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Country Report

Eyewear in

Eyewear in South Africa

27 pages, Jul 2018

US$1,210

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Executive Summary

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Growth slows in 2018 as the difficult economic situation takes its toll on demand

Eyewear registered another year of positive volume and current value growth in 2018, although the adverse economic conditions and declining disposable incomes led to a significant slowdown in growth rates. With the majority of the South African population comprised of low-income consumers, demand for eyewear is largely limited to mid- and high-income groups and with mid-income consumers under increasing pressure due to rising living costs and restricted access to credit, spending is also under pressure in all eyewear categories.

Readymade reading glasses and sunglasses among the most dynamic categories

Sunglasses registered dynamic value growth again in 2018, with sales driven by fashion-conscious consumers seeking to copy the styles of their favourite celebrities. Funky styles in bold colours remain at the forefront of sunglass fashion, with young consumers especially keen on wearing brightly coloured frames and lenses.

Pending Essilor-Luxottica merger to largely redefine the global eyewear industry

In January 2017, it was announced that the world’s largest manufacturer of spectacle lenses, France-based Essilor, and Italy-based Luxottica, the world’s leading player in spectacle frames and sunglasses, had agreed to a global merger to create a new corporate group valued at EUR47 billion. At the time of writing, this merger had gained the approval of competition authorities in the US and the EU, although approval from the Chinese government was still pending.

Optical shops continues to dominate retail sales in all eyewear categories

2018 saw optical shops remain dominant in the distribution of all categories of eyewear. The main reason for this situation is that South African consumers generally want an eye test before committing to the purchase of spectacles or contact lenses and the presence of optician and/or optometrists in optical shops gives these retailers a very strong advantage over other channels.

Slower volume growth and negative value growth expected at constant 2018 prices

Eyewear is set to generate slower sales growth over the forecast period as the entire industry is expected to be negatively impacted by the adverse economic conditions and declining disposable incomes. In response, retailers are expected to offer price promotions in an effort to drive volume sales, while the rise of social media and selfie culture and the increasing fashion-consciousness of young consumers are each set to play a pivotal role in supporting growth in both spectacle frames and sunglasses.

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Eyewear Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

This Euromonitor market report provides market trend and market growth analysis of the Eyewear industry in South Africa. With this market report, you’ll be able to explore in detail the changing shape and potential of the industry. You will now be able to plan and build strategy on real industry data and projections.

The Eyewear in South Africa market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How are sales of contact lenses performing compared to spectacles?
What’s the growth potential for emerging retail channels in eyewear?
How are demographic changes impacting the industry in South Africa?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our eyewear market research database.

Each report is delivered with the following components:
Report: PDF
Market statistics: Excel workbook

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Eyewear in South Africa

EXECUTIVE SUMMARY

Growth slows in 2018 as the difficult economic situation takes its toll on demand

Readymade reading glasses and sunglasses among the most dynamic categories

Pending Essilor-Luxottica merger to largely redefine the global eyewear industry

Optical shops continues to dominate retail sales in all eyewear categories

Slower volume growth and negative value growth expected at constant 2018 prices

MARKET DATA

Table 1 Sales of Eyewear by Category: Volume 2013-2018
Table 2 Sales of Eyewear by Category: Value 2013-2018
Table 3 Sales of Eyewear by Category: % Volume Growth 2013-2018
Table 4 Sales of Eyewear by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Eyewear: % Value 2013-2017
Table 6 LBN Brand Shares of Eyewear: % Value 2014-2017
Table 7 Distribution of Eyewear by Format: % Value 2013-2018
Table 8 Forecast Sales of Eyewear by Category: Volume 2018-2023
Table 9 Forecast Sales of Eyewear by Category: Value 2018-2023
Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources

Contact Lenses and Solutions in South Africa

HEADLINES

PROSPECTS

Demand for contact lenses and solutions driven by mid- to high-income consumers

Focus on personal grooming and physical appearance driving growth

Counterfeit and unbranded lenses readily available, presenting challenges

COMPETITIVE LANDSCAPE

Bausch & Lomb continues to lead a strong field in contact lenses and solutions

CooperVision and Ciba Vision remain the major challengers to Bausch & Lomb

100% of sales in contact lenses and solutions generated by international brands

CATEGORY DATA

Table 12 Sales of Contact Lenses by Category: Volume 2013-2018
Table 13 Sales of Contact Lenses by Category: Value 2013-2018
Table 14 Sales of Contact Lenses by Category: % Volume Growth 2013-2018
Table 15 Sales of Contact Lenses by Category: % Value Growth 2013-2018
Table 16 Sales of Contact Lens Solutions: Value 2013-2018
Table 17 Sales of Contact Lens Solutions: % Value Growth 2013-2018
Table 18 Sales of Contact Lenses by Type: % Value 2013-2018
Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2013-2018
Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2013-2018
Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2013-2018
Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2013-2018
Table 23 NBO Company Shares of Contact Lenses: % Value 2013-2017
Table 24 LBN Brand Shares of Contact Lenses: % Value 2014-2017
Table 25 Distribution of Contact Lenses by Format: % Value 2013-2018
Table 26 Distribution of Contact Lens Solutions by Format: % Value 2013-2018
Table 27 Forecast Sales of Contact Lenses by Category: Volume 2018-2023
Table 28 Forecast Sales of Contact Lenses by Category: Value 2018-2023
Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2018-2023
Table 31 Forecast Sales of Contact Lens Solutions: Value 2018-2023
Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2018-2023

