Retail sales of home improvement products are expected to maintain steady, albeit fairly modest growth (in 2022 constant value terms) moving forward. While the country has not been subject to high inflation to the same extent as other countries in Asia Pacific, the economic outlook is looking uncertain, at least in the short-term, and consumers may be reluctant to spend their hard-earned money on discretionary purchases.
It is expected that demand for decorative paints, especially those creating a textured look, will increase over the forecast period. Textured paint, which typically contains additives, such as silica or sand, can be used to cover up small imperfections such as cracks, dents, or bumps on walls and other surfaces, thereby creating a smoother and more visually appealing look.
During the forecast period, there is expected to be a surge in demand for products such as floor tiles and wooden flooring, over other floor-covering options like vinyl or carpet. This can be attributed to the fact that floor tiles and wooden flooring are considered more eco-friendly than the latter, not only due to the fact that they are made from natural materials, but also because of their durability.
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Understand the latest market trends and future growth opportunities for the Home Improvement industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See All of Our DefinitionsThis report originates from Passport, our Home Improvement research and analysis database.
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