Canadians are slowly changing their approach towards food. A recent study found that more than three quarters of the people interviewed were aware of the effects of the foods that they eat, and nearly half agreed that food has an emotional connection with their wellbeing.
Millennials are playing a major role in changing food habits in the country. According to a recent Canada’s Food Price Report, each family spends an average of CAD208 on dining out or prepared food.
Canadians are increasingly looking for sustainable products, and are ready to pay extra for those that claim to be environmentally safe. Consumers are mostly looking for third-party certifications, or they do their own research to confirm product claims.
Atlantic Promotions maintained its lead in homewares in Canada in value terms in 2018, despite seeing a marginal decline in its share. Atlantic Promotions is looking to expand its market in North America by offering a full assortment of kitchenware products; for instance, it launched a new line of cutlery.
Accent Fairchild Group launched new homewares in the market, such as premium collections of ovenware and dishwasher-safe knives under its brands Frigidaire and Farberware respectively. Furthermore, in Canada, its affiliated company Meyer Canada agreed to acquire the manufacturing and wholesale distribution of Padinox Inc, which is known for producing cookware.
Homewares in Canada is fragmented, with many players trying to establish a hold in the market. Apart from leading players such as Accent Fairchild Group, Atlantic Promotions and Ikea, most other players are competing hard to gain share.
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Overview: Discover the latest market trends and uncover sources of future market growth for the Homewares industry in Canada with research from Euromonitor's team of in-country analysts.
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The Homewares in Canada market research report includes:
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