Spectacles in South Africa

HEADLINES

PROSPECTS

Negative growth expected, readymade reading glasses set for the best performance

Optical shops to remain dominant in the distribution of spectacles

Saturation in urban areas while rural areas remain underserved

COMPETITIVE LANDSCAPE

Essilor’s status as the leader in spectacle lenses ensures its leadership in eyewear

Luxottica continues to set the standard in spectacle frames

Luxottica’s Ray Ban and Oakley remain strong in South Africa

CATEGORY DATA

Table 33 Sales of Spectacles by Category: Volume 2013-2018
Table 34 Sales of Spectacles by Category: Value 2013-2018
Table 35 Sales of Spectacles by Category: % Volume Growth 2013-2018
Table 36 Sales of Spectacles by Category: % Value Growth 2013-2018
Table 37 Sales of Spectacle Lenses by Type: % Value 2013-2018
Table 38 NBO Company Shares of Spectacles: % Value 2013-2017
Table 39 LBN Brand Shares of Spectacles: % Value 2014-2017
Table 40 Distribution of Spectacles by Format: % Value 2013-2018
Table 41 Forecast Sales of Spectacles by Category: Volume 2018-2023
Table 42 Forecast Sales of Spectacles by Category: Value 2018-2023
Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2018-2023
Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2018-2023

Sunglasses in South Africa

HEADLINES

PROSPECTS

Sunglasses slated for negative growth despite increasing consumer interest

Brands will need to remain abreast of changing style trends

Rising popularity of children’s sunglasses offers hope for a new target audience

COMPETITIVE LANDSCAPE

Ray-Ban and Oakley remain the leading names in sunglasses

Chained mixed retailer Mr Price the most dynamic player in sunglasses in 2017

The offer of credit facilities from retailers and brands supports demand

CATEGORY DATA

Table 45 Sales of Sunglasses: Volume 2013-2018
Table 46 Sales of Sunglasses: Value 2013-2018
Table 47 Sales of Sunglasses: % Volume Growth 2013-2018
Table 48 Sales of Sunglasses: % Value Growth 2013-2018
Table 49 NBO Company Shares of Sunglasses: % Value 2013-2017
Table 50 LBN Brand Shares of Sunglasses: % Value 2014-2017
Table 51 Distribution of Sunglasses by Format: % Value 2013-2018
Table 52 Forecast Sales of Sunglasses: Volume 2018-2023
Table 53 Forecast Sales of Sunglasses: Value 2018-2023
Table 54 Forecast Sales of Sunglasses: % Volume Growth 2018-2023
Table 55 Forecast Sales of Sunglasses: % Value Growth 2018-2023

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Megatrends

Country Report

Eyewear in South Africa

New Report Guarantee

Executive Summary

New Report Guarantee

Growth slows in 2018 as the difficult economic situation takes its toll on demand

Readymade reading glasses and sunglasses among the most dynamic categories

Pending Essilor-Luxottica merger to largely redefine the global eyewear industry

Optical shops continues to dominate retail sales in all eyewear categories

Slower volume growth and negative value growth expected at constant 2018 prices

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Eyewear in South Africa

EXECUTIVE SUMMARY

Growth slows in 2018 as the difficult economic situation takes its toll on demand

Readymade reading glasses and sunglasses among the most dynamic categories

Pending Essilor-Luxottica merger to largely redefine the global eyewear industry

Optical shops continues to dominate retail sales in all eyewear categories

Slower volume growth and negative value growth expected at constant 2018 prices

MARKET DATA

DEFINITIONS

SOURCES

Contact Lenses and Solutions in South Africa

HEADLINES

PROSPECTS

Demand for contact lenses and solutions driven by mid- to high-income consumers

Focus on personal grooming and physical appearance driving growth

Counterfeit and unbranded lenses readily available, presenting challenges

COMPETITIVE LANDSCAPE

Bausch & Lomb continues to lead a strong field in contact lenses and solutions

CooperVision and Ciba Vision remain the major challengers to Bausch & Lomb

100% of sales in contact lenses and solutions generated by international brands

CATEGORY DATA

Spectacles in South Africa

HEADLINES

PROSPECTS

Negative growth expected, readymade reading glasses set for the best performance

Optical shops to remain dominant in the distribution of spectacles

Saturation in urban areas while rural areas remain underserved

COMPETITIVE LANDSCAPE

Essilor’s status as the leader in spectacle lenses ensures its leadership in eyewear

Luxottica continues to set the standard in spectacle frames

Luxottica’s Ray Ban and Oakley remain strong in South Africa

CATEGORY DATA

Sunglasses in South Africa

HEADLINES

PROSPECTS

Sunglasses slated for negative growth despite increasing consumer interest

Brands will need to remain abreast of changing style trends

Rising popularity of children’s sunglasses offers hope for a new target audience

COMPETITIVE LANDSCAPE

Ray-Ban and Oakley remain the leading names in sunglasses

Chained mixed retailer Mr Price the most dynamic player in sunglasses in 2017

The offer of credit facilities from retailers and brands supports demand

CATEGORY DATA

Why buy this report?

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