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Country Report

Home Care Packaging in

Home Care Packaging in Hong Kong, China

2 pages, Apr 2018

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Consumer drive for affordability boosts sales of small and large pack sizes

In their drive for affordability, not withstanding product efficacy, consumers in Hong Kong are increasingly selecting smaller formats as well as larger pack sizes in their home care products, leading to a decline in mid-sized ranges and formats. For instance, while flexible plastic remains the main pack type for laundry detergent in Hong Kong, consumers increasingly prefer laundry detergents in HDPE bottles, particularly in larger bottles of two litres and above.

Stand-up pouches appeal for their resealability

In addition to their money-saving, lightweight and sustainable properties, stand-up pouches also offer resealability, allowing consumers to use the pouch as the main packaging for the product rather than a refill pack. Such packaging often necessitates a closure, especially the larger pack sizes, which then enables multiple refills, as it allows consumers to close the pouch and protect the product in between refills.

Growing demand for compaction

Product compaction will continue to gain share given the high rate of urbanisation in Hong Kong. Thanks to the development of very small flats, some of which have a surface area of less than 50 sq ft, storage space is therefore at a premium both in terms of distribution channels and in consumers’ homes.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Home Care Packaging industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Care Packaging industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Care Packaging in Hong Kong, China market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What are the major food pack types and how are they performing in Hong Kong, China?
How are consumption trends impacting the food packaging landscape?
What have been the key trends seen in new packaging developments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaging market research database.

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