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Country Report

Spreads Packaging in

Sweet Spreads Packaging in Japan

Feb 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Little innovation in packaging

Sweet spreads saw little innovation in packaging towards the end of the review period. Glass jars remained the dominant pack type, with board tubs used for economy products.

Targeting young female consumers with “insta-bae” packaging

As greater participation in the paid workforce makes them more financially independent, young female consumers are becoming an increasingly important target group for manufacturers across a wide range of product areas. In jams and preserves, manufacturers are using packaging design to appeal to this consumer group’s strong interest in visual aesthetics.

Smaller pack sizes gaining in popularity

As in other categories, shrinking household sizes and the ageing of the population are set to drive a continued increase in the popularity of smaller pack sizes in sweet spreads packaging towards 2024. In line with these demographic trends, more consumers are now opting for smaller packs so as to reduce the risk of food waste.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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OverviewDiscover the latest market trends and uncover sources of future market growth for the Spreads Packaging industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Spreads Packaging industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Spreads Packaging in Japan market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes in units and filled volumes
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the total unit volume of sauces, dressing and condiments packaging in Japan?
What are the major sauces, dressings and condiments pack types in Japan?
How is the trend for convenience affecting the use of glass in sauces, dressings and condiments?
Are PET bottles replacing HDPE bottles in table sauces?
What are the most dynamic pack types within sauces, dressings and condiments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Packaging market research database.

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