:
Report: PDF
Market statistics: Excel workbook

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Eyewear in Poland

EXECUTIVE SUMMARY

Eyewear is in very good shape

The ageing population drives demand for spectacles

Eyewear remains fragmented, yet dominated by international players

Bricks-and-mortar retailers still lead distribution, but internet sales are growing

The prospects for eyewear remain very good

MARKET DATA

Table 1 Sales of Eyewear by Category: Volume 2013-2018
Table 2 Sales of Eyewear by Category: Value 2013-2018
Table 3 Sales of Eyewear by Category: % Volume Growth 2013-2018
Table 4 Sales of Eyewear by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Eyewear: % Value 2013-2017
Table 6 LBN Brand Shares of Eyewear: % Value 2014-2017
Table 7 Distribution of Eyewear by Format: % Value 2013-2018
Table 8 Forecast Sales of Eyewear by Category: Volume 2018-2023
Table 9 Forecast Sales of Eyewear by Category: Value 2018-2023
Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources

Contact Lenses and Solutions in Poland

HEADLINES

PROSPECTS

Rising consumer awareness drives growth in contact lenses

Versatility and invisibility are advantages of lenses

The most popular type of lenses is FRP, but DD is growing the fastest

COMPETITIVE LANDSCAPE

Multinational manufacturers dominate contact lenses

Optical stores still dominates, but online sales are growing dynamically

Safety and comfort of use are crucial for further growth

CATEGORY DATA

Table 12 Sales of Contact Lenses by Category: Volume 2013-2018
Table 13 Sales of Contact Lenses by Category: Value 2013-2018
Table 14 Sales of Contact Lenses by Category: % Volume Growth 2013-2018
Table 15 Sales of Contact Lenses by Category: % Value Growth 2013-2018
Table 16 Sales of Contact Lens Solutions: Value 2013-2018
Table 17 Sales of Contact Lens Solutions: % Value Growth 2013-2018
Table 18 Sales of Contact Lenses by Type: % Value 2013-2018
Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2013-2018
Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2013-2018
Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2013-2018
Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2013-2018
Table 23 NBO Company Shares of Contact Lenses: % Value 2013-2017
Table 24 LBN Brand Shares of Contact Lenses: % Value 2014-2017
Table 25 Distribution of Contact Lenses by Format: % Value 2013-2018
Table 26 Distribution of Contact Lens Solutions by Format: % Value 2013-2018
Table 27 Forecast Sales of Contact Lenses by Category: Volume 2018-2023
Table 28 Forecast Sales of Contact Lenses by Category: Value 2018-2023
Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2018-2023
Table 31 Forecast Sales of Contact Lens Solutions: Value 2018-2023
Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2018-2023

Spectacles in Poland

HEADLINES

PROSPECTS

Spectacles increases due to the growth in presbyopia

The growing role of technology drives demand

Spectacles have become a fashionable addition to the wardrobe

COMPETITIVE LANDSCAPE

Spectacles is very fragmented, although international players still dominate

The distribution of spectacles is still based on traditional optical shops

Innovation is key for future growth

CATEGORY DATA

Table 33 Sales of Spectacles by Category: Volume 2013-2018
Table 34 Sales of Spectacles by Category: Value 2013-2018
Table 35 Sales of Spectacles by Category: % Volume Growth 2013-2018
Table 36 Sales of Spectacles by Category: % Value Growth 2013-2018
Table 37 Sales of Spectacle Lenses by Type: % Value 2013-2018
Table 38 NBO Company Shares of Spectacles: % Value 2013-2017
Table 39 LBN Brand Shares of Spectacles: % Value 2014-2017
Table 40 Distribution of Spectacles by Format: % Value 2013-2018
Table 41 Forecast Sales of Spectacles by Category: Volume 2018-2023
Table 42 Forecast Sales of Spectacles by Category: Value 2018-2023
Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2018-2023
Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2018-2023

Sunglasses in Poland

HEADLINES

PROSPECTS

Fashion trends are key when it comes to sunglasses

Sunglasses remain seasonal, but consumer awareness increases

Sunglasses for children and drivers are especially popular

COMPETITIVE LANDSCAPE

Luxottica leads, although the category is very fragmented

Price competition

Outlook

CATEGORY DATA

Table 45 Sales of Sunglasses: Volume 2013-2018
Table 46 Sales of Sunglasses: Value 2013-2018
Table 47 Sales of Sunglasses: % Volume Growth 2013-2018
Table 48 Sales of Sunglasses: % Value Growth 2013-2018
Table 49 NBO Company Shares of Sunglasses: % Value 2013-2017
Table 50 LBN Brand Shares of Sunglasses: % Value 2014-2017
Table 51 Distribution of Sunglasses by Format: % Value 2013-2018
Table 52 Forecast Sales of Sunglasses: Volume 2018-2023
Table 53 Forecast Sales of Sunglasses: Value 2018-2023
Table 54 Forecast Sales of Sunglasses: % Volume Growth 2018-2023
Table 55 Forecast Sales of Sunglasses: % Value Growth 2018-2023

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Megatrends

Country Report

Eyewear in Poland

New Report Guarantee

Executive Summary

New Report Guarantee

Eyewear is in very good shape

The ageing population drives demand for spectacles

Eyewear remains fragmented, yet dominated by international players

Bricks-and-mortar retailers still lead distribution, but internet sales are growing

The prospects for eyewear remain very good

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Eyewear in Poland

EXECUTIVE SUMMARY

Eyewear is in very good shape

The ageing population drives demand for spectacles

Eyewear remains fragmented, yet dominated by international players

Bricks-and-mortar retailers still lead distribution, but internet sales are growing

The prospects for eyewear remain very good

MARKET DATA

DEFINITIONS

SOURCES

Contact Lenses and Solutions in Poland

HEADLINES

PROSPECTS

Rising consumer awareness drives growth in contact lenses

Versatility and invisibility are advantages of lenses

The most popular type of lenses is FRP, but DD is growing the fastest

COMPETITIVE LANDSCAPE

Multinational manufacturers dominate contact lenses

Optical stores still dominates, but online sales are growing dynamically

Safety and comfort of use are crucial for further growth

CATEGORY DATA

Spectacles in Poland

HEADLINES

PROSPECTS

Spectacles increases due to the growth in presbyopia

The growing role of technology drives demand

Spectacles have become a fashionable addition to the wardrobe

COMPETITIVE LANDSCAPE

Spectacles is very fragmented, although international players still dominate

The distribution of spectacles is still based on traditional optical shops

Innovation is key for future growth

CATEGORY DATA

Sunglasses in Poland

HEADLINES

PROSPECTS

Fashion trends are key when it comes to sunglasses

Sunglasses remain seasonal, but consumer awareness increases

Sunglasses for children and drivers are especially popular

COMPETITIVE LANDSCAPE

Luxottica leads, although the category is very fragmented

Price competition

Outlook

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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